Omnicom Media Group

Title: Analyst, Analytics US Army Location: Chicago, IL, United States Job Description: About Annalect Annalect is the Data & Technology arm of Omnicom Media Group Annalect’s 4,000+ innovators leverage data and technology to help clients across Omnicom build relationships that matter — whether that means fostering consumers’ trust in brands, building new experiences, or delivering advanced analytics where it’s most needed. Annalect is the driving force behind Omni, Omnicom’s unique open operating system, which works hand-in-hand with clients’ and partners’ data and tools, to orchestrate better marketing outcomes. Annalect’s unique approach to data and technology – one that relies on transparency, neutrality, and interoperability – allows us to deliver purpose-built and scalable solutions that make data actionable. Our advanced teams of product leaders, data scientists, consultants, and engineers enable us to meet the business goals of our internal and external clients. About Annalect Annalect’s 2,000+ innovators leverage data and technology to help clients across Omnicom build relationships that matter — whether that means fostering consumers’ trust in brands, building new experiences, or delivering advanced analytics where it’s most needed. Annalect is the driving force behind Omni, Omnicom’s unique open operating system, which works hand-in-hand with clients’ and partners’ data and tools, to orchestrate better marketing outcomes. Annalect’s unique approach to data and technology – one that relies on transparency, neutrality, and interoperability – allows us to deliver purpose-built and scalable solutions that make data actionable. Our advanced teams of product leaders, data scientists, consultants, and engineers enable us to meet the business goals of our internal and external clients. Team Overview: This team drives the Analytics practice for one of Annalect’s most important clients, working cross-functionally with a highly engaged team of domain experts that deliver unique and innovative solutions and insights. In this position, your expertise will be valued and acknowledged by your peers in an organization that prioritizes collaboration and work/life balance. Position Overview: As an Analyst on the Analytics team, you will be tasked with aiding in the transformation of vast data sets into compelling and actionable insights. You will also work closely with leadership to collaborate across teams/agencies and participate in cross-channel analyses. Through data-driven insights, you will have the opportunity to shape the strategic direction of a client’s marketing strategy. Required Skills And Qualifications - Bachelor’s degree in statistics, mathematics, computer science, economics, engineering, information management, social sciences, or business/marketing related fields - OR 1 to 2 years of of experience in a quantitative data driven field, marketing/media analytics, or other relevant field - Strong excel skills (Leveraging features, Pivot Tables, Macros, and other advanced functions). - Excellent communication skills are a must - Ability to work well with others and work in cross functional teams - Able to learn and work independently and autonomously, be self-driven, but always collaborating Preferred - Understanding and familiarity of the marketing and digital media landscape, including nuance within media platforms and technology, SEO, owned social, PR, events, direct marketing, and sales optimization and analytics - Experience with data visualization platforms (Datorama, Power BI, Tableau, etc.) - Hands-on experience and proficiency in SQL, R, and/or Python - Understanding of marketing mix modeling/econometric analysis and/or other branches of market research (custom survey research, advertising testing or tracking, new product research, etc.) - Audience strategy and measurement - Prior agency experience - Experience delivering and operationalizing reporting solutions for clients Key Responsibilities: - Translating data into clear, compelling, and actionable insights by leveraging advanced analytics tactics conducted by central resources - Support the organization in analytics capabilities, including data visualization; campaign dashboarding, reporting, and data services - Ensuring timely follow through on all scheduled and ad hoc deliverable, addressing potential roadblocks for scheduled and ad hoc deliverables with manager to ensure projects maintain alignment to timeline - Assisting in the development of audience analytics, through audience & segmentation consistencies, research collaboration and insights extending performance reporting approach for audience insights - Help develop and understand complex cross-channel marketing measurement plans - Evaluate effects on marketing optimizations across different and disparate marketing channels - Communicate deep analytics insights in a client-friendly way Perks of working at Annalect - Culture! We have an incredibly fun, collaborative environment that encourages engagement and work/life balance - Generous PTO that includes vacation days, personal days, a fantastic Summer Friday program and extended time off around the holiday season. - As part of Omnicom, we have the backing and resources of a global billion-dollar company, but also have the flexibility and pace of a “startup” - we move fast, break things, and innovate. #LI-CM1 This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on relevant experience, other job-related qualifications/skills, and geographic location (to account for comparative cost of living). The Company reserves the right to modify this pay range at any time. For this role, benefits include: health insurance, vision insurance, dental insurance, 401(k), Healthcare Flexible Spending Account, Dependent Care Flexible Spending Account, vacation days, sick days, personal days, paid parental leave, paid medical leave, and STD/LTD insurance benefits. Compensation Range $52,000 - $75,000 USD This role is hybrid, requiring three (3) days per week in the office. The remaining two (2) days may be worked remotely. Specific in-office days will be discussed during the interview process, with flexibility to align with team needs. Please note that the number or required in-office days may be adjusted over time, potentially increasing the number of required in-office days based on business needs.

Title: Senior Analyst, Marketing Science Locations: Chicago; Los Angeles; New York About Annalect Annalect is the Data & Technology arm of Omnicom Media Group Annalect’s 4,000+ innovators leverage data and technology to help clients across Omnicom build relationships that matter — whether that means fostering consumers’ trust in brands, building new experiences, or delivering advanced analytics where it’s most needed. Annalect is the driving force behind Omni, Omnicom’s unique open operating system, which works hand-in-hand with clients’ and partners’ data and tools, to orchestrate better marketing outcomes. Annalect’s unique approach to data and technology – one that relies on transparency, neutrality, and interoperability – allows us to deliver purpose-built and scalable solutions that make data actionable. Our advanced teams of product leaders, data scientists, consultants, and engineers enable us to meet the business goals of our internal and external clients. Team Overview: Marketing Science is focused primarily on Marketing Mix Modelling and Multi-touch attribution. Marketing Science teams manage data processing (primarily in SQL, R scripting, and Excel), data exploration and the statistical analysis of media data. Marketing Science team members handle client’s requests, work closely with internal cross-agency teams to support their needs, collect data from clients, clean and organize that data, and create statistical models, and build presentations highlighting key results, recommendations, and takeaways. Position Overview: As a Sr. Analyst on the Marketing Science team, you will be tasked with aiding in the transformation of vast data sets into compelling and actionable insights. You will work directly with senior analysts and managers to implement the resulting strategies alongside a team of strategists and investors. Key Responsibilities: - Independently Performs ad-hoc quantitative analyses at the client’s request and manages - client expectations. - Performs statistical analysis - Develops multi-source attribution models. - Process and clean data (SQL, Excel, Python/R) - Use and contribute to existing code base (Python, R, VBA). - Hands on model building - Assists with presenting actionable insights to clients and client agency teams - Development of presentations to clients, including the results of attribution and modelling projects in a clear and insightful narrative, digestible by a lay person Required Skills And Qualifications - Bachelor’s degree in statistics, mathematics, economics, engineering, information management, social sciences or business/marketing related fields. - 2 to 4 years of experience in a quantitative data driven field, media, or other relevant field - Strong excel skills (Vlookups, Pivot Tables, Macros and other advanced functions) - Experience with delivering and operationalizing reporting solutions for clients - Excellent communication skills are a must Preferred - Understanding of marketing mix modeling/econometric analysis and/or other branches of market research (custom survey research, advertising testing or tracking, new product research, etc.) - Experience with advanced data management programs (SQL, Access, etc.) - Experience with other coding languages (Java, R, Python, etc.) - Experience with data visualization platforms (Qlikview, Plotly, SAS, Tableau, etc.) - Prior agency experience - Basic understanding of databases and Data Modeling - Passion for mentoring and coaching others - Familiarity with at least some of the following tools: marketing technology (e.g. Data Management Platforms), ad- serving (e.g. Google DCM, Atlas), web analytics (e.g. Google Analytics, Adobe Analytics), social (e.g. Facebook Insights, Twitter Insights, Crimson Hexagon) - Knowledge and experience with syndicated research sources/tools (e.g. ComScore, Nielsen, GfK MRI, Simmons, etc. Perks of working at Annalect - Culture! We have an incredibly fun, collaborative environment that encourages engagement and work/life balance - Generous PTO that includes vacation days, personal days, a fantastic Summer Friday program and extended time off around the holiday season. - As part of Omnicom, we have the backing and resources of a global billion-dollar company, but also have the flexibility and pace of a “startup” - we move fast, break things, and innovate. #LI-CM1 This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on relevant experience, other job-related qualifications/skills, and geographic location (to account for comparative cost of living). The Company reserves the right to modify this pay range at any time. For this role, benefits include: health insurance, vision insurance, dental insurance, 401(k), Healthcare Flexible Spending Account, Dependent Care Flexible Spending Account, vacation days, sick days, personal days, paid parental leave, paid medical leave, and STD/LTD insurance benefits. Compensation Range $63,000 - $90,000 USD This role is hybrid, requiring three (3) days per week in the office. The remaining two (2) days may be worked remotely. Specific in-office days will be discussed during the interview process, with flexibility to align with team needs. Please note that the number or required in-office days may be adjusted over time, potentially increasing the number of required in-office days based on business needs.

Coordinate between client teams and external partners to achieve client outcomes, manage day-to-day tactical questions, and translate audience insights into effective media strategies across various channels and campaigns.

Title: Manager - SEO Location: New York, NY, United States Job Description: We are OMD, Cannes Lions 2024 Media Network of the Year, RECMA's Best-Performing Media Network Globally, and COMvergence's #1 Global Agency Network. As the world's largest media network, with more than 12,000 people working in over 100 countries, we excel at making better decisions, faster. By combining innovation, creativity, empathy, and evidence, we help clients move faster, reach further, and take smarter risks in a world full of opportunities We pride ourselves on being a people-obsessed, outcomes-focused business that applies evidence and data-based solutions, married with the practice of empathy, to drive performance and growth. When working with our clients, we put ourselves in the shoes of the consumer in order to see the world through their eyes. We focus on finding greater empathy with the consumer so as to uncover insights and opportunities that deliver more valued and valuable connections. The Opportunity - Manager, SEO Our thriving organic search team culture is characterized by a blend of collaboration, innovation and shared passion for data-driven marketing. Our individuals feel inspired, supported and empowered to excel in their roles while contributing to the team's overall success. Our search practitioners tap into the Omnicom Search Center of Excellence group to gain access and benefit from the specialized knowledge and resources like training, development, sharing best practices, access to tools and collaboration. We are currently recruiting for a highly motivated and talented individual with an eagerness and passion to learn more about digital media to join our SEO team. As a Manager, SEO, you will be responsible for overall leadership and management of organic search marketing campaigns, working with the Director on strategic initiatives and the account testing road map. This includes ensuring that all SEO deliverables are of high quality and executed on time. We are seeking an individual that has great attention to detail and completes tasks to bring value to our clients. Additionally, they will serve as a central point of contact for the team, facilitating communication and information sharing. As a pivotal team member within our SEO account team, the below will give you a sense of what your day-to-day tasks can encompass: Responsibilities: - Conduct keyword research using a mix of SEO tools and analytics data to identify key search terms used by consumers to find products and information - Work on page-level optimizations to ensure core page elements are optimized for target keywords and enable sites to rank higher in organic search results - Contribute to competitive landscape analysis to understand what successful SEO strategies drive organic search growth for key players in the space - Compile monthly, quarterly and ad-hoc reports by pulling organic traffic, keyword rankings and other KPIs to measure the effectiveness of optimizations and develop insights about the impact of key SEO initiatives - Conduct technical site audits to identify errors, indexability issues and areas where sites don't adhere to search engine best practices - Put together a content opportunity assessment by recommending new content topics based on popular searches and questions asked by consumers About you: - Extremely organized with excellent project + time management skills - Hard-working, consistent, reliable, with strong attention to detail - Exceptional critical and strategic thinking skills - Inquisitive and dynamic enough to learn new technologies and processes - Ability to multitask and to balance speed with accuracy - Polished communication skills, both written and verbal; ability to interact professionally with internal and client teams - in person and on conference calls - Team player, quick to adapt and eager to collaborate on projects - Not afraid to ask questions or seek guidance when faced with a challenge but is also capable of finding solutions independently through research and data analysis Qualifications: - Bachelor's degree in business, marketing, advertising, journalism or communications - 4+ years of experience in Digital Activation - Proficiency in Screaming Frog a major plus - Hands-on familiarity with common AI platforms like ChatGPT, Perplexity, and Gemini - Working knowledge of Adobe Analytics strongly preferred - Knowledge of SEMRush, BrightEdge platforms a big plus - Strong working knowledge of Excel, PowerPoint and Outlook - Knowledge of HTML, CSS and JavaScript is a plus - Technical SEO background including site migration support, page speed, sitemap hygiene - Experience with SEM, content marketing or web analytics is a plus but not required - Ability to quickly learn and apply new software and tools - Strong analytical skills and ability to think critically - Actively seeks out opportunities to learn and develop new skills Preferred Certifications: - Google Analytics 4 Certification - Google Search Ads 360 Certification Location for position: NYC, in person #LI-MB1 This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on relevant experience, other job-related qualifications/skills, and geographic location (to account for comparative cost of living). The Company reserves the right to modify this pay range at any time. For this role, benefits include: health insurance, vision insurance, dental insurance, 401(k), Healthcare Flexible Spending Account, Dependent Care Flexible Spending Account, vacation days, sick days, personal days, paid parental leave, paid medical leave, and STD/LTD insurance benefits. Compensation Range $50,000-$95,000 USD This role is hybrid, requiring three (3) days per week in the office. The remaining two (2) days may be worked remotely. Specific in-office days will be discussed during the interview process, with flexibility to align with team needs. Please note that the number or required in-office days may be adjusted over time, potentially increasing the number of required in-office days based on business needs.

Manage creative asset workflows for digital media campaigns, oversee production timelines, facilitate communication between stakeholders, and ensure quality assurance of delivered assets to meet specifications and client needs.

Lead and manage social media teams, develop and execute paid media strategies, and identify growth opportunities for clients while fostering collaboration and innovation across functional teams to enhance overall business performance.

Beauty Co-Lab (BCL) is a bespoke Omnicom Media Group unit for L’Oréal USA delivering an industry-leading agency solution that drives business growth and transformation. With deep expertise in data and technology, we deliver audience first, full-funnel and omni-channel strategies to deliver against L'Oréal's mission: Create the Beauty that moves the world. For over a century, L’Oréal has devoted its energy, innovation, and scientific excellence solely to one vocation: Creating Beauty with a main goal of offering each and every person around the world the best of beauty in terms of quality, efficacy, safety, sincerity and responsibility to satisfy all beauty needs and desires in their infinite diversity. At Beauty Co-Lab, our mission is to co-create what's next and our team of beauty champions and media challengers possess modern media, commerce, and analytics skillsets to keep pace with the rapidly changing ecosystem and reflect the wonderful diversity of the consumers and communities we serve. We are passionate about beauty, media, data, and technology. Job Title: Associate Director, IAT Planning Reports To: Head of Strategy & Planning Division/Brand: Consumer Product Division Role Summary The Associate Director, IAT Planning serves as an embedded integrated marketing lead within the brand ecosystem. This role operates upstream of paid media planning and partners directly with Brand Marketing, Creative, Media, Influencer, PR and other agency teams to architect and orchestrate priority launches from early concept development through post-launch learning. This is not a channel-specific media role. It is an end-to-end GTM integration role designed to ensure brands’ biggest moments are built as cohesive, culturally relevant, and performance-driven growth engines across paid, owned, and earned. This role reports into the Head of Strategy & Planning and partners closely with Brand Marketing leadership. Core Responsibilities Upstream GTM Integration & Strategic Partnership Participate in brand concepting and early planning forums before paid briefs are written Contribute to audience and communications strategy for priority launches Surface cultural, platform, and consumer insights to inform positioning and creative direction Identify which initiatives warrant full IAT depth and integration focus Integrated Launch Architecture Define priority audience segments and sequencing logic Clarify the role of paid, owned, and earned channels in the GTM narrative Align brand, creative, media, influencer, and PR partners around one cohesive launch strategy Ensure message, moment, and media are designed as a unified system Cross-Agency Orchestration & Delivery Lead integrated planning forums across agency and brand teams Establish integration guardrails and alignment checkpoints Ensure tactical plans ladder to agreed audience and moment strategy Develop and steward integrated rollout roadmaps Learning & Growth Optimization Lead integrated post-launch wrap sessions across partners Synthesize performance and cultural impact insights Translate learning into implications for future launches and always-on strategy Measures of Success Integration is evident before paid planning begins Priority launches demonstrate stronger narrative coherence across channels Reduced cross-team friction and faster GTM alignment Increased effectiveness of key launches through clearer sequencing and audience focus Brand team confidence that this role operates as a marketing partner, not a downstream media function Required Qualifications Compensation Range $70,000 — $125,000 USD This role is hybrid, requiring three (3) days per week in the office. The remaining two (2) days may be worked remotely. Specific in-office days will be discussed during the interview process, with flexibility to align with team needs. Please note that the number or required in-office days may be adjusted over time, potentially increasing the number of required in-office days based on business needs. Review Our Recruitment Privacy Notice