Holiston Media Ltd

• Own the annual IPBS marketing roadmap, aligned to global KPIs for acquisition, FTD and retention. • Run deep-dive market intelligence on local competitors, pricing models and trader behaviour to surface untapped segments. • Localise creative, messaging, landing pages and promotional offers so they land in Hindi, English, Urdu, Bengali and Sinhala/Tamil contexts- not just translated, but rewritten for the market. • Design and lead 360 regional campaigns spanning paid digital, organic, creator/KOL, PR, offline events and partner enablement. • Build quarterly GTM plans with clear hypotheses, channel mix, budget allocation and success metrics. • Partner with Product on regionally-relevant features, deposit methods and bonus mechanics. • Act as a link with our Paid Media team in planning and rollout of PPC, Paid Social campaigns, with tight control over CPA and CPL. • Analyse the journey from first touch to registration to second deposit, and ship regional fixes to reduce drop-off. • Design lifecycle campaigns, reactivation flows and bonus/promotion mechanics that keep active traders trading. • Build co-marketing toolkits and campaign-in-a-box assets that the BDM/PAM team can deploy with IBs, affiliates and KOLs. • Manage external media agencies, PR firms, creative shops and freelance localisers across the region. • Work cross-functionally with Compliance, Legal, Product and Sales to ship campaigns that are impactful and legally sound.

• You'll be Product Owner across three surfaces: • CRM — platform, data model, permissions, lifecycle automation. • Partner Product — the cabinet, dashboards, payout logic, and tooling our IBs, affiliates, and KOLs live in. • Marketing Enablement — lifecycle stack, AI agents, and the internal tools BD/AM run on. • You own the roadmap, backlog, specs, and outcomes with a simple goal in view - to grow revenue. • Lead the new CRM rollout and adoption across BD, Partnerships, AM, Marketing, Compliance, Support. • Own the data model, permissions, and the pipe from platform → warehouse → CRM → activation. • Own the IB/affiliate/KOL product experience end-to-end. • Translate partner and BD feedback into a prioritised backlog; ship with engineering. • Build the partner journeys, onboarding, activation, tiering, qualification that turn signups into revenue. • Ship AI auto-funnels: agents that score, personalise, route, draft, and hand off. • Embed AI into daily BD/AM work: prospect intelligence, meeting prep, auto-logged notes, next-best-action, call QA. • Support Acquisition and Retention teams with setting up funnels across email, in-app, SMS, push. • Test, measure, kill what doesn't work. • Report ROI clearly. Iterate.

• Identify and develop business opportunities within the region to drive growth and market penetration. • Leverage your extensive network to acquire and manage relationships with Introducing Brokers (IBs), KOLs to increase client acquisition. • Develop and implement effective sales strategies tailored to the market to achieve company objectives. • Promote our multi-asset trading products, internal trading terminal, and MT5 platform to potential clients and partners. • Ensure all operations comply with local regulations and company policies. • Provide regular reports on market trends, business development activities, and performance metrics to senior management. • Build and manage a local team as needed, fostering a high-performance culture.

• Monitor trading platforms to ensure uptime and execution quality • Oversee trade flow, execution, and pricing in real time • Identify and escalate execution issues, slippage anomalies, or pricing gaps • Manage trading sessions, market openings/closings, and instrument configurations • Monitor liquidity feeds and ensure competitive spreads and depth • Liaise with liquidity providers to resolve pricing or execution issues • Analyze spread widening, latency, and execution quality (markouts, slippage) • Assist in optimizing routing and aggregation settings • Monitor client positions, exposure, and overall risk in real time • Support hedging strategies and execution of risk mitigation actions • Identify unusual trading activity or potential abuse (e.g., arbitrage, latency exploitation) • Handle trade adjustments, corrections, and dispute investigations • Ensure accuracy of trade records and reconciliation • Act as first responder for trading-related incidents • Investigate platform issues, outages, or abnormal market behavior • Coordinate with tech teams and external providers to resolve issues quickly

• Identify and build relationships with local IBs/Affiliates, traders and other potential partners to promote PrimeXBT in the local market in order to achieve user growth and trading volume growth. • As a representative of PrimeXBT, to maintain a good relationship with IBs/Affiliates and marketing channels to achieve long term cooperation. • Be responsible for the execution and performance of IBs/Affiliates strategy, track and analyze channel cooperation results and make adjustments to ensure optimal performance and maximum ROI. • Keep abreast of local industry developments trends and competitor movements and strategize corresponding actions. • Daily communication with colleagues as well as partners to maintain results and track how things are going.

• Identify and source potential partners (influencers, educators, communities, agencies) • Prospect via LinkedIn, Telegram, YouTube, Instagram, events, and local networks • Run structured, personalized outreach across email, messaging apps, and calls • Assess partner quality, audience relevance, and growth potential • Conduct discovery calls to understand goals and promotion strategies • Present partnership models (revenue share, custom deals where applicable) • Negotiate terms and agree on short-term performance goals • Onboard partners into tracking and partner systems • Educate partners on tools, tiers, and best practices • Support partners in launching their first campaigns • Monitor performance and help optimize towards activation • Drive partners to reach Active status (5+ first-time deposits) • Maintain accurate CRM records and follow-up discipline • Handover activated partners to Business Development Managers with full context

• Identify and source potential partners (influencers, educators, communities, agencies) • Prospect via LinkedIn, Telegram, YouTube, Instagram, events, and local networks • Run structured, personalized outreach across email, messaging apps, and calls • Assess partner quality, audience relevance, and growth potential • Conduct discovery calls to understand goals and promotion strategies • Present partnership models (revenue share, custom deals where applicable) • Negotiate terms and agree on short-term performance goals • Onboard partners into tracking and partner systems • Educate partners on tools, tiers, and best practices • Support partners in launching their first campaigns • Monitor performance and help optimize towards activation • Drive partners to reach Active status (5+ first-time deposits) • Maintain accurate CRM records and follow-up discipline • Handover activated partners to Business Development Managers with full context

• Identify and develop business opportunities within the region to drive growth and market penetration. • Leverage your extensive network to acquire and manage relationships with Introducing Brokers (IBs), KOLs to increase client acquisition. • Develop and implement effective sales strategies tailored to the market to achieve company objectives. • Promote our multi-asset trading products, internal trading terminal, and MT5 platform to potential clients and partners. • Ensure all operations comply with local regulations and company policies. • Provide regular reports on market trends, business development activities, and performance metrics to senior management. • Build and manage a local team as needed, fostering a high-performance culture.

• Identify and source potential partners (influencers, educators, communities, agencies) • Prospect via LinkedIn, Telegram, YouTube, Instagram, events, and local networks • Run structured, personalized outreach across email, messaging apps, and calls • Assess partner quality, audience relevance, and growth potential • Conduct discovery calls to understand goals and promotion strategies • Present partnership models (revenue share, custom deals where applicable) • Negotiate terms and agree on short-term performance goals • Onboard partners into tracking and partner systems • Educate partners on tools, tiers, and best practices • Support partners in launching their first campaigns • Monitor performance and help optimize towards activation • Drive partners to reach Active status (5+ first-time deposits) • Maintain accurate CRM records and follow-up discipline • Handover activated partners to Business Development Managers with full context

• Identify and source potential partners (influencers, educators, communities, agencies) • Prospect via LinkedIn, Telegram, YouTube, Instagram, events, and local networks • Run structured, personalized outreach across email, messaging apps, and calls • Assess partner quality, audience relevance, and growth potential • Conduct discovery calls to understand goals and promotion strategies • Present partnership models (revenue share, custom deals where applicable) • Negotiate terms and agree on short-term performance goals • Onboard partners into tracking and partner systems • Educate partners on tools, tiers, and best practices • Support partners in launching their first campaigns • Monitor performance and help optimize towards activation • Drive partners to reach Active status (5+ first-time deposits) • Maintain accurate CRM records and follow-up discipline • Handover activated partners to Business Development Managers with full context