Aline

• The VP of Strategy and Business Development is a senior commercial and strategic leader on the Growth team who partners directly with the CEO, as well as growth, product, & client teams, to shape where PAA plays, how we win, and how we create value in progressing our mission to reimagine the healthcare experience for the most vulnerable patients. • You'll own the strategic plan, drive top-of-funnel pipeline, evaluate organic and inorganic growth opportunities, and take promising new use cases from concept through pilot. • You'll also own pricing strategy across our portfolio. • This person will operate at the intersection of the executive team, product, sales, finance, and our customers — and will be expected to develop strong relationships with senior executives at payer and health system clients. • A qualified, late stage pipeline built across payer, health system, value-based care, and/or channel partner segments. • Partner with Clinical and Product to successfully bring at least one strategically prioritized new use case from opportunity assessment through validated pilot and commercialization readiness. • A refreshed multi-year strategic plan translated into quarterly operating priorities the executive team runs against. • A pipeline of acquisition opportunities.

Role Description Aline is on a mission to transform the senior living industry. Our platform powers the complete resident lifecycle — from CRM and Marketing to Clinical Care, Billing, and Operations. We are looking for driven sales professionals who are ready to grow with us. As a Business Development Executive, you will own net-new logo acquisition across all customer segments with a focus on Mid-Market. You will carry a quota, execute a consultative sales motion, and build trusted relationships that turn prospects into long-term partners. This is a role for someone who brings energy, process discipline, and a genuine curiosity about the customers they serve — and who wants to be part of a high-performance team where methodology, strategy, and coaching are the foundations of success. Responsibilities - You will own the entire sales cycle with extreme ownership over your numbers — from first outreach to signed contract. - Your primary focus is net-new logo acquisition within the Mid-Market segment. - You will carry a defined quota and are expected to maintain a pipeline-to-quota ratio of 4:1 or greater. - Lead with Insights: You conduct deep discovery to establish credibility and determine strategic fit before ever presenting a solution. - Build the Business Case: You quantify the financial impact of a prospect's current challenges and build a compelling case that ties our solution directly to their operational and financial outcomes. - Orchestrate the Deal Strategy: You partner closely with Solutions Consultants to deliver tailored demonstrations where every meeting proves specific value. - Navigate Buying Committees: You engage the right stakeholders and build the alignment needed to move deals forward with confidence. - Drive the Timeline: You use shared project plans to align timelines with buyers and proactively navigate procurement steps to maintain momentum. - Manage Your Business: You maintain a clean Salesforce pipeline with forecasts based on objective milestones. - Build and Maintain Pipeline: You prospect and engage senior living operators through outbound outreach, customer meetings, calls, events, and strategic follow-up. - Represent Aline in the Market: You will travel to industry conferences, trade shows, and client sites as a face of the brand. - Cross-Functional Partnerships: You will establish close working relationships with Customer Experience, Marketing, and Solutions Consultants. Qualifications - 3+ years of full-cycle B2B SaaS sales experience with a demonstrated track record of closing mid-market deals. - 1+ year of senior living industry experience is a strong plus. - Proven track record of carrying and exceeding a defined sales quota. - Familiarity with structured sales frameworks — MEDDPICC, Sandler, Challenger, or equivalent. - Intellectual Curiosity: You ask 'why' until you understand the root cause. - Industry Fluency (Preferred): Experience selling into senior living, post-acute care, or healthcare technology. - Process Discipline: You maintain clean pipeline hygiene and hold yourself to a high standard. - This role requires regular travel to conferences, trade shows, and client meetings. - Team Player: You leverage internal resources effectively and are coachable. Benefits - A Culture of Development: You will receive consistent coaching, structured resources, and support from a leadership team invested in your success. - Platform Breadth: You are selling a comprehensive platform spanning Sales and Marketing, Dining, Clinical, Finance, and Operations. - High Standards: We celebrate wins, learn from losses, and treat sales as a science. - Market Momentum: Aline is at the center of the significant technology transformation in the senior living industry. Compensation Compensation includes a competitive base salary with a performance-based variable commission opportunity tied directly to new logo acquisition and quota attainment. Aline also offers a comprehensive benefits package, travel expense reimbursement, and access to ongoing professional development resources.

Role Description Aline is on a mission to transform the senior living industry. As a Business Development & Partnerships Executive, you will operate across two interconnected growth motions: - Owning net-new logo acquisition across customer segments - Building and nurturing a thriving partner ecosystem You will carry a quota, develop partnerships, and work across direct sales and partner-sourced pipeline simultaneously. Responsibilities - Direct Sales - Lead with Insights: Conduct deep discovery to establish credibility and determine strategic fit. - Build the Business Case: Quantify the financial impact of a prospect's current challenges. - Orchestrate the Deal Strategy: Partner closely with Solutions Consultants to deliver tailored demonstrations. - Navigate Buying Committees: Engage the right stakeholders and build alignment. - Drive the Timeline: Engineer close dates and maintain momentum through shared project plans. - Build and Maintain Pipeline: Prospect and engage senior living operators to sustain a pipeline-to-quota ratio of 4:1 or greater. - Partnerships - Optimize Existing Partnerships: Conduct structured reviews of current partner relationships. - Develop Net-New Partnerships: Identify, prospect, and onboard new partners. - Enable Your Partners: Provide tools, training, and ongoing support for partners. - Co-Sell and Collaborate: Work alongside partner organizations to pursue opportunities. - Build Partner Pipeline Visibility: Maintain accurate tracking of partner-sourced and partner-influenced pipeline in Salesforce. - Represent Aline in the Partner Ecosystem: Attend industry events and partner forums. - Across Both Motions - Manage Your Business: Commit to accuracy across both direct and partner-influenced pipeline. - Represent Aline in the Market: Travel to industry conferences and client sites. - Internal Collaboration - Partnerships Team: Align on partner strategy and co-develop go-to-market plays. - Customer Experience: Ensure seamless handoffs post-signature and stay close to customer health. - Marketing: Leverage campaigns and provide market feedback. - Solutions Consultants: Partner on discovery and demonstrations for tailored engagements. Qualifications - Proven experience in business development and partnerships. - Strong understanding of the senior living industry. - Excellent communication and relationship-building skills. - Ability to work independently and collaboratively. Requirements - Experience in direct sales and partner management. - Proficiency in Salesforce or similar CRM tools. - Willingness to travel for industry events and client meetings. Benefits - Competitive base salary with performance-based variable commission. - Comprehensive benefits package. - Travel expense reimbursement. - Access to ongoing professional development resources.

Role Description Aline is on a mission to transform the senior living industry. As a Director of Business Development, you will own net-new logo acquisition across customer segments, with a focus in the Enterprise and Strategic space. You will carry a quota, execute a sales motion, and build trusted relationships that turn prospects into long-term partners. - You will own the entire sales cycle with extreme ownership over your numbers — from first outreach to signed contract. - Your primary focus is net-new logo acquisition, maintaining a pipeline-to-quota ratio of 4:1 or greater. - Lead with Insights: Uncover business triggers and conduct deep discovery to establish credibility. - Build the Business Case: Quantify the financial impact of a prospect's current challenges. - Orchestrate the Deal Strategy: Partner closely with Solutions Consultants to deliver tailored demonstrations. - Navigate Complex Organizations: Engage executive decision-makers and build consensus across the buying committee. - Drive the Timeline: Engineer close dates and maintain momentum through proactive navigation. - Manage Your Business: Maintain a clean Salesforce pipeline with accurate forecasts. - Build and Maintain Pipeline: Prospect and engage senior living operators through various outreach methods. - Represent Aline in the Market: Travel to industry conferences and client sites to build relationships. - Cross-Functional Partnerships: Collaborate with Customer Experience, Marketing, and Solutions Consultants. Qualifications - 5+ years of full-cycle B2B SaaS sales experience with a track record of closing complex, multi-stakeholder enterprise deals. - 2+ years of senior living industry experience is a strong plus. - Proven track record of carrying and exceeding a defined sales quota. - Fluency in structured enterprise sales frameworks — MEDDPICC, Sandler, Challenger, or equivalent. - Intellectual curiosity and comfort in challenging a prospect's status quo. - Experience selling into senior living, post-acute care, or healthcare technology is preferred. - Appreciation for process discipline and maintaining clean pipeline hygiene. - Regular travel readiness to conferences, trade shows, and client meetings. - Team player who leverages internal resources effectively and is coachable. Benefits - A culture of development with consistent coaching and structured resources. - Comprehensive platform spanning Sales and Marketing, Dining, Clinical, Finance, and Operations. - High-performance culture where results are recognized and effort is respected. - Opportunity to be at the forefront of technology transformation in the senior living industry. - Competitive base salary with performance-based variable commission opportunity. - Comprehensive benefits package and travel expense reimbursement. - Access to ongoing professional development resources.

Role Description Join Aline and help shape the future of senior living technology. At Aline, we're transforming how senior living communities connect with residents, families, and care teams. Our integrated platform brings together CRM, sales and marketing automation, resident engagement, care coordination, billing, operations, business intelligence, and AI-powered solutions to help communities thrive at every stage of the resident journey. Every day, our technology supports organizations across the country by simplifying complex workflows, improving occupancy, strengthening resident and family experiences, and empowering care teams with the insights they need to make better decisions. We solve meaningful challenges for an industry that impacts millions of lives. Aline is looking for a Head of Commercial Operations & Enablement to serve as the connective tissue across our GTM organization. This is a high-impact, cross-functional role that sits at the intersection of data, process, tooling, and people — ensuring that our Sales, Marketing, Customer Success, and Post-Sales teams operate from a single source of truth and are equipped to perform at their best. This role is not a support function. It is an operational leadership position that directly influences revenue outcomes. The right person is equal parts analytical and operational — someone who is as comfortable building a reporting framework as they are redesigning a process or standing up an enablement program from scratch. Responsibilities - Revenue Operations & Data Integrity - Own the GTM data model — ensuring consistent definitions, clean data, and a single source of truth across Sales, Marketing, and Customer Success. - Design and maintain dashboards and reporting that give GTM leadership real-time visibility into pipeline, conversion, retention, expansion, and team performance. - Partner with Finance to align on revenue reporting and forecast methodology. - Establish and enforce data hygiene standards across all GTM systems, with accountability frameworks to sustain them. - Tooling & Technology - Own the GTM tech stack — including CRM (Salesforce), marketing automation, customer success platforms, and any adjacent tooling. - Evaluate, implement, and optimize tools that improve team efficiency and data quality. - Serve as the primary liaison between GTM and IT/Engineering for system integrations and enhancements. - Ensure tooling decisions support the full customer bowtie — from first inquiry through long-term retention. - Process Design & Optimization - Define, document, and continuously improve core GTM processes — lead management, pipeline governance, handoff protocols, renewal workflows, and more. - Build the operating infrastructure that allows GTM teams to scale without adding proportional headcount. - Identify friction points across the customer journey and lead cross-functional efforts to resolve them. - Own deactivation processes — ensuring customer offboarding is handled with precision, proper documentation, and minimal revenue leakage. - GTM Enablement - Build and lead the enablement function for all GTM teams — Sales, Customer Success, Implementations, and Contact Center. - Develop onboarding programs, ongoing training, and role-specific playbooks that accelerate ramp and improve consistency. - Partner with Product and Marketing to ensure field teams are equipped to communicate new features, positioning changes, and competitive updates effectively. - Create a feedback loop between the field and Product/Marketing so customer and prospect insights inform roadmap and messaging. - Reporting & Accountability Infrastructure - Design the reporting cadence that powers weekly, monthly, and quarterly GTM leadership reviews. - Build and maintain the commitment log and accountability infrastructure for the GTM leadership team. - Provide the CCO and GTM leaders with the data and analysis needed to make confident, timely decisions. - Create board and executive-ready reporting on GTM performance across the full customer bowtie. - Deactivations - Own the end-to-end deactivation process for churned or offboarding customers. - Ensure all deactivations are executed accurately, on time, and with proper documentation. - Partner with CS, Finance, and Legal to minimize risk and protect data integrity through the offboarding process. - Identify patterns in deactivation data that surface retention risk signals for the broader CS team. Qualifications - 7–12 years of progressive experience in Revenue Operations, Sales Operations, or GTM Enablement within a B2B SaaS environment. - Proven track record of building or significantly scaling an operations or enablement function. - Experience owning a GTM tech stack including Salesforce CRM; familiarity with marketing automation (HubSpot or Marketo), customer success platforms, and intent data tools (6sense, Demandbase) is strongly preferred. - Experience in a PE-backed or high-growth environment preferred. - Senior living, healthcare technology, or vertical SaaS experience a plus but not required. - Strong analytical skills — comfortable building models, interpreting data, and translating analysis into actionable recommendations. - Exceptional process design instincts — you see inefficiency and immediately start designing the fix. - Clear, confident communicator who can present data and recommendations to a CCO, CFO, or board audience. - Collaborative by nature — this role succeeds through influence, not authority. - High ownership mentality — you don't wait to be asked, you identify what needs to happen and make it happen. - Ability to hold multiple workstreams simultaneously without losing precision on any of them.

• Own the strategy and execution across our product portfolio. • Define how our individual products work together as a system. • Set the operating cadence, setup clear and timely communication channels. • Build relationships with senior leaders at our largest customers. • Spend time with users to understand workflows and pain points. • Collaborate closely with sales and customer success teams. • Contribute to company strategy, board materials, and cultural tone.

Role Description Aline is the bridge between senior care and technology, built to strengthen connection where it matters most. Our all-in-one platform brings together sales, marketing, operations, and engagement tools, empowering senior living communities to work smarter, communicate clearly, and deliver care with heart. The Registered Dietitian will play a critical role in ensuring that Aline’s software solutions effectively support menu development, dietary compliance, and nutritional best practices across a diverse range of senior living and healthcare facilities. This role will serve as a subject matter expert (SME) on nutrition and dietary planning while collaborating with product teams, client support teams, and our customers to optimize software functionality and ensure compliance with regulatory requirements. Qualifications - Registered Dietitian Nutritionist (RDN) required. In addition, may be required to become licensed in individual states as needed. - 3+ years of experience in a senior living, skilled nursing, healthcare, and/or food service setting with expertise in menu planning and regulatory compliance. - Experience with menu creation, dietary planning, recipe evaluation, and therapeutic diet modifications in a clinical or residential setting. - Strong understanding of nutrition regulations and compliance requirements (CMS, USDA, state-specific dietary guidelines, etc.). - Experience working with food service management software or a willingness to develop expertise in tech-driven dietary solutions. - Ability to translate clinical dietary expertise into software-based solutions that enhance customer outcomes. - Excellent communication and client-facing skills, with a passion for training and education. - Experience working in or with software companies, SaaS businesses, or technology-driven organizations is a plus but not required. - "Roll-up-your-sleeves" entrepreneurial, agile startup attitude. - Demonstrated analytical and decision-making skills. - Creative problem solver. - Natural ability to relate to customers and prospects. - Collaborative, team player. - Strong planning & organizational skills. Requirements - Nutrition & Dietary Expertise - Serve as the in-house subject matter expert (SME) on nutrition, dietary planning, and regulatory compliance for senior living, skilled nursing, and clinical residential facilities. - Develop menus ensuring meals meet nutritional standards, resident needs, and regulatory requirements (e.g., CMS, USDA, state-specific guidelines). - Support customers in customizing menus to meet dietary restrictions, therapeutic diets, and resident preferences. - Evaluate recipes for accuracy in ingredients and scaling, and add extension for diet types and textures. - Technology & Product Support - Collaborate with Aline’s product development team to enhance the dietary software's capabilities, ensuring it remains a best-in-class solution for senior living and healthcare operators. - Provide user feedback and industry insights to help shape product enhancements and new features. - Assist in creating educational materials, training modules, and webinars for clients to maximize their use of the software. - Client Engagement & Training - Work closely with customer success and sales teams to educate clients on the software’s dietary features and best practices. - Offer consulting services and support to senior living operators looking to optimize their menu planning and nutritional programs. - Provide training sessions and resources for clients and internal teams on dietary compliance, nutrition standards, and menu optimization. Benefits

Role Description The purpose of this role is to provide and deliver web applications and features as they relate to Aline. This role will require involvement in the full software development lifecycle from concept and planning to delivery and deployment. In addition, this role will support the Aline team in troubleshooting and resolving customer support issues as they arise. - Execute full lifecycle software development - Write well designed, testable, efficient code - Produce specifications and determine operational feasibility - Integrate software components into a fully functional software system - Develop software verification plans and quality assurance procedures - Document and maintain software functionality - Serve as a subject matter expert - Comply with project plans and industry standards - Deliver development projects on time and within budget - Suggest, plan and implement software improvements and upgrades - Help in preparation and documentation of functional requirements and specifications - Convey project objectives, risks and success criteria to Company Leadership team - Provide support to both Aline customers and the internal team as needed - Analyze and resolve software errors accurately on time and provide required status reports - Assist in development and maintenance of user manuals and guidelines - Resolve problems with software products or company software systems working with network administrators, systems analysts and software engineers - Assist in deployments and server updates and upgrades - Assist in QA testing of larger features prior to deployment - Support the sales team as needed with technical product information and demonstrations Qualifications - Associates or Bachelor’s degree preferred - Strong object-oriented application experience - PHP 5 or greater - Symfony or similar PHP Zend frameworks - MySQL or other relational database experience - Experience with Git version control - Familiar with Agile methodology - Amazon Web Services - Vagrant or Docker - jQuery - Less Bootstrap - CSS - HTML 5 - Linux Ubuntu servers - Familiar with C# and the .NET Framework a plus - React .js and node .js a plus but not required - Doctrine Entity Framework experience a plus - Written communication skills including ability to format, proof-read, and edit - Professionalism, self-motivation, and confidentiality are essential - Detail-oriented with strong analytical and problem-solving skills - Ability to clearly communicate with co-workers - Occasional Travel may be required

• Design, develop, and maintain new application features while ensuring existing functionality remains robust and well-tested • Write efficient and maintainable code with comprehensive test coverage, collaborating with QA engineers to test features and automate testing • Co-deliver and validate integrated technology solutions with client and partner technology team members • Collaborate within an Agile Scrum team, engaging in sprint planning, daily standups, backlog refinement, and sprint reviews • Develop a deep understanding of PAA software and participate actively in code reviews and design discussions, providing constructive feedback and suggesting technology and process enhancements • Partner with Product team members, DevOps engineers, and InfoSec professionals to align development efforts with business goals

• Define and evangelize the roadmap for care transition features — from hospital discharge planning through 30/60/90-day post-acute follow-up with focus on skilled nursing transitions • Identify white-space opportunities by synthesizing clinical evidence, patient journey research, and market intelligence – and recognize when feature requests are pointing at deeper architectural opportunities • Partner with product leadership to shape annual product strategy, OKRs, and investment priorities for the post-acute domain • Lead continuous discovery with clinical end-users - shadow care managers and nurses in real workflows, not just run interviews • Design and run rapid experiments (prototypes, pilots, A/B tests) to validate problem-solution fit before full build, taking advantage of modern AI-assisted prototyping to move faster than traditional cycles allow • Translate qualitative insights and quantitative data into well-scoped, high-confidence hypotheses and into concrete specs engineering can act on immediately • Own the full sprint lifecycle — from story writing and acceptance criteria to UAT sign-off and release, using our AI centric tool sets to spend more time on judgment and less on process • Collaborate with engineering and design to ship features that are clinically accurate, HIPAA compliant, and delightfully usable • Maintain a healthy, prioritized backlog that balances strategic initiatives with technical debt and partner commitments • Define and track product KPIs tied to clinical outcomes, efficiency gains, and patient experience • Build feedback loops with customer success and clinical operations to continuously improve post launch • Report on product performance and key learnings to executive, customer, and clinical leadership