Mixbook

About Mixbook Mixbook is an award-winning design platform that gives consumers unmatched creative freedom to design and share one-of-a-kind stories, transforming the lives of more than 6 million people. We are the #1 rated photo book service in the US, with 43,000+ five-star reviews and a profitable, growing business. Customers love Mixbook for our powerful and intuitive editor, exceptional quality, designer-curated themes, and fanatical customer service. Founded by two UC Berkeley entrepreneurs named to Inc.’s 30 Under 30, Mixbook has been featured on the Today Show, Good Morning America, TechCrunch, The Verge, The Washington Post, The New York Times, and more. Today, Mixbook is a global team building thoughtful, beautifully crafted products at scale - and we’re just getting started. Overview We are seeking a high-performing Business Development Manager (Contractor) to build and scale a new institutional sales channel. The BD Manager position is a high-autonomy, full-cycle sales role focused on building pipelines, closing large deals, and expanding successful programs across similar organizations. This role focuses on closing large, repeatable deals (~$25K+) with organizations like public libraries, nonprofits, camps, and other mission-driven groups—where storytelling and documentation are core to their work. We’ve already proven this model through a successful public sector partnership and are now expanding it nationwide. You will pursue high-volume opportunities in verticals where photo books serve a functional or programmatic purpose, including: - Public Libraries - Non-profit organizations and other organizations funded through grants - Builders and developers creating portfolio books - Faith-based organizations - Camps and youth programs - Other institutional buyers with repeatable bulk purchasing needs This role requires an experienced, strategic salesperson who can identify scalable market patterns, build pipelines, and close meaningful institutional deals. Compensation: The rate for this contracted position is $5K/month as well as commissions of 15% of all revenue brought in. OTE= $210K/year. YOU WILL - Drive the full sales cycle: Source, develop, and close high-volume institutional photo book opportunities used for storytelling, documentation, and institutional initiatives (targeting ~$25K+ deal sizes). - Strategically expand markets: Leverage existing customer success stories and use cases to identify, target, and penetrate new mission-driven verticals (libraries, nonprofits, etc.). - Build and manage pipeline: Proactively prospect and execute targeted outreach campaigns to engage decision-makers using tools like Salesloft. - Lead consultative sales: Act as a strategic advisor to institutional buyers, uncovering how photo books can serve their operational, educational, fundraising, or storytelling goals. - Navigate complex buying cycles: Develop tailored proposals and skillfully manage the procurement and grant-approval processes unique to the public and third sectors. - Grow existing networks: Drive account expansion and repeat purchasing within multi-location organizations and consortium networks. - Own your business: Maintain disciplined pipeline management, accurate forecasting, and activity tracking within Salesforce. YOU HAVE - 4-6 years of full-cycle B2B/SaaS/Services sales or business development experience, with a proven track record of exceeding quotas. - Demonstrated success in hunting, building a pipeline from scratch, and closing complex or high-value deals (experience with ~$25K+ deal sizes is a strong plus). - Experience selling into institutional, nonprofit, education, or public/third-sector organizations is highly preferred. - A highly autonomous, "hunter" mentality with the discipline to thrive in a remote, contract-based environment. - Strong consultative selling skills with the ability to navigate multi-stakeholder deals and institutional procurement processes. - Strategic thinking capabilities—you know how to spot a successful use case and replicate it across a broader market. - Proficiency with modern sales stacks, specifically Salesforce and sales engagement tools like Salesloft (or similar). Why This Role - Build and scale a new institutional sales channel from the ground up - Proven early traction with a successful public sector partnership - Focus on large, repeatable deals ($25K+) - Untapped market with strong expansion potential - Significant earning upside through commission #LI-Remote Company Mission Our mission is to empower people to be creative and connect deeply with the ones they love. Unlike many growth companies, we have invested deeply in culture. Organizational health is central to our long-term strategy - we believe that when we care for our people, they build great products, our customers feel the difference, and our business grows as a result. We want people to join us who live our values: - Courageous Care - empathy with backbone; caring enough to be clear - Craftsmanship - pride in what we build and who it’s for; ownership end-to-end - Pioneer Spirit - moving fast and thinking ahead; treating constraints as creative fuel If Mixbook resonates with you and you’re excited by the work ahead, we encourage you to apply! Mixbook is an Equal Opportunity Employer. We are committed to creating an inclusive environment and to providing equal employment opportunities to all applicants. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, or any other characteristic protected by applicable law. Mixbook provides reasonable accommodations to applicants with disabilities during the recruitment process. If you require accommodation to participate in the application or interview process, please let us know by reaching out to: careers@mixbook.com.

About Mixbook Mixbook is an award-winning design platform that gives consumers unmatched creative freedom to design and share one-of-a-kind stories, transforming the lives of more than 6 million people. We are the #1 rated photo book service in the US, with 43,000+ five-star reviews and a profitable, growing business. Customers love Mixbook for our powerful and intuitive editor, exceptional quality, designer-curated themes, and fanatical customer service. Founded by two UC Berkeley entrepreneurs named to Inc.’s 30 Under 30, Mixbook has been featured on the Today Show, Good Morning America, TechCrunch, The Verge, The Washington Post, The New York Times, and more. Today, Mixbook is a global team building thoughtful, beautifully crafted products at scale - and we’re just getting started. Overview Mixbook is seeking an experienced, strategic, and highly collaborative Senior Growth Marketing Manager to own and scale our mobile app growth strategy end-to-end. This role will be the single-threaded owner of app acquisition, App Store optimization, and app-specific storefront experiences, with responsibility for driving performance across the full app funnel — from install through purchase. Reporting into the VP of Growth Marketing, this role will play a critical part in accelerating app growth by partnering closely with Product Marketing, Core Performance Marketing, Product, Creative, and Data teams. This is a highly hands-on, data-driven role focused on experimentation, optimization, and measurable impact. Location This is a remote position with quarterly travel to the San Francisco Bay Area. West Coast Working Hours. What You’ll Do - App Performance Marketing - Own and scale app acquisition across Apple Search Ads and paid social app campaigns, optimizing toward install efficiency and downstream funnel performance. - Develop and execute a testing roadmap across audiences, creatives, bidding strategies, and campaign structures. - Collaborate closely with the Core Performance Marketing team to ensure alignment across channels and campaigns. - Lead the creative testing strategy and translate performance insights into creative direction. - App Store Optimization (ASO) & Storefront Conversion - Own ASO strategy and execution, including keyword research, metadata optimization, creative strategy, and conversion rate optimization to improve discoverability, relevance, and store conversion. - Leverage existing tooling (e.g., AppTweak, Appsflyer) to identify opportunities, monitor performance, and inform testing priorities. - Manage and optimize App Store Product Pages, Custom Product Pages (CPPs), and In-App Events to support seasonal campaigns, promotions, and product launches. - App Store Merchandising & In-App Experiences - Lead the strategy and execution of In-App Events and app-specific storefront placements to drive discovery, engagement, and conversion. - Collaborate with Product Marketing to translate positioning, messaging, and seasonal narratives into effective App Store and in-app experiences. - Ensure app store assets are aligned with broader marketing initiatives while tailored to app-specific audiences and intent. - Funnel Ownership & Performance Analysis - Demonstrate a strong understanding of the app funnel from Open → Purchase, identifying drop-offs and opportunities to improve media conversion and velocity. - Use a data-first approach to analyze performance drivers and translate insights into action. - Report on app growth KPIs and test results to key stakeholders, with clear recommendations and next steps. - Cross-Functional Collaboration - Partner closely with Product Marketing, Creative, Product, Data, Lifecycle/CRM, and Core Performance teams to drive cohesive app growth initiatives. - Partner with Data and Engineering to ensure accurate app measurement and attribution, including validating AppsFlyer event setup, event naming, and data integrity across the app funnel. - Operate alongside the SEO team (focused on non-app) with clear swim lanes and shared learnings. - Serve as the app growth subject-matter expert and point of accountability across the organization. What You’ll Need - 7+ years of experience in growth, performance marketing, or mobile app marketing, with direct ownership of app acquisition and optimization, with a strong emphasis on iOS. - Proven experience managing Apple Search Ads, Google App campaigns and paid social app campaigns with a strong understanding of mobile performance metrics (CPI, CPA, LTV, CVR). - Strong understanding of mobile app attribution and measurement, including SKAN frameworks, AppsFlyer, and best practices for event taxonomy, attribution windows, and performance validation. - Hands-on experience with ASO, including keyword strategy, metadata optimization, creative testing, and store conversion optimization. - Experience owning App Store Product Pages, Custom Product Pages, and In-App Events. - Strong analytical and problem-solving skills with the ability to use data to drive strategy and day-to-day decision making. - Experience partnering cross-functionally with Product Marketing, Product, Creative, and Data teams. - Comfortable operating in a fast-paced, test-and-learn environment with a high degree of ownership and autonomy. - Excellent communication and presentation skills, with the ability to clearly articulate insights and recommendations. #LI-Remote Company Mission Our mission is to empower people to be creative and connect deeply with the ones they love. Unlike many growth companies, we have invested deeply in culture. Organizational health is central to our long-term strategy - we believe that when we care for our people, they build great products, our customers feel the difference, and our business grows as a result. We want people to join us who live our values: - Courageous Care - empathy with backbone; caring enough to be clear - Craftsmanship - pride in what we build and who it’s for; ownership end-to-end - Pioneer Spirit - moving fast and thinking ahead; treating constraints as creative fuel If Mixbook resonates with you and you’re excited by the work ahead, we encourage you to apply! Mixbook is an Equal Opportunity Employer. We are committed to creating an inclusive environment and to providing equal employment opportunities to all applicants. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, or any other characteristic protected by applicable law. Mixbook provides reasonable accommodations to applicants with disabilities during the recruitment process. If you require accommodation to participate in the application or interview process, please let us know by reaching out to: careers@mixbook.com.

About Mixbook Mixbook is an award-winning design platform that gives consumers unmatched creative freedom to design and share one-of-a-kind stories, transforming the lives of more than 6 million people. We are the #1 rated photo book service in the US, with 43,000+ five-star reviews and a profitable, growing business. Customers love Mixbook for our powerful and intuitive editor, exceptional quality, designer-curated themes, and fanatical customer service. Founded by two UC Berkeley entrepreneurs named to Inc.’s 30 Under 30, Mixbook has been featured on the Today Show, Good Morning America, TechCrunch, The Verge, The Washington Post, The New York Times, and more. Today, Mixbook is a global team building thoughtful, beautifully crafted products at scale - and we’re just getting started. About the RoleAs Vice President of Finance, reporting to the CFO, you will serve as a senior finance leader responsible for shaping Mixbook’s financial strategy, planning rigor, decision support, and month end close process as we scale. You will lead and evolve the finance and accounting function, strengthen the company’s operating cadence, and act as a trusted thought partner to the CFO and executive team on resource allocation, growth investments, profitability, and long-range planning. You will play a critical role in helping Mixbook make smarter, faster, and more integrated business decisions. Key Responsibilities - Financial Strategy & Leadership: Work closely with the CFO and executive team to develop and execute financial strategies that align with Mixbook’s growth and objectives. - Strategic FP&A: Drive long-term planning, budgeting, and financial analysis including robust forecasting, scenario planning, and modeling to guide Mixbook’s growth and strategic decisions. - Financial Reporting & Internal Controls: Oversee all aspects of accounting and ensure adherence to tax laws and industry standards (eg, GAAP). - Financial Oversight: Proactively manage cash flow, capital allocation, and working capital to support our continued profitable growth and financial stability while ensuring disciplined reporting and forecasting. - Business Partnering: Guide financial decisions related to product and marketing investments, pricing strategies, and go-to-market execution through collaboration with the executive team and key stakeholders. - Champion Systems & Processes: Responsible for enhancing and scaling the systems, processes, and internal controls to ensure financial discipline, data integrity, and company growth. - Support Board & Investor Relations: Prepare board and investor presentations and present key financial models, forecasts, and performance metrics to the executive team. - Team Leadership & Development: Lead and develop high-performing teams, including finance and accounting teams based in the United States and Moldova, fostering a culture of continuous improvement and collaboration while ensuring the organization is equipped to meet our business needs. Who You AreYou are a seasoned finance leader with a passion for innovation, growth, and building strong financial foundations. You thrive in dynamic environments and excel at leading teams to achieve ambitious goals. You have seen what good looks like in a scaling environment and understand how to evolve finance and the broader organization to keep pace with growth. Must-Have Skills - 15+ years in Finance, with at least 7 years in leadership roles, preferably in DTC ecommerce and SaaS environments and within start-ups - Expertise in financial modeling, analysis, and using complex and unstructured data - Strong decision-making skills with ability to act decisively and effectively - Skilled in problem solving, highly detail-oriented, and proficient in building relationships across all functions and levels - Elite financial acumen, high analytical horsepower, and strong business judgment - Proven ability to lead teams, drive change, and influence across all levels, including executive leadership - Results-oriented with a strong work ethic; must be tenacious, with the emotional intelligence to know when to push harder and when to look for alternative approaches - Competent in month end close, GAAP accounting standards, financial systems, implementations, and processes - Strong negotiation skills, including experience leading vendor, commercial, and cross-functional business negotiations - Highest ethical standards, integrity, humility, authenticity, credibility, and character - Low ego, high ownership leader with strong judgment, adaptability, and a willingness to roll up their sleeves #LI-Remote Company Mission Our mission is to empower people to be creative and connect deeply with the ones they love. Unlike many growth companies, we have invested deeply in culture. Organizational health is central to our long-term strategy - we believe that when we care for our people, they build great products, our customers feel the difference, and our business grows as a result. We want people to join us who live our values: - Courageous Care - empathy with backbone; caring enough to be clear - Craftsmanship - pride in what we build and who it’s for; ownership end-to-end - Pioneer Spirit - moving fast and thinking ahead; treating constraints as creative fuel If Mixbook resonates with you and you’re excited by the work ahead, we encourage you to apply! Mixbook is an Equal Opportunity Employer. We are committed to creating an inclusive environment and to providing equal employment opportunities to all applicants. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, or any other characteristic protected by applicable law. Mixbook provides reasonable accommodations to applicants with disabilities during the recruitment process. If you require accommodation to participate in the application or interview process, please let us know by reaching out to: careers@mixbook.com.

About Mixbook Mixbook is an award-winning design platform that gives consumers unmatched creative freedom to design and share one-of-a-kind stories, transforming the lives of more than 6 million people. We are the #1 rated photo book service in the US, with 43,000+ five-star reviews and a profitable, growing business. Customers love Mixbook for our powerful and intuitive editor, exceptional quality, designer-curated themes, and fanatical customer service. Founded by two UC Berkeley entrepreneurs named to Inc.’s 30 Under 30, Mixbook has been featured on the Today Show, Good Morning America, TechCrunch, The Verge, The Washington Post, The New York Times, and more. Today, Mixbook is a global team building thoughtful, beautifully crafted products at scale - and we’re just getting started. Job Description Mixbook Moldova is a place where far more than just work happens. It’s a place where our team has the opportunity to connect with each other, take creative risks, and engage with our community with the goal of achieving our mission: to empower creativity and deepen human connection. We are looking for a talented and experienced Senior Software Engineer (Full-Stack) to join our team at Mixbook Moldova, where you'll have the opportunity to make a difference in the world of creativity and human connection. As a Senior Software Engineer, you will collaborate closely with senior engineers and product owners to design, implement, and deploy innovative systems that scale with our growing business and technical needs. Your insights on code architecture and building developer-friendly APIs will be highly valued. We prioritize meaningful and highly impactful contributions over busy work, ensuring you are always engaged with what truly matters at any given time. This is the right place and time for anyone seeking the excitement of a start-up but with evolved operations, a great culture, and career enrichment and advancement. We are seeking candidates based in Moldova, where a hybrid work model is available at our office in central Chisinau. What You’ll Do - Work closely with product owners to design, implement, and deploy systems that support our growing technical needs. - Scale our product using modern technologies such as React, TypeScript, Ruby on Rails, and AWS. - Contribute to system design, architecture, and code reviews, ensuring high-quality, scalable solutions. - Spend 75% of your time coding, with the rest dedicated to team collaboration and technical decision-making. - Foster strong collaboration within a cross-functional team, including marketing, operations, design, and product management. - Actively engage in team development initiatives, training sessions, and events to enhance overall team growth and knowledge-sharing. What You’ll Need - 5+ years of web development experience - Proficiency in both back-end and front-end programming languages and frameworks. - Experience with React or Ruby on Rails is a strong plus. - Strong understanding of cloud infrastructure (ideally, AWS) - Previous exposure to back-end databases would be a plus - Knowledge of writing a variety of automated tests - Willingness to learn and adapt to new technologies and tools - Opinions on code architecture and building developer-friendly APIs - Strong teamwork and communication skills to collaborate with cross-functional teams - Intermediate English speaking skills, level B2 or greater - Bachelor’s Degree in Computer Science or another related college degree What You’ll Enjoy - Market-Leading Salary and Perks: - Enjoy a market-leading compensation package that reflects your talent and contributions. - Collaborate in an Inspiring Environment: - Join a small, agile, and dynamic engineering team that encourages innovation and creativity. - Unlimited PTO and Flexible Work Schedule: - Embrace a healthy work-life balance with our unlimited paid time off policy and flexible schedule options. - Invest in Your Growth: - Benefit from personal budgets dedicated to learning and development, team-building activities, enriching your professional and personal journey. - State-of-the-Art Office: - Work in a high-tech, modern office located in the heart of Chișinău, designed to inspire and enhance productivity. Company Mission Our mission is to empower people to be creative and connect deeply with the ones they love. Unlike many growth companies, we have invested deeply in culture. Organizational health is central to our long-term strategy - we believe that when we care for our people, they build great products, our customers feel the difference, and our business grows as a result. We want people to join us who live our values: - Courageous Care - empathy with backbone; caring enough to be clear - Craftsmanship - pride in what we build and who it’s for; ownership end-to-end - Pioneer Spirit - moving fast and thinking ahead; treating constraints as creative fuel If Mixbook resonates with you and you’re excited by the work ahead, we encourage you to apply! Mixbook is an Equal Opportunity Employer. We are committed to creating an inclusive environment and to providing equal employment opportunities to all applicants. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, or any other characteristic protected by applicable law. Mixbook provides reasonable accommodations to applicants with disabilities during the recruitment process. If you require accommodation to participate in the application or interview process, please let us know by reaching out to: careers@mixbook.com.

About Mixbook Mixbook is an award-winning design platform that gives consumers unmatched creative freedom to design and share one-of-a-kind stories, transforming the lives of more than 6 million people. We are the #1 rated photo book service in the US, with 43,000+ five-star reviews and a profitable, growing business. Customers love Mixbook for our powerful and intuitive editor, exceptional quality, designer-curated themes, and fanatical customer service. Founded by two UC Berkeley entrepreneurs named to Inc.’s 30 Under 30, Mixbook has been featured on the Today Show, Good Morning America, TechCrunch, The Verge, The Washington Post, The New York Times, and more. Today, Mixbook is a global team building thoughtful, beautifully crafted products at scale - and we’re just getting started. About the RoleAs FP&A Manager, reporting to the Vice President of Finance, you will be responsible for leading budgeting, forecasting, and financial analysis to guide company strategy and monitor performance. You will own and evolve the company’s financial model, support forecasting and long-range planning, and partner closely with leaders across the business to translate data into clear financial recommendations. This role is ideal for someone who enjoys going beyond reporting and analysis to help the business make smarter, faster, and more integrated decisions. Key Responsibilities - Budgeting & Forecasting: Build, maintain, and enhance financial models and analyses that support forecasting, budgeting, long-range planning, and strategic decision-making. - Financial Modeling & Insights: Own the company’s core financial model and continuously improve the quality, accuracy, and usefulness of planning assumptions, scenarios, and outputs. - Business Partnering: Partner cross-functionally with teams across operations, accounting, marketing, people, and product to support planning, evaluate tradeoffs, and provide financial insight on key decisions and initiatives. - Performance Reporting: Prepare monthly, quarterly, and ad hoc reporting and presentations for key stakeholders, including finance leadership and the executive team. - Variance Analysis & Forecasting: Improve financial visibility and accountability by analyzing results, monitoring variances, identifying trends, and surfacing risks and opportunities in a clear and actionable way. - Strategic Project Support: Help assess the financial impact of potential new revenue streams, business lines, and operational strategies through structured analysis and scenario modeling. - Systems & Process Improvement: Support the continued scaling of Mixbook’s planning tools, financial models, and reporting processes to improve efficiency, accuracy, and decision support. - Support Month End: Work closely with the accounting team to ensure accurate and timely month end close. Must-Have Skills - 8+ years of total career experience, including 5+ years in FP&A, strategic finance, or related finance roles - Strong financial modeling and analytical skills, with demonstrated experience building models from scratch and working with large, complex, and sometimes unstructured datasets - Experience supporting budgeting, forecasting, and long-range planning processes - Strong business judgment and the ability to connect financial analysis to strategic recommendations - High analytical horsepower - Excellent communication and interpersonal skills, with the ability to summarize complex information clearly in writing, verbally, and through presentations - Proven ability to partner effectively across functions and build strong working relationships with stakeholders at different levels of the organization - High attention to detail, strong problem-solving skills, and the ability to manage multiple priorities in a fast-moving environment - Comfortable preparing reporting and presentations for senior leaders and executive audiences - Bachelor’s degree in Finance, Accounting, Economics, or a related field Nice-to-Have Skills - Experience in DTC ecommerce, consumer tech, SaaS, or other high-growth environments - Experience with planning and finance systems such as Aleph, Intacct, or similar tools #LI-Remote Company Mission Our mission is to empower people to be creative and connect deeply with the ones they love. Unlike many growth companies, we have invested deeply in culture. Organizational health is central to our long-term strategy - we believe that when we care for our people, they build great products, our customers feel the difference, and our business grows as a result. We want people to join us who live our values: - Courageous Care - empathy with backbone; caring enough to be clear - Craftsmanship - pride in what we build and who it’s for; ownership end-to-end - Pioneer Spirit - moving fast and thinking ahead; treating constraints as creative fuel If Mixbook resonates with you and you’re excited by the work ahead, we encourage you to apply! Mixbook is an Equal Opportunity Employer. We are committed to creating an inclusive environment and to providing equal employment opportunities to all applicants. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, or any other characteristic protected by applicable law. Mixbook provides reasonable accommodations to applicants with disabilities during the recruitment process. If you require accommodation to participate in the application or interview process, please let us know by reaching out to: careers@mixbook.com.

About Mixbook Mixbook is an award-winning design platform that gives consumers unmatched creative freedom to design and share one-of-a-kind stories, transforming the lives of more than 6 million people. We are the #1 rated photo book service in the US, with 43,000+ five-star reviews and a profitable, growing business. Customers love Mixbook for our powerful and intuitive editor, exceptional quality, designer-curated themes, and fanatical customer service. Founded by two UC Berkeley entrepreneurs named to Inc.’s 30 Under 30, Mixbook has been featured on the Today Show, Good Morning America, TechCrunch, The Verge, The Washington Post, The New York Times, and more. Today, Mixbook is a global team building thoughtful, beautifully crafted products at scale - and we’re just getting started. OverviewMixbook is seeking an experienced, strategic, and highly collaborative Email / CRM Manager to execute and scale our lifecycle and retention marketing strategy end-to-end. This role will own the execution and optimization of CRM-driven programs across email, push notifications, SMS, direct mail, and other lifecycle channels, with responsibility for driving engagement, retention, and customer lifetime value across the full customer journey. Reporting into the Head of CRM, this role will play a critical part in accelerating Mixbook’s growth by ensuring our customer communications are timely, relevant, and personalized. This is a highly hands-on, data-driven role focused on automation, experimentation, optimization, and measurable impact. The Email / CRM Manager will partner closely with Data Science, Product, Creative, Customer Happiness, and Growth Marketing to deliver best-in-class lifecycle experiences. LocationThis is a remote position with quarterly travel to the San Francisco Bay Area. West Coast Working Hours are required. What You’ll Do - CRM & Lifecycle Strategy - Execute and evolve Mixbook’s CRM strategy across onboarding, lifecycle, transactional, reactivation, and loyalty programs. - Implement and optimize segmentation, targeting, and personalization frameworks to maximize engagement, retention, and LTV. - Support the expansion of CRM beyond email into SMS, push notifications, and direct mail. - Ensure CRM programs directly contribute to retention growth and LTV improvement. - Partner with Growth and Email Marketing manager to align lifecycle programs with promotional strategies and seasonal campaigns. - Coordinate and execute promotional batch campaigns, including audience segmentation, QA, and deployment, while ensuring coordination with lifecycle and trigger-based communications. - Campaign Leadership & Execution - Plan and execute automated and ad-hoc CRM campaigns that are on-brand, timely, and effective. - Lead efforts to streamline customer communications across touchpoints, minimizing overlap and message fatigue. - Collaborate closely with the Email Marketing manager to ensure lifecycle and promotional campaigns are coordinated and aligned on audience strategy. - Marketing Automation & Technical Ownership - Serve as the subject-matter expert and owner of Mixbook’s ESP and CRM platforms (Iterable, SendGrid, or equivalent). - Contribute to the ESP roadmap with Product, Engineering, and Data to enhance integrations, workflows, and automation capabilities. - Build and maintain automated journeys, trigger-based campaigns, and segmentation frameworks. - Implement A/B and multivariate testing across content, subject lines, design, timing, and frequency. - Establish a structured testing roadmap to drive continuous learning and performance improvement. - Manage CRM data hygiene and integrations across the marketing tech stack. - Ensure compliance with CAN-SPAM and GDPR while maintaining strong deliverability and sender reputation. - Analytics, Reporting & Optimization - Build dashboards and reporting to track CRM performance across engagement, conversion, retention, and revenue contribution. - Translate performance data into clear insights and actionable recommendations. - Proactively identify optimization opportunities across lifecycle touchpoints. - Partner with Data Science to refine attribution and quantify CRM’s impact on growth metrics. - Cross-Functional Collaboration - Act as the key CRM stakeholder for cross-functional initiatives, ensuring lifecycle programs support product launches, promotions, and seasonal moments. - Partner with Customer Happiness to ensure alignment between service touchpoints and CRM communications. - Collaborate with Product and Data teams to support experimentation, personalization, and measurement initiatives. - Vendor & Platform Management - Manage day-to-day relationships with ESP, CRM, deliverability, and automation vendors. - Evaluate new tools and technologies to enhance scalability, automation, and reporting efficiency. - Recommend and support the implementation of platform enhancements that improve CRM performance and operational efficiency. What You’ll Need - Bachelor’s degree in Marketing, Business, Data Analytics, or a related field. - 6+ years of experience in CRM or email marketing, ideally within eCommerce or DTC environments. - Proven success defining CRM strategy and owning automation frameworks that improve retention, LTV, and margin contribution. - Hands-on experience with ESP / CRM platforms such as Iterable, SendGrid, or similar. - Experience managing ESP capabilities and roadmap in partnership with Product and Engineering teams. - Strong technical proficiency with HTML/CSS for email editing and QA. - Deep experience with segmentation, personalization, and A/B testing frameworks. - Strong analytical skills with the ability to translate data into insights and optimizations. - Experience with SMS, push notifications, and/or direct mail is a plus. - Excellent communication, presentation, and project management skills. - Comfortable operating in a fast-paced, test-and-learn environment with high ownership and autonomy. #LI-Remote Company Mission Our mission is to empower people to be creative and connect deeply with the ones they love. Unlike many growth companies, we have invested deeply in culture. Organizational health is central to our long-term strategy - we believe that when we care for our people, they build great products, our customers feel the difference, and our business grows as a result. We want people to join us who live our values: - Courageous Care - empathy with backbone; caring enough to be clear - Craftsmanship - pride in what we build and who it’s for; ownership end-to-end - Pioneer Spirit - moving fast and thinking ahead; treating constraints as creative fuel If Mixbook resonates with you and you’re excited by the work ahead, we encourage you to apply! Mixbook is an Equal Opportunity Employer. We are committed to creating an inclusive environment and to providing equal employment opportunities to all applicants. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, or any other characteristic protected by applicable law. Mixbook provides reasonable accommodations to applicants with disabilities during the recruitment process. If you require accommodation to participate in the application or interview process, please let us know by reaching out to: careers@mixbook.com.

About Mixbook Mixbook is an award-winning design platform that gives consumers unmatched creative freedom to design and share one-of-a-kind stories, transforming the lives of more than 6 million people. We are the #1 rated photo book service in the US, with 43,000+ five-star reviews and a profitable, growing business. Customers love Mixbook for our powerful and intuitive editor, exceptional quality, designer-curated themes, and fanatical customer service. Founded by two UC Berkeley entrepreneurs named to Inc.’s 30 Under 30, Mixbook has been featured on the Today Show, Good Morning America, TechCrunch, The Verge, The Washington Post, The New York Times, and more. Today, Mixbook is a global team building thoughtful, beautifully crafted products at scale - and we’re just getting started. OverviewWe are looking for a hands-on SEO Manager (Contractor) to provide coverage across our SEO program. This role will ensure continuity across vendor management, technical SEO, content optimization, and performance reporting while our SEO lead is on leave. This is a highly executional role — ideal for someone who can quickly audit, prioritize, and drive progress across multiple SEO workstreams without heavy ramp time. Key Responsibilities 1. Vendor Management & Execution - Review current vendor workstreams (link building + content) to understand what is in flight and identify any gaps or risks - Serve as the primary point of contact for external vendors - Ensure deliverables are on track, high quality, and aligned with strategy - Provide clear direction and feedback on: - Link acquisition quality and relevance - Content topics, briefs, and optimization opportunities - Identify opportunities to improve vendor output and efficiency 2. Technical SEO - Review current technical SEO initiatives and site health (crawlability, indexing, performance) - Monitor and flag any critical issues or regressions - Partner with Engineering as needed to prioritize and resolve issues - Validate technical implementations (schema, internal linking, site structure) - Ensure SEO best practices are maintained during site or product changes 3. On-Page Optimization - Audit existing priority pages and ongoing optimization efforts - Identify gaps and opportunities across: - Metadata (titles, descriptions) - Content structure and keyword alignment - Internal linking - Partner with content and product teams to implement updates 4. LLM / AI Search Visibility - Assess current visibility across AI-driven search surfaces (e.g., ChatGPT, Gemini, Perplexity) - Identify opportunities to improve brand and product presence - Partner with content vendors to shape content that improves LLM discoverability - Stay current on evolving best practices and apply learnings 5. Reporting & Insights - Review existing dashboards and reporting frameworks to ensure accuracy and clarity - Provide a weekly performance snapshot including: - Executive Summary - Traffic trends - Rankings (priority keywords/pages) - Key wins, risks, and changes in performance - Call out major shifts (algorithm updates, ranking changes, etc.) - Deliver clear, actionable insights — not just reporting What Success Looks Like - SEO program runs smoothly with no disruption - Quick ramp through clear understanding of what’s already in motion - Vendors are aligned and delivering high-quality output - Key issues are proactively identified and addressed - Clear visibility into performance with actionable insights - No degradation in rankings, traffic, or overall SEO health Qualifications - 5+ years of hands-on SEO experience with a D2C company (in-house or agency) - Strong experience across: - Technical SEO - On-page optimization - Content strategy - Experience with AI/LLM search trends - Proven ability to quickly audit and take ownership of in-flight work - Experience managing external vendors - Strong analytical skills — able to translate data into action Nice to Have - Experience with ecommerce or marketplace businesses - Experience working cross-functionally with Product and Engineering - Familiarity with tools like Google Search Console, GA4, Ahrefs/Semrush, Screaming Frog #LI-Remote Company Mission Our mission is to empower people to be creative and connect deeply with the ones they love. Unlike many growth companies, we have invested deeply in culture. Organizational health is central to our long-term strategy - we believe that when we care for our people, they build great products, our customers feel the difference, and our business grows as a result. We want people to join us who live our values: - Courageous Care - empathy with backbone; caring enough to be clear - Craftsmanship - pride in what we build and who it’s for; ownership end-to-end - Pioneer Spirit - moving fast and thinking ahead; treating constraints as creative fuel If Mixbook resonates with you and you’re excited by the work ahead, we encourage you to apply! Mixbook is an Equal Opportunity Employer. We are committed to creating an inclusive environment and to providing equal employment opportunities to all applicants. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, or any other characteristic protected by applicable law. Mixbook provides reasonable accommodations to applicants with disabilities during the recruitment process. If you require accommodation to participate in the application or interview process, please let us know by reaching out to: careers@mixbook.com.

About Mixbook Mixbook is an award-winning design platform that gives consumers unmatched creative freedom to design and share one-of-a-kind stories, transforming the lives of more than 6 million people. We are the #1 rated photo book service in the US, with 43,000+ five-star reviews and a profitable, growing business. Customers love Mixbook for our powerful and intuitive editor, exceptional quality, designer-curated themes, and fanatical customer service. Founded by two UC Berkeley entrepreneurs named to Inc.’s 30 Under 30, Mixbook has been featured on the Today Show, Good Morning America, TechCrunch, The Verge, The Washington Post, The New York Times, and more. Today, Mixbook is a global team building thoughtful, beautifully crafted products at scale - and we’re just getting started. OverviewMixbook is looking for a Senior Product Data Analyst to own and elevate Product Analytics across the company. You’ll partner deeply with Product and Engineering to ensure best-in-class instrumentation, run rigorous deep-dive analyses that shape strategy, and translate complex findings into clear narratives that drive action and change our product roadmap. This is a high-impact, hands-on role for a seasoned analyst who thrives in ambiguity, is obsessed with product behavior across mobile and web experiences, and can help Mixbook move faster with trusted data. You Will - Shape Product Analytics at Mixbook: understand, measure, and optimize the end-to-end product experience across our web and mobile product lines. - Deliver deep-dive analyses that change decisions: investigate funnels, journeys, engagement, behavior, retention, and conversion to uncover the “what happened” and the “why.” - Drive successful product launches (0→1): pave the way to analyze the impact of new product launches, including launch measurement, PMF tracking, and iteration insights. - Act as a trusted thought partner: engage early in planning, help shape the questions, and push toward the highest-leverage work. - Communicate insights with clarity and influence: write crisp narratives and build executive-ready presentations that translate data into recommendations. - Lead instrumentation and event design: partner with Product and Engineering to define what should be tracked (events + properties), validate implementations, and ensure clean, reliable data. - Own Mobile App Product Analytics end-to-end: define the measurement strategy, establish event standards, and ensure the mobile app is instrumented correctly to support decision-making. - Build and maintain core reporting: create and evolve dashboards in Mixpanel and Looker that are purposeful, trusted, and tied to product decisions. - Run and scale experimentation: partner with Product teams to identify opportunities for A/B testing, design measurement plans, and analyze results. - Raise the bar for Analytics at Mixbook: contribute to shared standards, best practices, documentation, and analytical enablement across teams. You Are - A product analytics expert with deep experience specifically measuring mobile-first experiences (events, properties, funnels, retention, cohorts, attribution, and lifecycle). - Highly fluent in instrumentation: you’ve worked in environments where events were incomplete or inconsistent and you’ve led the effort to define, implement, and validate tracking. - A seasoned analyst who drives business impact: your work has materially changed product direction, priorities, or roadmap decisions. - Curiosity-driven and comfortable with ambiguity: you don’t need a perfect spec— you investigate, iterate, and find the signal. - A strong product partner with 8+ years of experience in analytics, with the majority in software product analytics. - Advanced in SQL and able to write complex, reliable queries against large datasets. Experience writing Python code is also required. - Experienced with modern product analytics tooling such as Mixpanel (or Amplitude), plus BI tools like Looker. - Strong in experimentation and measurement: you understand hypothesis-driven product development, statistical rigor, and how to interpret experiment outcomes. - A clear communicator: you can translate complex analysis into crisp narratives for executives and cross-functional stakeholders. - Nice to have: experience working on 0-1 product launches, as well as experience in B2C eCommerce / DTC products. - Education: Bachelor’s degree (or higher) in a quantitative field such as Statistics, Economics, Mathematics, Computer Science, Engineering, or similar. #LI-Remote Company Mission Our mission is to empower people to be creative and connect deeply with the ones they love. Unlike many growth companies, we have invested deeply in culture. Organizational health is central to our long-term strategy - we believe that when we care for our people, they build great products, our customers feel the difference, and our business grows as a result. We want people to join us who live our values: - Courageous Care - empathy with backbone; caring enough to be clear - Craftsmanship - pride in what we build and who it’s for; ownership end-to-end - Pioneer Spirit - moving fast and thinking ahead; treating constraints as creative fuel If Mixbook resonates with you and you’re excited by the work ahead, we encourage you to apply! Mixbook is an Equal Opportunity Employer. We are committed to creating an inclusive environment and to providing equal employment opportunities to all applicants. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, or any other characteristic protected by applicable law. Mixbook provides reasonable accommodations to applicants with disabilities during the recruitment process. If you require accommodation to participate in the application or interview process, please let us know by reaching out to: careers@mixbook.com.

About Mixbook Mixbook is an award-winning design platform that gives consumers unmatched creative freedom to design and share one-of-a-kind stories, transforming the lives of more than 6 million people. We are the #1 rated photo book service in the US, with 36,000+ five-star reviews and a profitable, growing business. Customers love Mixbook for our powerful and intuitive editor, exceptional quality, designer-curated themes, and fanatical customer service. Founded by two UC Berkeley entrepreneurs named to Inc.’s 30 Under 30, Mixbook has been featured on the Today Show, Good Morning America, TechCrunch, The Verge, The Washington Post, The New York Times, and more. Today, Mixbook is a global team building thoughtful, beautifully crafted products at scale - and we’re just getting started. OverviewThe Head of CRM owns Mixbook’s lifecycle marketing strategy and performance, with accountability for driving retention, engagement, and customer lifetime value (LTV). This role serves as the single-threaded owner for CRM as a growth engine, defining the lifecycle roadmap across email, SMS, push notifications, direct mail, loyalty, and referral programs. Reporting to the VP of Growth Marketing, the Head of CRM sets the vision, prioritization, and operating model for lifecycle marketing while leading a team responsible for execution. This is a player-coach role: while the primary focus is strategic leadership and team enablement, this role will occasionally roll up their sleeves to dive into reporting, analysis, and select execution when needed to accelerate impact or unblock progress. LocationThis is a remote position with quarterly travel to the San Francisco Bay Area, with preferred location in the PST timezone. What you’ll doLifecycle Strategy & Business Ownership - Own lifecycle revenue, retention, repeat rate, and LTV performance across CRM channels - Define and maintain the lifecycle roadmap across acquisition, onboarding, engagement, retention, reactivation, and loyalty aligned with Mixbook’s brand vision - Act as the single accountable owner for CRM strategy, prioritization, and results Channel & Program Leadership - Set strategy and guardrails across email, SMS, push notifications, direct mail, loyalty, and referral programs to meet or exceed revenue goals - Ensure strong orchestration across channels, balancing short-term performance with long-term customer value - Establish promotion and messaging governance to drive sustainable lifecycle performance Experimentation, Measurement & Insights - Establish and execute frameworks for CRM testing and optimization to drive incrementality - Partner with Data and Analytics to define lifecycle health metrics and success criteria - Translate performance data and insights into clear priorities, roadmap adjustments, and investment decisions Platform, Data & Martech Ownership - Own CRM platform strategy, integrations, and vendor relationships (e.g., Iterable, Attentive, direct mail partners) - Partner with Product and Engineering on identity, data flows, and personalization capabilities - Ensure CRM tooling, data, and processes scale with the business People Leadership & Org Development - Lead, mentor, and develop CRM Manager(s) while setting clear operating standards and expectations - Act as a player-coach when needed, stepping in on reporting, analysis, or select execution during high-impact moments - Provide hands-on leadership for new initiatives to drive speed, clarity, and quality Cross-Functional Partnership - Partner closely with Creative, Product, Data, Growth, and Customer Experience teams - Serve as the lifecycle voice in cross-functional planning and prioritization - Ensure CRM strategy is tightly aligned with broader company and growth initiatives What You’ll Need - 10+ years of experience in CRM and lifecycle marketing within a consumer, DTC, or eCommerce environment - Proven track record of driving measurable improvements in retention, engagement, and LTV - Experience leading lifecycle strategy across multiple channels (email, SMS, push, loyalty, direct mail) - Strong background in experimentation, measurement, and data-driven decision-making - Proven ability to translate analytical data into clear strategic insights that drive impactful lifecycle marketing programs - Experience managing and developing high-performing marketing teams - Deep familiarity with CRM platforms and marketing automation tools (Iterable preferred) - Ability to influence cross-functional partners and drive alignment across teams - Strong organizational skills with the ability to prioritize, simplify, and execute in a fast-paced environment #LI-Remote Company Mission Our mission is to empower people to be creative and connect deeply with the ones they love. Unlike many growth companies, we have invested deeply in culture. Organizational health is central to our long-term strategy - we believe that when we care for our people, they build great products, our customers feel the difference, and our business grows as a result. We want people to join us who live our values: - Courageous Care - empathy with backbone; caring enough to be clear - Craftsmanship - pride in what we build and who it’s for; ownership end-to-end - Pioneer Spirit - moving fast and thinking ahead; treating constraints as creative fuel If Mixbook resonates with you and you’re excited by the work ahead, we encourage you to apply!

About Mixbook Mixbook is an award-winning design platform that gives consumers unmatched creative freedom to design and share one-of-a-kind stories, transforming the lives of more than 6 million people. We are the #1 rated photo book service in the US, with 36,000+ five-star reviews and a profitable, growing business. Customers love Mixbook for our powerful and intuitive editor, exceptional quality, designer-curated themes, and fanatical customer service. Founded by two UC Berkeley entrepreneurs named to Inc.’s 30 Under 30, Mixbook has been featured on the Today Show, Good Morning America, TechCrunch, The Verge, The Washington Post, The New York Times, and more. Today, Mixbook is a global team building thoughtful, beautifully crafted products at scale - and we’re just getting started. Overview Mixbook is seeking an experienced, strategic, and highly collaborative Senior Growth Marketing Manager, Mobile App to own and scale our mobile app growth strategy end-to-end. This role will be the single-threaded owner of app acquisition, App Store optimization, and app-specific storefront experiences, with responsibility for driving performance across the full app funnel — from install through purchase. Reporting into the VP of Growth Marketing, this role will play a critical part in accelerating app growth by partnering closely with Product Marketing, Core Performance Marketing, Product, Creative, and Data teams. This is a highly hands-on, data-driven role focused on experimentation, optimization, and measurable impact. Location This is a remote position with quarterly travel to the San Francisco Bay Area. West Coast Working Hours. What You’ll Do - App Performance Marketing - Own and scale app acquisition across Apple Search Ads and paid social app campaigns, optimizing toward install efficiency and downstream funnel performance. - Develop and execute a testing roadmap across audiences, creatives, bidding strategies, and campaign structures. - Collaborate closely with the Core Performance Marketing team to ensure alignment across channels and campaigns. - Lead the creative testing strategy and translate performance insights into creative direction. - App Store Optimization (ASO) & Storefront Conversion - Own ASO strategy and execution, including keyword research, metadata optimization, creative strategy, and conversion rate optimization to improve discoverability, relevance, and store conversion. - Leverage existing tooling (e.g., AppTweak, Appsflyer) to identify opportunities, monitor performance, and inform testing priorities. - Manage and optimize App Store Product Pages, Custom Product Pages (CPPs), and In-App Events to support seasonal campaigns, promotions, and product launches. - App Store Merchandising & In-App Experiences - Lead the strategy and execution of In-App Events and app-specific storefront placements to drive discovery, engagement, and conversion. - Collaborate with Product Marketing to translate positioning, messaging, and seasonal narratives into effective App Store and in-app experiences. - Ensure app store assets are aligned with broader marketing initiatives while tailored to app-specific audiences and intent. - Funnel Ownership & Performance Analysis - Demonstrate a strong understanding of the app funnel from Open → Purchase, identifying drop-offs and opportunities to improve media conversion and velocity. - Use a data-first approach to analyze performance drivers and translate insights into action. - Report on app growth KPIs and test results to key stakeholders, with clear recommendations and next steps. - Cross-Functional Collaboration - Partner closely with Product Marketing, Creative, Product, Data, Lifecycle/CRM, and Core Performance teams to drive cohesive app growth initiatives. - Partner with Data and Engineering to ensure accurate app measurement and attribution, including validating AppsFlyer event setup, event naming, and data integrity across the app funnel. - Operate alongside the SEO team (focused on non-app) with clear swim lanes and shared learnings. - Serve as the app growth subject-matter expert and point of accountability across the organization. What You’ll Need - 7+ years of experience in growth, performance marketing, or mobile app marketing, with direct ownership of app acquisition and optimization, with a strong emphasis on iOS. - Proven experience managing Apple Search Ads, Google App campaigns and paid social app campaigns with a strong understanding of mobile performance metrics (CPI, CPA, LTV, CVR). - Strong understanding of mobile app attribution and measurement, including SKAN frameworks, AppsFlyer, and best practices for event taxonomy, attribution windows, and performance validation. - Hands-on experience with ASO, including keyword strategy, metadata optimization, creative testing, and store conversion optimization. - Experience owning App Store Product Pages, Custom Product Pages, and In-App Events. - Strong analytical and problem-solving skills with the ability to use data to drive strategy and day-to-day decision making. - Experience partnering cross-functionally with Product Marketing, Product, Creative, and Data teams. - Comfortable operating in a fast-paced, test-and-learn environment with a high degree of ownership and autonomy. - Excellent communication and presentation skills, with the ability to clearly articulate insights and recommendations. #LI-Remote Company Mission Our mission is to empower people to be creative and connect deeply with the ones they love. Unlike many growth companies, we have invested deeply in culture. Organizational health is central to our long-term strategy - we believe that when we care for our people, they build great products, our customers feel the difference, and our business grows as a result. We want people to join us who live our values: - Courageous Care - empathy with backbone; caring enough to be clear - Craftsmanship - pride in what we build and who it’s for; ownership end-to-end - Pioneer Spirit - moving fast and thinking ahead; treating constraints as creative fuel If Mixbook resonates with you and you’re excited by the work ahead, we encourage you to apply!