Lasko Products

Role Description Lasko Products is seeking a Director of eCommerce to lead the acceleration of our omnichannel and direct-to-consumer (DTC) businesses. This role will own the vision, strategy, and execution across key digital commerce channels, connecting the dots between marketplace dynamics, retail media, content optimization, and promotional effectiveness. This leader will play a critical role in scaling our presence across top omnichannel retailers while also defining and expanding our DTC strategy. The ideal candidate blends strategic thinking with operational excellence and thrives in a fast-paced, cross-functional environment. Key Responsibilities - Omnichannel eCommerce Leadership – Drive digital penetration improvements - Own and drive eCommerce growth across key retail partners, optimizing both 1P (first-party) and 3P (third-party marketplace) channels - Develop and execute integrated strategies that align assortment, pricing, promotions, and content to maximize digital shelf performance - Identify and unlock growth opportunities across retailer ecosystems, leveraging insights from data, trends, and competitive benchmarking - Digital Shelf & Retail Media Optimization – Innovate “how” we look - Lead the integration of retail media, SEO, content strategy, and digital merchandising to improve conversion and share of search - Partner cross-functionally to ensure best-in-class product content, PDP optimization, and brand storytelling across all platforms - Optimize promotional planning and site placement strategies to drive visibility, traffic, and revenue - DTC Strategy & Execution – Reset and rebuild out DTC acceleration efforts - Serve as the lead operator for the DTC business, defining long-term vision, growth roadmap, and success metrics - Own site strategy, including user experience, assortment planning, and merchandising to drive conversion and customer lifetime value - Collaborate with marketing, product, and operations teams to ensure seamless execution across the full customer journey - Cross-Functional Leadership - Act as the connective tissue across sales, marketing, supply chain, and analytics to ensure alignment and execution excellence - Translate insights into actionable strategies that drive measurable business impact - Influence senior stakeholders and align teams around a unified eCommerce growth agenda - Team Leadership & Development - Lead, mentor, and inspire a high-performing team, fostering a culture of innovation, accountability, and continuous improvement - Encourage bold thinking and experimentation to unlock breakthrough growth opportunities - Build capabilities and processes that enable scalable, repeatable success Qualifications - 8–12+ years of experience in eCommerce, digital commerce, or omnichannel retail, preferably within CPG or consumer products - Proven track record of driving growth across major retail eCommerce platforms (including Amazon) - Deep understanding of retail media, digital shelf optimization, and retail online merchandising best practices - Experience building and scaling DTC businesses, including site strategy and performance optimization - Strong analytical mindset with the ability to translate data into strategic insights - Demonstrated ability to lead cross-functional teams and influence at senior levels - Experience managing and developing high-performing teams Requirements - Accelerated growth across key retail eCommerce partners - Measurable improvements in digital shelf performance, conversion, and share of search - A clearly defined and scalable DTC strategy delivering strong revenue and customer engagement - A high-performing, forward-thinking team that consistently delivers innovative, impactful results Benefits - Flexible hours and a hybrid work schedule for our corporate team - Dog-friendly corporate headquarters - Competitive salaries with bonus potential - Comprehensive benefits package including a strong 401(k) match, wellness incentives, and robust health coverage

Title: Certification Engineer- Compliance and Product Safety Location: West Chester, PA Job Description: Lasko Products, a market leader for nearly 120 years in home comfort products, including portable fans, heaters and air purifiers, is seeking a Compliance Certification Engineer to join our team in our West Chester, PA headquarters. This role is more than a traditional compliance function - it is a key enabler of successful product launches by ensuring regulatory readiness, certification execution, and compliance excellence. The role focuses on product certification documentation, regulatory submissions, and compliance testing. This is a full-time, in-office position. You will apply regulatory requirements and relevant standards to ensure product compliance, while also supporting sustainability initiatives and leveraging AI tools to drive efficiency across compliance processes. Primary Responsibilities - Prepare, review, and submit regulatory certification documentation and test reports to third-party agencies (UL, CSA, ETL, etc.) - Coordinate regulatory submissions and manage certification projects from initiation through approval, including scheduling and tracking with test labs - Review engineering drawings, specifications, Bill of materials and change notices to determine certification requirements and develop project scope - Maintain certification files, test records, internal compliance databases, and project tracking tools - Monitor project timelines and ensure timely completion of certification activities - Organize, track, pack, and ship samples to external test laboratories as needed - Support product development teams by providing compliance guidance for new products and design changes, and communicate required corrective actions - Participate in industry working groups such as AHAM and HVI committees, and maintain awareness of updates to applicable UL and other regulatory standards and communicate impacts to the team - Track certification-related invoices, maintain budget tracker and maintain certifications/listings, including renewals and annual reporting - Support sustainability-related compliance initiatives, including energy efficiency, RoHS requirements, and environmental compliance expectations. - Prepare and submit documentation for regulatory programs such as EPA, HVI, and CARB - Drive process improvements, including use of AI tools, to improve certification efficiency and compliance documentation workflows - Other duties as assigned Testing Support - Perform limited in-house compliance and pre-compliance testing as needed (heat rise, power input, leakage current, endurance, abnormal operation, and basic environmental evaluations) - Assist in evaluating products for compliance with applicable standards such as UL 507, UL 1278, UL 1004, UL 746C, and UL/CSA 60335 - Support troubleshooting activities and maintain basic test equipment's Qualifications - Bachelor’s degree in Engineering or related technical field preferred - 1–3 years of experience in compliance, certification, testing, or related engineering role preferred - Ability to review engineering documents such as BOMs, assembly drawings, and electrical schematics - Strong documentation skills with attention to detail for regulatory submissions - Proficiency in Microsoft Excel and Word for documentation and tracking - Ability to coordinate with external labs and manage certification timelines - Basic hands-on skills to support limited in-house testing, including safe use of hand tools - Familiarity with regulatory standards (UL, CSA, ETL etc.) is a plus - Experience with regulatory submissions (UL, EPA, HVI, CARB) is a plus - Experience applying sustainability and environmental compliance requirements in a product compliance setting - Familiarity with AI tools for documentation and workflow efficiency is a plus How You’ll be measured - Timely completion of certification submissions and testing per project schedule - Accuracy and completeness of regulatory documents and submission packages - Effective coordination with third-party labs and certification agencies - Proper organization and maintenance of compliance records and project data - Timely follow-up and closure of certification action items About Lasko Products Better Air Starts Here. Lasko Products is the leading air solutions brand with a reputation for reliable products, peak performance, and perpetual innovation – our commitment to our customers for over a century. Founded in 1906 by Henry Lasko in Philadelphia, Lasko has evolved for over a century to become the global leader in air solution products. From our roots in small appliances, fans, and portable heaters, we’ve grown to become the leading home comfort company while maintaining our unwavering commitment to quality and value. Today, Lasko stands as a symbol of innovation, offering consumers around the world high-performance products; portable fans, heaters, air purifiers, humidifiers, and home ventilation solutions. Our well-known brands, such as B-Air, Air King, and Guardian Technologies, serve both consumer and commercial markets across North America and internationally. As an American company, we take pride in upholding the spirit of hard work, trust and accessibility, ensuring that Lasko remains available to all, for generations to come. Headquartered in West Chester, Pennsylvania, with manufacturing and distribution facilities nationwide, Lasko continues to set the standard in the air solutions category for another 100 years. Lasko’s mission is to enhance lives by creating comfortable environments with innovative products you can trust. The company’s success is based on Five Core Values: Be Bold - Challenge the status quo - Courageously pursue the impossible  - Reject mediocrity Be Together  - Work together for success  - Drive trust and candor with each other  - Prioritize "We" before "I"  Be A Leader - Lead with personal conviction  - Inspire each other to deliver high- quality results - Leverage resilience and agility to drive excellence Be Accountable  - Consistently deliver to our customers  - Embrace commitments as a contract  - Take pride in our actions Be The Change  - Demonstrate a passion to win  - Make a difference at work in our communities  - Step forward and take initiative Why Join Lasko? At Lasko, we believe people do their best work when they’re supported ---- personally and professionally. That’s why we offer flexible hours and a hybrid work schedule for our corporate team, promoting employees to balance life and work in a way that fits their lifestyle. Our dog-friendly corporate headquarters adds a fun, welcoming atmosphere, while our competitive salaries with bonus potential recognize and reward your contributions. We also offer a comprehensive benefits package that includes a strong 401(k) match, wellness incentives, and robust health coverage. Join Lasko and be part of a legacy of innovation – at a company that values flexibility, growth, and a culture where you can thrive.

Title: Industrial Designer II Location: West Chester, PA Job Description: Lasko Products, a market leader in home comfort products for over 100 years, is seeking an Industrial Designer II to join our growing design team at our West Chester, PA headquarters. This role is responsible for developing innovative, user-centered product designs that align with Lasko’s consumer insights, product strategy, and brand standards. The Industrial Designer II will translate customer and consumer requirements into compelling design concepts and production-ready specifications, working cross-functionally with Product Management, Engineering, and Operations to deliver high-quality, manufacturable products. This position is ideal for a creative and detail-oriented designer with strong technical skills, a passion for consumer products, and the ability to balance aesthetics, functionality, and cost in a fast-paced environment. Key Responsibilities Product Design & Development - Develop user-centered design concepts based on consumer insights, customer feedback, and usability findings - Translate product requirements into compelling 2D sketches and detailed 3D CAD models - Create high-quality renderings and visual assets using tools such as KeyShot, SolidWorks Visualize, or similar - Define product specifications including materials, color, and finish (CMF) Cross-Functional Collaboration - Partner closely with Product Management to align designs with customer requirements and product strategy - Collaborate with Mechanical Engineering to ensure designs meet manufacturability, cost, and performance requirements - Participate in cross-functional design reviews and incorporate feedback to refine concepts Execution & Delivery - Prepare production-ready design documentation and specifications - Present design concepts and final solutions to internal stakeholders - Support prototype development, including building and finishing presentation models as needed Continuous Improvement & Support - Contribute to the design review process and help drive projects to closure with limited supervision - Mentor and support junior designers as needed - Stay current on design trends, materials, and manufacturing processes Additional Responsibilities (Occasional) - Attend trade shows and industry events - Assist with prototype finishing (sanding, painting, assembly) - Support shipping and logistics for presentation samples Qualifications - Bachelor’s degree in Industrial Design, Product Design, or a related field - 3–5 years of professional industrial design experience - Strong portfolio demonstrating consumer product design and problem-solving Skills & Competencies - Strong conceptual thinking and problem-solving abilities - Excellent communication, presentation, and interpersonal skills - Ability to balance creativity with technical and manufacturing constraints - Experience working collaboratively in cross-functional teams Technical Skills - Proficiency in 3D CAD software (SolidWorks preferred) - Experience with rendering tools (KeyShot, SolidWorks Visualize, or equivalent) - Familiarity with Adobe Creative Suite (Illustrator, Photoshop, InDesign) - Proficiency in Microsoft Office (Word, Excel, PowerPoint) - Experience creating 3D animations and visual presentations is a plus About Lasko Products Better Air Starts Here. Lasko Products is the leading air solutions brand with a reputation for reliable products, peak performance, and perpetual innovation – our commitment to our customers for over a century. Founded in 1906 by Henry Lasko in Philadelphia, Lasko has evolved for over a century to become the global leader in air solution products. From our roots in small appliances, fans, and portable heaters, we’ve grown to become the leading home comfort company while maintaining our unwavering commitment to quality and value. Today, Lasko stands as a symbol of innovation, offering consumers around the world high-performance products; portable fans, heaters, air purifiers, humidifiers, and home ventilation solutions. Our well-known brands, such as B-Air, Air King, and Guardian Technologies, serve both consumer and commercial markets across North America and internationally. As an American company, we take pride in upholding the spirit of hard work, trust and accessibility, ensuring that Lasko remains available to all, for generations to come. Headquartered in West Chester, Pennsylvania, with manufacturing and distribution facilities nationwide, Lasko continues to set the standard in the air solutions category for another 100 years. Lasko’s mission is to enhance lives by creating comfortable environments with innovative products you can trust. The company’s success is based on Five Core Values: Be Bold - Challenge the status quo - Courageously pursue the impossible  - Reject mediocrity Be Together  - Work together for success  - Drive trust and candor with each other  - Prioritize "We" before "I"  Be A Leader - Lead with personal conviction  - Inspire each other to deliver high- quality results - Leverage resilience and agility to drive excellence Be Accountable  - Consistently deliver to our customers  - Embrace commitments as a contract  - Take pride in our actions Be The Change  - Demonstrate a passion to win  - Make a difference at work in our communities  - Step forward and take initiative Why Join Lasko? At Lasko, we believe people do their best work when they’re supported ---- personally and professionally. That’s why we offer flexible hours and a hybrid work schedule for our corporate team, promoting employees to balance life and work in a way that fits their lifestyle. Our dog-friendly corporate headquarters adds a fun, welcoming atmosphere, while our competitive salaries with bonus potential recognize and reward your contributions. We also offer a comprehensive benefits package that includes a strong 401(k) match, wellness incentives, and robust health coverage. Join Lasko and be part of a legacy of innovation – at a company that values flexibility, growth, and a culture where you can thrive.

• Lead Our Channel Transformation: Develop and execute a bold strategy to penetrate retail and non-traditional retail markets, uncover whitespace opportunities and expand distribution. • Drive Growth Across Specialty Channels: Lead NAMs for commercial air movement(B-Air/B2B) and building products (Air King, along with rep groups for specialty accounts; set aggressive growth targets and oversee pricing and assortment. • Build, Inspire and Lead a High-Performing Team: Hire, develop and coach a world-class team of NAMs and specialists; foster a culture of accountability, collaboration and results. • Create a Unified, Best-in-Class Customer Experience: Collaborate to ensure cohesive messaging, merchandising and digital assets across specialty distributors and contractors. • Set Strategic Direction: Develop a multi-year plan for specialty sales, identifying growth levers and emerging opportunities; maintain constant awareness of industry shifts and evolving customer expectations. • Own the Specialty P&L: Balance top-line growth with disciplined profitability; manage pricing, promotions and inventory decisions to deliver sustainable results. • Operational & Cross-Functional Leadership: Partner with Sales Strategy and Sales Operations team to ensure forecasts and event grids are accurate; collaborate with Supply Chain and Finance on inventory planning, pricing and logistics; coordinate with Product Development on innovation pipelines. • Deepen Customer & Partner Relationships: Build senior relationships with specialty distributors, contractors and non-traditional retailers; develop the strategy and manage a team that represents Lasko at specialty trade shows and industry events. • Develop New Channel Strategies: Ensure disciplined pipeline and account management; support NAMs in closing deals; move aged stock and expand distribution through representative groups.