Podium Education

Title: Content Optimization Manager Location: Remote The Content Optimization Manager is responsible for creating and improving the performance of student-facing marketing copy across email, SMS, landing pages, forms, and paid social touchpoints. This role sits within Growth Marketing and focuses on developing, testing, and refining messaging that drives student engagement, application completion, and enrollment. You will partner closely with Lifecycle Marketing, Paid Media, Enrollment, and Partnerships to ensure consistent, high-performing content across the student journey. This is not a traditional content creation role. Success is measured by how content performs across channels and contributes to overall conversion. What You’ll Do Email & SMS Content Optimization - Write and optimize marketing emails and SMS campaigns across the student lifecycle - Develop high-converting subject lines, body copy, and calls to action - Partner with Lifecycle Marketing to improve engagement and conversion rates across campaigns - Continuously test messaging angles, urgency, and value propositions Landing Page Content - Develop and refine landing page copy to improve conversion rates - Optimize headlines, structure, and calls to action based on performance data - Partner with Growth and Design to test new page variations and conversion approaches including new user-experiences, designated pathways, etc. Paid Social & Cross-Channel Ideation - Develop content ideas and messaging angles for Instagram, Facebook, and LinkedIn campaigns - Translate high-performing email/SMS messaging into cross-channel concepts - Partner with Paid Media to test new creative directions and campaign themes - Ensure consistency of messaging across all student touchpoints including post-event communications Content Testing & Iteration - Generate content ideas and variations for A/B testing across channels - Analyze campaign performance and recommend improvements - Document winning messaging and scale successful approaches across schools and programs Student Insights & Messaging - Gather student feedback and identify common questions, objections, and motivations - Conduct student facing user-research to create customer personas - Translate insights into clearer, more compelling messaging across channels - Support development of messaging frameworks for programs, tracks, and partner schools Qualifications - 3+ years of experience in content marketing, lifecycle content creation, copywriting, or related fields - Strong experience writing for short-form email and website marketing - Experience developing landing page or conversion-focused content - Familiarity with paid social platforms (Instagram, Facebook, LinkedIn) and content best practices - Comfortable reviewing performance data and making content recommendations - Strong attention to detail and ability to manage multiple campaigns at once Success in This Role - Improved email and SMS engagement and conversion rates - Increased landing page conversion rates - Stronger consistency in messaging across channels - Increased volume and quality of content testing - Clear, compelling communication of program value to students What We Offer - Competitive salary and benefits with performance-based bonus - Remote, flexible work environment (and a fabulous office if you’re in Austin, TX) - A mission-driven team that genuinely believes in what we’re building - Real ownership and visibility—this is not a large team where work disappears into a backlog - The opportunity to shape how we engage higher education partners, employers, students, and the broader education-to-career ecosystem Benefits - 401k, Health, Vision and Dental insurance packages - Short term disability insurance - Unlimited Paid Time Off - Discounted Wellhub Membership - Access to 3 Mental Health Applications - One Medical Membership - 8 Company-Paid for Therapy Sessions - Free access to upskill through our Global Experiential Programs - Excellent Birthing and Bonding Leave policies - Sleep coach for post-partum and infant coaching - Student and Partner focused half days every First Friday of the month - Extremely talented and intelligent co-workers - A massive impact on universities and the lives of others, every single day

Role Description We’re looking for a Partner Marketing Manager who can bring structure, creativity, and flawless execution to the way we show up with high education partners, students, employers, and the broader market. This is a highly cross-functional role at the intersection of partner engagement, content, industry thought leadership, events, and brand storytelling. You’ll own the planning and execution of partner-facing marketing—from web presence and social campaigns to conferences, sponsorship activations, webinars, and internal events—ensuring every touchpoint feels thoughtful, polished, and aligned with our mission. You need to be someone who is highly organized, calm under pressure, creative in execution, and comfortable managing many moving pieces at once. You’ll work closely with both internal leadership, our Advisory Board, and external partners (e.g., major higher education associations, institutions, employers) to bring our work closing the college-to-career gap to life. What You'll Do - Lead Partner Marketing strategy - Engage with leadership and cross-functional teams to develop event strategy, programming, and content that supports business and partner goals - Drive web content, narrative, and asset development - Lead website content development and partner-facing asset creation, including sales collateral (e.g., pitch materials, offering documents, case studies, partner spotlights), event materials, and draft press releases, using tools like Canva, Figma, and Google Suite - Manage social media platforms - Build Podium’s LinkedIn and broader social presence by creating and publishing targeted content that engages partners, students, employers, and key stakeholders, including but not limited to new partner announcements, event insights, longer form thought leadership posts - Build and execute events strategy - Lead website content development and partner-facing asset creation, including sales collateral (e.g., pitch materials, offering documents, case studies, partner spotlights), event materials, and draft press releases, using tools like Canva, Figma, and Google Suite - Support Advisory Board and partner engagement - Coordinate Advisory Board communications, in-person and virtual meetings, and stewardship throughout the year; lead occasional partner engagement efforts and physical collateral production (e.g., holiday gifts) - Spearhead conference attendance and sponsorship strategy and execution - Engage with existing strategic partners (e.g., membership organizations, thought leaders, contractors) and seek out/evaluate prospective new sponsorship and conference participation opportunities aligned with Podium’s mission and partnership goals; own execution of sponsorship and conference elements including writing session proposals, orchestrating panels, lounges/branded spaces, and receptions, coordinating internal participation, run-of-show, speaker logistics, and special programming. - Maintain Partner Marketing function budget - Manage Partner Marketing function and event budgets with detailed tracking, ensuring resources are used thoughtfully while maintaining a high standard of production - Organize Partner Marketing assets and institutional knowledge - Build and maintain shared file systems, planning tools, event templates, project trackers, and reports using tools such as Google Drive, Asana, and Google Sheets; serve as “source of truth” for brand message and materials Qualifications - 3-5 years of experience in partner, event or social media marketing, communications, public relations, or a closely related role - Excellent communication and writing skills, including strong judgement and ability to develop and tell a consistent brand story across multiple formats and audiences - Strong project management skills; you can manage multiple projects, timelines, vendors, budgets, stakeholders, and last-minute changes without losing the thread - Demonstrated ability to plan and execute high-quality events from concept through post-event reporting - Excellent cross-functional collaboration skills and comfort working with leadership, internal teams, partners, vendors, and other external stakeholders - Comfort creating high quality marketing, sales, and external-facing materials - A proactive, ownership-minded approach; you do not wait for every detail to be handed to you before moving work forward and are comfortable navigating ambiguity and evolving priorities - Comfort balancing strategic thinking with hands-on execution while managing numerous streams - Ability to travel occasionally (~3-5 times a year for events, Advisory Board meeting, internal company and team summits) Nice to Have - Experience in edtech, higher education, workforce development, or early talent contexts - Experience supporting partner, employer, university, or student-facing events - Familiarity with tools such as WebFlow, Duda, Asana, Google Suite, Zoom, Canva, Adobe Express, and Figma - Experience growing or managing a company/organization’s LinkedIn presence - Experience building or redesigning and updating company or organization website and branding - Experience with conference sponsorships, speaker programming, branded activations, or field marketing campaigns Benefits - Competitive salary and benefits with performance-based bonus - Remote, flexible work environment (and a fabulous office if you’re in Austin, TX) - A mission-driven team that genuinely believes in what we’re building - Real ownership and visibility—this is not a large team where work disappears into a backlog - The opportunity to shape how we engage higher education partners, employers, students, and the broader education-to-career ecosystem - 401k, Health, Vision and Dental insurance packages - Short term disability insurance - Unlimited Paid Time Off - Discounted Wellhub Membership - Access to 3 Mental Health Applications - One Medical Membership - 8 Company-Paid for Therapy Sessions - Free access to upskill through our Global Experiential Programs - Excellent Birthing and Bonding Leave policies - Sleep coach for post-partum and infant coaching - Student and Partner focused half days every First Friday of the month - Extremely talented and intelligent co-workers - A massive impact on universities and the lives of others, every single day

Role Description As a Partner Success Manager, you own both the day-to-day partner experience and the long-term direction of each partnership within a portfolio of renewal partners. Your focus is delivering a smooth, consistent experience each term by leveraging structured systems and scalable touchpoints that drive retention, partner satisfaction, and operational clarity. - Lead the academic and strategic relationship, bringing together the right teams to simplify complexity and deliver a seamless partner experience. - Identify and advance growth opportunities. - Drive renewal readiness by proactively identifying risks, aligning on scope and commitments, and helping partners communicate impact through data, reporting, and advocacy tools. - Thrive in cross-functional environments, communicate with clarity and structure, and use data to drive strong partner outcomes. Key Responsibilities - Own a portfolio of renewal partners, managing the relationship and setting direction for long-term success. - Lead planning, key touchpoints, and ongoing partner communication. - Maintain clear scopes of work and ensure alignment to program structure. - Ensure smooth delivery each term by coordinating key workflows and supporting campaign launches. - Track registration and engagement performance and maintain accurate systems and data. - Monitor performance to identify risks and opportunities early. - Support renewal and expansion efforts, and step in to resolve issues and remove blockers. - Support partner outreach across campus stakeholders and help drive campus socialization efforts that increase awareness and enrollment. - Maintain clean systems and contribute to simple, scalable processes and documentation. Qualifications - 3+ years of experience in customer success, account management, or higher education partnerships. - Experience managing scaled portfolios and delivering consistent partner outcomes. - Demonstrated ability to drive renewals and identify expansion opportunities. - Strong cross-functional collaborator, able to work effectively across teams. - Proficient in Salesforce or similar CRM systems. - Excellent time management and communication skills that are clear, consistent, and strategic. - Bonus: Experience with registration, program planning, or academic delivery in edtech or higher education. Benefits - 401k, Health, Vision and Dental insurance packages. - Short term disability insurance. - Unlimited Paid Time Off. - Discounted Wellhub Membership. - Access to 3 Mental Health Applications. - One Medical Membership. - 8 Company-Paid for Therapy Sessions. - Free access to upskill through our Global Experiential Programs. - Excellent Birthing and Bonding Leave policies. - Sleep coach for post-partum and infant coaching. - Student and Partner focused half days every First Friday of the month. - Extremely talented and intelligent co-workers. - A massive impact on universities and the lives of others, every single day.

This description is a summary of our understanding of the job description. Click on 'Apply' button to find out more. Role Description The Partner Operations Specialist owns the detailed execution that powers partner setup, launch readiness, and the Lead → Application → Enrolled journey. This role ensures configurations are accurate, workflows function as intended, and cross-functional teams have clear visibility into operational status. - Configuring and auditing Salesforce records - Managing forms and field mappings - QA’ing landing pages, email triggers, and automation workflows - Supporting launch coordination and cross-team alignment - Monitoring funnel movement and flagging operational risks - Supporting partner relationships, communication and implementation As you build context and credibility, you will be expected to: - Identify recurring friction points - Recommend structural improvements - Contribute to process standardization - Support scaling projects that reduce manual work and complexity Success in this role means launches are predictable, data is trustworthy, cross-functional teams feel supported, and operational improvements ship consistently over time. What You’ll Own - Launch Execution & Operational Leadership: - Coordinate with partners to complete Launch milestones & source registration data - Configure and QA Salesforce partner and term setup - Validate application and registration workflows - QA landing pages, forms, and transactional emails - Manage launch readiness checklists and cross-functional signoff - Ensure partner requirements and configurations are reflected accurately in systems - Surface blockers early and clearly - Triage operational issues and route them appropriately - Support in-term deliverables and reporting inputs - Lead → Application → Enrolled Workflow Oversight: - Monitor funnel dashboards and flag stalled movement or anomalies - Identify friction caused by configuration, eligibility rules, or workflow gaps - Partner closely with Partners to source and Data Operations to process registration and directory data dependencies - Support census confirmation and billing alignment from an operational setup perspective. - Systems Ownership & Scalable Improvement: - Maintain Salesforce partner objects and term configurations - Update partner program details, contacts, and data-sharing structures - Perform QA on form logic, display rules, and automation workflows - Monitor integration tools and escalate issues appropriately - Maintain and refine documentation and SOPs - Liaise with University partners on implementation items. Qualifications - 2–4 years in Project management, operations, implementation, or systems support roles - Strong working experience in Salesforce - Experience working with internal cross functional emails and external clients - Experience with basic data programs, form platforms, automation tools (e.g., Zapier, FormAssembly, Excel), and email platforms preferred - Highly detail-oriented with strong QA instincts - Demonstrated ability to identify process improvements, not just execute tasks - Comfortable balancing structured operational work with problem-solving - Clear written communicator who escalates with context - Experience in higher education, edtech, or SaaS preferred Who Thrives in This Role - Take pride in clean data and well-structured systems - Efficiently coordinate with internal and external stakeholders - Catch inconsistencies before they become larger issues - Stay calm during busy launch cycles - See patterns in friction and think, “We can design this better.” - Want to both execute reliably and help scale how a team operates - This role is for someone who wants their hands in the details and their brain in the architecture. Benefits - 401k, Health, Vision and Dental insurance packages - Short term disability insurance - Unlimited Paid Time Off - Discounted Wellhub Membership - Access to 3 Mental Health Applications - One Medical Membership - 8 Company-Paid for Therapy Sessions - Free access to upskill through our Global Experiential Programs - Excellent Birthing and Bonding Leave policies - Sleep coach for post-partum and infant coaching - Student and Partner focused half days every First Friday of the month - Extremely talented and intelligent co-workers - A massive impact on universities and the lives of others, every single day