• Support the mapping and documentation of the therapist marketing journey from acquisition through long-term engagement • Leverage AI tools to support campaign ideation, content optimization, journey analysis, and workflow efficiency • Help analyze campaign performance and therapist engagement metrics to identify opportunities for improvement • Conduct research to better understand therapist needs, behaviors, and friction points across the journey • Partner with marketing, operations, and product teams to improve messaging and timing across lifecycle stages • Contribute to A/B testing initiatives and performance reporting • Help maintain campaign calendars and lifecycle documentation

*Company located in Utah - Employees can work in the office or remotely. This is a full-time opportunity, not a contract opportunity. What we are actually looking for: Let’s get right down to it – you’re the right B2C Local PPC Strategist for Disruptive Advertising, if you love understanding how businesses work and executing a marketing strategy that supports and grows that business. In fact, you love it so much that it’s not even work for you, it’s a way of life. So if the thought of having the variety of multiple accounts and being surrounded by peers that geek out on the same things excites you, read on. Why would you be so excited to lead and grow key accounts at a successful agency? Because Disruptive is already an industry leading performance marketing agency that does meaningful work and drives real value for clients. We prioritize working with purpose-driven brands and all-around good people. Are you really looking for another unfulfilling marketing job where you spin your wheels and watch your skills and potential dwindle away? Didn’t think so. You’re the type of person who needs to be challenged both personally and professionally. As much as you love business and marketing, you’re equally excited to grow yourself personally. You’ll love participating and contributing to our personal development programs at Disruptive, helping us realize and live our potential together. We’re not like other agencies who cap the growth of their people. Instead, leaders come to Disruptive to accelerate their career growth and unlock their full potential as a marketer. Employees have even said, “1 year of marketing experience at Disruptive is comparable to 3 years anywhere else.” And, because you probably want more details, you can dive into those below, even though you already know if you are the right person or not from these first few paragraphs ;) … The Role: B2C Local PPC Strategist: a key member of the B2C Local team for our fast pace, high-performing, rapidly growing organization. This role is responsible for building and executing successful PPC campaigns for an assigned book of clients. This role supports the organization by delivering exceptional paid search marketing strategies to ensure our clients are achieving the desired business results they need from their Google and Microsoft Ads campaigns. As the B2C Local PPC Strategist, you are a competitive, results-oriented, enthusiastic digital marketer cultivated by years of success in marketing agencies or other professional services firms. You are independent, assertive, and self-confident as you intensely manage multiple priorities and take the initiative to get things done. You employ your quick decision-making in response to changing conditions and use directive leadership to assure business results are achieved. You take risks and need to be challenged. You are driven in your pursuit of achieving results that provide value to your current clients and those around you and are eagerly motivated by the pressure of the expectations described. You are passionate about Google and Microsoft ads, so you have a desire to learn and grow as the industry develops. As B2C Local PPC Strategist, you will receive: - Salary range $75-90K, dependent on experience - Flexible PTO Policy - Medical, Vision, and Dental Insurance - 401k with a generous match - Vacation bonus ($500/after 1st year, an addition $250 every year after) - Tuition-free enrollment into Disruptive University - And more As B2C Local PPC Strategist, you will: - Partner with clients to consult on overall paid search digital marketing strategies that create a win-win relationship - Build and execute pay-per-click advertising campaigns inside of Google Ads & Microsoft PPC ads - Define, monitor, and analyze trends in clients’ KPIs - Develop paid search strategy based on client-specific goals - Actively test and analyze targeting criteria (keywords & audiences), ad creatives, landing pages, and bid strategies to drive results in line with clients’ goals - Communicate performance results and strategy recommendations to clients & secure buy-in from decision-makers - Identify, maximize and present new opportunities for client growth - Create quarterly business reviews and other client-facing presentations that outline performance, insights from testing, and key strategic opportunities What you need to be B2C Local PPC Strategist: - 2+ years experience in a digital marketing agency - 2+ years experience in CRM (Hubspot and Salesforce preferred) - 2+ years experience managing LSAs - 2+ years experience managing budgets in Google Ads and Microsoft Ads of $50k - $100k p/month, ~15+ Google PPC accounts simultaneously, including multi-location businesses - Preferred: experience with home service based businesses - Experience using Call Tracking Metrics, Call Rail, or other Call tracking platforms - Understanding of end-to-end or offline tracking - Experience in project management tools (Asana preferred) - Experience communicating strategy (written and verbal) - Intermediate proficiency in Microsoft or Google Suite We are Disruptive: (https://disruptiveadvertising.com/, https://www.disruptiveuniversity.com/) Our vision is to create an environment where we can empower marketers to be authentic and experience transformative breakthroughs in their personal lives, careers, and communities; in order to do this, we are building the best performance marketing agency at delivering growth opportunities for our people and amazing business results for our clients. At Disruptive Advertising, we believe in equipping our team with tools for meaningful growth, both professionally and personally. That’s why we require all new employees to be certified in our flagship authenticity program, Disruptive University, within their first year. This isn’t your typical onboarding—it’s a transformational journey meticulously developed by our CEO, who invested over a decade and $500,000+ to bring DU to life. What to Expect: - Interactive Learning: Engage in a series of immersive courses designed to enhance your personal and professional growth. - Legacy and Impact Focus: Connect with others in the DU community as you build your personal growth story, develop relationships, and envision the impact you want to make. - Skills for Life: Gain lifelong skills that help you navigate challenges, build resilience, and thrive at work and beyond. Why DU Certification? We want each member of our team to experience the value of DU firsthand. Completing this certification, 3 foundational courses over 6 months, will equip you not only for success in your role but also to fully embody the mission and vision of Disruptive Advertising. We believe that by investing in your growth, we’re also investing in the future of our entire team. We are a fast-growing team of professional digital marketers. Our clients look to us to expand their digital marketing footprint and create growth for their business by winning at life and business together. We have been in business since 2013, our offices are in the beautiful city of Pleasant Grove, Utah where one side of our office overlooks the towering Wasatch Mountain Range, and the other has stunning views of Utah lake. Disruptive has won many awards for growth and as a leader in our industry, but, we are the most proud of those that represent how our people feel about working here which include but aren’t limited to: Utah Business Magazine’s Best Companies to Work For, USA Today as one of SLC's Best Companies to Work For" and in Glassdoor as "Best Places to Work” at #13. And don’t worry, we are now primarily remote and our non-Utah based employees are saying the same thing ;) We thank you for your interest in this opportunity and we look forward to reviewing your application! Core Values: - Authentic: We live and lead in alignment with our strengths, values, and unique abilities, empowering people and brands to realize and live their potential - Proactive: We go above and beyond expectations, embracing a growth mindset that turns obstacles into opportunities - Inside-Out: We take ownership of our lives and circumstances by practicing awareness, honesty, and responsibility, starting with how we contribute to the problem and how we can be part of the solution - Win-Win-Win: We make decisions that create long-term wins for our employees, customers, and the business, ensuring that growth, fulfillment, and success are shared by everyone involved Disruptive Advertising is an equal opportunity employer and expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information or veteran status.

About Us dbt Labs is the pioneer of analytics engineering, helping data teams transform raw data into reliable, actionable insights. Since 2016, we’ve grown from an open source project into the leading analytics engineering platform, now used by over 90,000 teams every week, driving data transformations and AI use cases. As of February 2025, we’ve surpassed $100 million in annual recurring revenue (ARR) and serve more than 5,400 dbt Platform customers, including Astra Zenica, Sky, Nasdaq, Volvo, JetBlue, and SafetyCulture. We’re backed by top-tier investors including Andreessen Horowitz, Sequoia Capital, and Altimeter. At our core, we believe in empowering data practitioners: - Reliable, high-quality data is the fuel that propels AI-powered data engineering.
 - AI is changing data work, fast. dbt’s data control plane keeps data engineers ahead of that curve. - We empower engineers to deliver reliable, governed data faster, cheaper, and at scale. dbt Labs is now synonymous with analytics engineering, defining the modern data stack and serving as the data control plane for enterprise teams around the world. And we’re just getting started.. We’re growing fast and building a team of passionate, curious people across the globe. Learn more about what makes us special by checking out our values. Location: US - Remote (Austin, TX) - candidates must be located in Austin to be considered. We're seeking a Senior Campaign Manager to join the Global Demand Center team at dbt Labs. This pivotal role will spearhead the development, execution, and optimization of strategic global campaigns. The Global Demand Center at dbt Labs is the hub of campaign execution at dbt Labs, curating the foundational messaging and distribution to support our global revenue engine. On this team you will work closely with Product Marketing to ideate and execute campaigns and serve as a support system for Regional Marketers looking to bring the energy and effectiveness of global campaigns to their territories. What You'll Do - Orchestrate Global Campaigns: Lead and manage end-to-end campaign strategy and execution, ensuring alignment with global business objectives. - Drive Regional Marketing Execution: Create and support multi-touch campaigns for Regional Marketing Managers to execute in-region - Drive Cross-Functional Collaboration: Partner with teams across the organization, including Product, Partnership and Alliances, and Sales to ensure seamless integration of campaigns throughout the customer lifecycle. - Optimize Campaign Performance: Incorporate qualitative and quantitative findings to refine campaign strategies, increasing engagement while reducing acquisition costs. What You Bring - Results-Oriented: You have 7+ years of experience executing successful marketing campaigns, leveraging project management skills and a can-do attitude to drive tangible outcomes from marketing programs. - An adaptable Leader: Comfortable leading in a dynamic environment, you embrace change and drive innovation within the team. - An Inspirational Team Player: You excel in motivating those around you, demonstrating leadership in everyday tasks and fostering collaboration. - Resilient and Organized: Able to thrive through challenges and juggle multiple priorities with a high degree of organization and focus. What Will Make You Stand Out - Industry Knowledge: Familiarity with dbt personas, developer communities, Analytics Engineering, and open-source ecosystems. - A Data-Driven Mindset: You bring a strong analytical approach to every aspect of your work, informed by substantial hands-on experience with data and metrics. Benefits - Unlimited vacation time with a culture that actively encourages time off - 401k plan with 3% guaranteed company contribution - Comprehensive healthcare coverage - Generous paid parental leave - Flexible stipends for: - Health & Wellness - Home Office Setup - Cell Phone & Internet - Learning & Development - Office Space Compensation - Salary: We offer competitive compensation packages commensurate with experience, including salary, equity, and where applicable, performance-based pay. Our Talent Acquisition Team can answer questions around dbt Lab’s total rewards during your interview process. - The typical starting salary range for this role is: - $153,000 -- $186,000 USD What to expect in the hiring process (all video interviews unless accommodations are needed): - Interview with Talent Acquisition Partner - Interview with Hiring Manager - Take Home Task - Team Interviews with teammates or close stakeholders #LI-LC1 dbt Labs is an equal opportunity employer, committed to building an inclusive team that welcomes diverse perspectives, backgrounds, and experiences. Even if your experience doesn’t perfectly align with the job description, we encourage you to apply—we value potential just as much as a perfect resume. Want to learn more about our focus on Diversity, Equity and Inclusion at dbt Labs? Check out our DEI page. dbt Labs reserves the right to amend or withdraw the posting at any time. For employees outside the United States, dbt Labs offers a competitive benefits package. RSUs or comparable benefits may be offered depending on the legal or country limitations. Privacy Notice Supplement to Privacy Notice - Californians Supplement to Privacy Notice - EEA/UK

• Launch, manage, and scale YouTube video, Display & Search campaigns (GDN, DV360, other DSPs) with a focus on lead generation KPIs (CPL, RPC, CPA, ROI) • Build and manage audience targeting (demographics, custom intent, retargeting, lookalikes) • Partner with design/creative teams to develop ad creatives, video storyboards, thumbnails, and CTAs optimized for click-through and conversion • Set up tracking links, pixels , and postbacks to ensure proper attribution across click and call funnels • Monitor campaigns daily and optimize for click quality, conversion rates, and profitability • Adjust budgets, bids, placements, and targeting strategies based on partner feedback and performance data • Test multiple ad angles (headline, imagery, hooks) and run multivariate creative tests • Deliver weekly performance reporting with insights, wins, and recommendations • Ensure ads, landing pages, and funnels meet carrier, CMS, and platform compliance standards • Work with internal compliance/legal teams to get approvals on creatives before launch • Maintain call and click routing accuracy to align with carrier/state requirements • Scale spend profitably while balancing margin targets vs. volume goals • Explore new publishers, ad formats, and placements • Build repeatable playbooks for lead generation • Stay current on Google Ads policies, insurance category restrictions, and competitor strategies