AI Fund

• Demand generation • Design, execute, and optimize integrated marketing campaigns (inbound and outbound) to drive awareness, qualified leads, and revenue • Build and manage outbound programs including email campaigns, webinars, events, and paid channels • Develop outreach messaging tailored by persona, industry, and use case • Manage campaign calendars, launches, and performance tracking—and continuously optimize based on results • Test and iterate on channels, messaging, and offers to improve efficiency and ROI • Partner closely with Sales and Product to align on messaging, targeting, and timing • Content and sales enablement • Create marketing deliverables: decks, one-pagers, website copy, product pages, blog articles, and customer narratives/success stories • Build sales enablement materials: talk tracks, battlecards, competitive comparisons, and customer-ready presentations • Collaborate on campaign assets including webinars, landing pages, and nurture sequences

• Own the full sales cycle: discovery, demo, business case, negotiation, close • Manage 2-6 month cycles with multiple buyer personas: marketing, product, technology and legal executive buyers • Qualify and educate—privacy is a evolving category and prospects need solutions to build trust with their customers • Maintain accurate CRM hygiene and forecast reliably • Source approximately 25% of your own pipeline through outbound, referrals, and network—the remainder will be sourced and supported by marketing • Prioritize target accounts within assigned verticals (edtech, HR tech, fintech, consumer apps, and others we’re actively testing) • Test messaging with new buyer personas and share what you learn with marketing and product

• Be accountable for co-creating AI/ML courses on Coursera and the DeepLearning.AI platform through partnerships with world-class AI experts. • Be the authority on the course creation process and guide the Subject Matter Experts (SMEs) and other content development partners through it. • Ensure consistently high content quality by holding the bar for technical content that is accurate, engaging, and effective, and guide and support the team, including the SME in reaching that bar. • Develop an independent perspective on the material being taught so that you can flex to assist the SME in fleshing out the topic and/or assist the content development team in creating relevant learning material if needed. • Quickly learning about the course topics from journal articles and other technical material. • Assessing how the SME’s expertise can best be utilized, and directing the work of other team members to effectively deliver high-quality content in a timely manner. • Reviewing and providing constructive feedback on technical AI content created by the SMEs and others, and determining how it can be converted into a high-quality learning experience through improvements to the words, visuals, code, and overall flow of ideas. • Tracking the creation and external review of all elements of the course, and creating them yourself if need be. • Working closely with a production and visual design team to record videos, add visual design, and deliver high-quality multimedia content to support the curriculum.

• Review AI-escalated compliance flags and render written decisions with source citations. • Adjudicate contested worker classifications against applicable wage determinations. • Evaluate apprenticeship ratio calculations and documentation. • Interpret wage determination scope for ambiguous project types using DOL resources. • Translate recurring edge-case decisions into structured rules and documentation.

• Research, identify, and engage potential customers across target industries. • Develop tailored outreach campaigns (email, LinkedIn, phone, events) that speak the language of EHS and resonate with safety leaders. • Qualify inbound and outbound leads, uncovering real pains and readiness for AI-driven safety solutions. • Partner closely with the CEO and GTM leadership on refining messaging, segmentation, and outbound strategy. • Build and maintain a pipeline of qualified opportunities for Account Executives and leadership. • Represent Haven at industry conferences, webinars, and events. • Be the “voice of the market,” sharing insights from conversations with safety leaders back into product and marketing.