Altra Running

Role Description A day in the life of a Sales Representative at Altra looks a little like this: - The Sales Representative role sits within the Sales department, covering Georgia, and into sections of SC and FL. - Works closely with Field Service Representatives, specialty retail accounts, and cross-functional Altra teams to drive sales and activation plans. - Responsible for executing sales strategies, managing account relationships, and growing wholesale business, reporting directly to the Sales Manager, East. Let’s break down that day-in-the-life a bit more: - Achieve monthly, quarterly, seasonal and annual revenue targets for the run and outdoor specialty and Better Footwear channels in specified territory. - Responsible for maintaining current account relationships, securing seasonal and at-once orders and developing new accounts within strategic sales plan. - Adhere to all strategic distribution guidelines set forth by Altra sales management team. - Order procurement through traditional face to face and evolved virtual processes, utilizing latest technologies and assets provided by Altra and VF. - Manage wholesale product flow to maximize sales revenue, while adhering to strict distribution guidelines. - Achieve goals and strategies set forth in the strategic plan, including enhancing and building account relationships, seasonal Go to Market and growth strategies and development of the wholesale activation strategies. - Work alongside Field Service Representative in building annual education programs, local activation calendars & seasonal sales plans for each account. - Utilize consumer, market share and POS data insights to sustain and grow retail business while proactively addressing issues and opportunities. Qualifications - 3+ years of field sales, product, marketing, or retail experience. - Proven ability to execute winning sales strategies and drive results. - Demonstrated results in executing multiple projects and integrated plans on a seasonal basis. - Quantified results in exceeding targeted results and expectations. - Excellent process and organizational management skills. - Excellent presentation skills, virtual and in person. - Proficient in Microsoft Office applications; Excel, PowerPoint, Teams, OneNote, Outlook. - Demonstrated team player. - Proven ability to build and maintain business critical relationships/partnerships. - Ability to travel 60%. - Must have reliable transportation. - Location requirement: While this position is fully remote, the ideal candidate will reside in Atlanta or anywhere in the state of Georgia to better service their client base. Requirements - Hiring Range: $72,000.00 USD - $90,000.00 USD annually. - Incentive Potential: This position is eligible for additional compensation awards that may include an annual incentive plan, sales incentive, or commission potential. - Specific details of the additional compensation eligibility for this position will be provided during the recruiting and interview process. Benefits - You can review a general overview of each benefit program offered, including this year's medical plan rates on www.MyVFbenefits.com. - Detailed information on your benefits will be provided during the hiring process.

Role Description At Altra, we believe everyone deserves to feel their best when they run, and that starts with building strong, authentic connections in the communities we serve. As our Field Service Representative in the Boston area, you’ll bring this to life by championing our brand across New England. From local run clubs to retail partnerships, you’ll create meaningful experiences that inspire movement, build loyalty, and grow our presence in a region that lives and breathes the outdoors. You’ll be out in the field often! While this is a remote role, living in the greater Boston area will help you stay connected to the people and places that bring the Altra brand to life. - Activate the Altra brand across your New England territory through authentic connections, thoughtful activations, and hands-on support. - Build strong relationships with retailers through in-person visits, demos, and sales floor support. - Deliver engaging product education that builds confidence and enthusiasm among retail staff and consumers. - Create excitement around Altra through local partnerships, run clubs, events, and community engagement. - Execute merchandising and promotional activations that elevate the in-store experience. - Represent Altra at local and select national races, events, and expos. - Partner closely with Sales Representatives and cross-functional teams to bring go-to-market plans to life. - Act as the eyes and ears of the brand by sharing insights on product feedback, consumer behavior, and market trends. - Maintain accurate field reporting and manage field assets, travel, and expenses with strong attention to detail. Qualifications - 1+ year of specialty retail experience (run or outdoor preferred). - 2+ years in marketing, sales, or a customer-facing field role. - Experience fitting and selling technical footwear. - Strong communication, organization, and time management skills. - Ability to work independently while staying connected to a broader team. - A proactive, self-starter mindset with a passion for the running and outdoor community. - Familiarity with Altra products is a plus. Requirements - You’re energized by people, product, and purpose—and you know how to turn connections into momentum. Benefits - Hiring Range: $60,000.00 USD - $75,000.00 USD annually. - Incentive Potential: This position is eligible for additional compensation awards that may include an annual incentive plan, sales incentive, or commission potential. - Specific details of the additional compensation eligibility for this position will be provided during the recruiting and interview process. - Benefits at VF Corporation: You can review a general overview of each benefit program offered, including this year's medical plan rates on www.MyVFbenefits.com. - Detailed information on your benefits will be provided during the hiring process.

Role Description Reporting to the Senior Medical Outreach Manager, the Medical Outreach Coordinator supports Altra Running’s growing medical outreach initiatives by strengthening regional focus, education, and engagement efforts with medical, healthcare, and wellness professionals and key retail partners. This role plays a key part in connecting the medical and retail communities, with a regional focus on driving referral business, supporting the field service reps and sales teams, and enhancing awareness of Altra’s points of difference through the medical community. This role involves frequent regional and national travel, including overnights and some weekends, about 25/50% of the time. While Altra’s headquarters are in Denver, the travel demands make this a remote role. Candidates can be based anywhere in the U.S. Key Responsibilities: - Support local and regional efforts to educate healthcare professionals on Altra’s footwear benefits and help connect them to local retail partners - Coordinate medical events, clinics, and in-store educational sessions with key retail partners - Support the planning and execution of Altra’s presence at nationwide medical and sports medicine conferences - Coordinate logistics, asset shipments, and booth set up materials for regional and national events - Represent Altra at select conferences and regional events, helping to educate attendees and build new relationships - Act as a resource for FSRs and sales reps when it comes to medical outreach activations for key retail partners - Provide training to FSR team on how to execute medical outreach events and set them up for success - Plan and execute regional medical takeovers and continue to identify ways to elevate the effectiveness of these initiatives - Support the creation and distribution of educational tools and marketing collateral (digital and physical) - Manage inventory and shipping of medical outreach kits, in-clinic and in-store assets, and event materials - Assist in content development (presentations, one-pagers, educational resources) to support medical outreach - Support tracking of tiered medical wholesale program activity and effectiveness with key retail partners and their sales reps - Collect feedback from stores, FSRs, and medical professionals to refine outreach tools, programs, and messaging - Assist in reporting on KPIs related to educational events, referrals to key retail partners, and engagement Qualifications - Bachelor’s degree in marketing, health sciences, kinesiology, or related field preferred - 1-3 years of experience in marketing, sales support, or community outreach – preferably in footwear, fitness, or health industry - Understanding of or experience within the run specialty or medical community a plus - Strong organizational and communication skills - Ability to travel regionally (up to 25-50%) for events, conferences, key meetings, etc. - Passion for running, movement, and helping others improve health and performance Requirements - Familiarity with the Altra product line - Strong time management, planning, and organizational skills - The ability to develop and maintain professional relationships with internal and external partners - Excellent written and verbal communication skills - Passion for the sport of running and being active, with the desire to share that passion with others - Self-starter with the ability to manage multiple projects simultaneously - Comfort presenting to small groups (clinics, retailers, etc.) - Collaborative mindset and ability to work cross-functionally - Self-motivated with the desire to show initiative and be proactive Success Metrics - Growth in number of active medical referral partners - Increase in co-hosted medical education events with run specialty partners - Consistent, on-time delivery of tools, assets, and event logistics - Improved engagement and satisfaction among FSR and sales team regarding medical marketing support and initiatives - Positive feedback from both medical professionals and retail partners Benefits - Competitive compensation package - Strong benefits package that includes medical, dental, vision, and 401(k) - Extensive development and growth opportunities for current and future positions - Diverse and inclusive culture based on respect, connection, and authenticity

At Altra, we are on a never-ending journey to seek out opportunities to unlock potential in ourselves and others and to create a more diverse and inclusive running community. When we’re all working together as the best versions of ourselves, we can feel empowered both individually and as a community. So, before we get to the job details, take a minute to learn a little more about us – our values and our culture. If you can see yourself working side-by-side with a team of people driven to discover more about ourselves and the world around us, Altra just may be the place for you. To learn more about our values and our culture, visit Altra Careers or www.altrarunning.com. What will you do? The Lifestyle Sales Manager leads overall sales planning, budget, and execution for assigned lifestyle accounts. These plans help to guide the Altra sales strategy across the U.S. As a member of the sales management team, this role provides leadership, training and vision to drive product sales by planning, controlling and directing the activities of the sales representatives in the region. While this position is fully remote, the ideal candidate will reside within a key major city like NYC, LA, Chicago, Atlanta, etc. to better service their client base. Let’s break down that day-in-the-life a bit more. - Achieve monthly, quarterly and annual revenue targets for the lifestyle channel. - Manage, mentor and train an external sales team. Manage team structure that aligns to future distribution and brand strategy; including, recruiting new talent to support future sales organization. - Achieve goals set forth in the strategic plan, including enhancing and building account relationships, seasonal Go to Market and growth strategies and development of the wholesale activation strategies. - Develop regional sales plans by territory to align with Altra's and VF’s seasonal initiatives and financial targets by region. - Manage strategic account plans, ensure complete execution and align seasonal initiatives with Go to Market (GTM) strategy (partnering with marketing). Coordinates early pre-lines with product team to gather critical information on specific market trends. - Create and track weekly/monthly and quarterly sales goals that tie to strategy and individual rep performance - Oversees the current Altra partner relationships as well as being able to identify and build on new Altra business opportunities including maximizing channels and new accounts. - Utilize consumer, market share and POS data insights to sustain and grow retail business while proactively addressing issues and opportunities. What do you need to succeed? We all have unique skills that we bring to work and celebrate every day. For this role, there are foundation skills you’ll need to succeed and excel. Additionally, while formal education in a related field is great to have, we are most interested in your 5 - 7 years of experience and professional achievements. The foundation skills you will need in this position are: - 5+ years of Sales, Product, marketing experience, ideally within the lifestyle space - 5+ years of management experience, overseeing 5-10 direct employees - Background in product merchandising, sales, marketing or retail - Proven ability to create and implement winning sales strategies and communicate results clearly. - Demonstrated results in executing multiple projects and integrated plans on a seasonal basis - Ability to negotiate and influence others - Ability to work through conflict management situations using Altra Values and looking for a win-win outcome. - Quantified results in leading teams to targeted results and exceeding expectations - Excellent process and organizational management skills - Excellent written and oral communication skills - Demonstrated team leadership skills - Proven ability to build and maintain business critical relationships/partnerships - Ability to travel 70% Now WE have a question for YOU. Are you in? Hiring Range: $92,000.00 USD - $115,000.00 USD annually Incentive Potential: This position is eligible for additional compensation awards that may include an annual incentive plan, sales incentive, or commission potential. Specific details of the additional compensation eligibility for this position will be provided during the recruiting and interview process. Benefits at VF Corporation: You can review a general overview of each benefit program offered, including this year's medical plan rates on www.MyVFbenefits.com and by clicking Looking to Join VF? Detailed information on your benefits will be provided during the hiring process. Please note, our hiring ranges are determined and built from market pay data. In determining the specific compensation for this position, we comply with all local, state, and federal laws. At VF, we value a diverse, inclusive workforce and we provide equal employment opportunity for all applicants and employees. All qualified applicants for employment will be considered without regard to an individual’s race, color, sex, gender identity, gender expression, religion, age, national origin or ancestry, citizenship, physical or mental disability, medical condition, family care status, marital status, domestic partner status, sexual orientation, genetic information, military or veteran status, or any other basis protected by federal, state or local laws. If you require accommodations during the application process, please contact us at peopleservices@vfc.com. VF will provide reasonable accommodations for qualified individuals to the extent required by applicable law. Pursuant to all applicable local Fair Chance Ordinance requirements, including but not limited to the San Francisco Fair Chance Ordinance, VF will consider for employment qualified applicants with arrest and conviction records.