• Develop and execute account-based marketing strategies tailored to the specific needs of high-value corporate accounts. • Partner with our internal Precision Medicine Initiative team to better understand their business objectives, challenges and long-term goals. • Align all marketing initiatives with sales goals to directly support the sales pipeline and revenue targets for key accounts. • Collaborate with local commercial teams to drive the uptake of product offerings within the corporate account portfolio. • Contribute to defining and achieving key growth targets (volume, revenue) for the product line and partnership with sales and leadership. • Create custom marketing content such as case studies, presentations, white papers, webinars to address the specific needs of clients. • Produce targeted sales enablement tools - including customized sales decks, one-pagers, brochures and battle - to help account teams deliver tailored messaging. • Manage internal and external communications to ensure consistent messaging and branding across all materials. • Design and implement multi-channel campaigns that are highly targeted to key accounts and stakeholders. • Track and analyze marketing campaign effectiveness, product adoption metrics, and market feedback to inform continuous improvement. • Apply data-driven insights to refine targeting, messaging, and resource allocation.

• Exceeds sales and profit targets in a designated territory by implementing sales and marketing programs • Establishes both short and long-term sales strategies • Drives growth by securing profitable new accounts through industry research, networking, and proactive prospecting • Manages sales and customer retention initiatives efficiently to enhance overall sales performance, profitability, and customer satisfaction • Oversees the planning, forecasting, and reporting of sales activities and competitive pricing tactics • Generates a strategic sales call schedule and engages in face-to-face customer visits • Identifies, develops, and maintains a pipeline of qualified, managed accounts to meet or exceed total sales and margin plan • Implements approved sales strategies to achieve targeted sales outcomes and foster valuable customer relationships

• Leads enterprise-level relationships with the industry’s largest Multi-store Operators (MSOs) • Serves as the primary strategic partner responsible for revenue retention, growth, and portfolio expansion • Manages two or more named enterprise MSO accounts, each running 10–20 simultaneous active projects • Applies structured project management disciplines to ensure on-time delivery, clear milestone tracking, and proactive risk mitigation • Builds and cultivates executive-level relationships across MSO organizations • Closes $1M+ portfolio expansion deals within assigned MSO accounts • Translates complex DaaS offerings into clear business value for enterprise customers • Develops and executes strategic account plans incorporating customer KPIs, competitive positioning, revenue targets, and multi-quarter expansion roadmaps • Partners cross-functionally with Product, Engineering, Account Management and Implementation teams to scope and deliver customized solutions • Monitors account health metrics, utilization data, and adoption signals to proactively provide consultative guidance to MSO on risks and opportunities • Maintains accurate pipeline forecasts and account intelligence to support finance, executive, and go-to-market planning

• Develops, nurtures and maintains in-depth and comprehensive customer relationships and contacts for assigned accounts to produce strong business results for the Company by leveraging alliances. • Executes business development and sales goals for automotive and other markets through extensive market research and intelligence to enable the direct sale of OEC products and services. • Understands and possesses specific market intelligence and knowledge for the assigned region; drives this understanding throughout the organization to meet local product market needs. • Provides executive guidance and direction on assigned accounts for trade, contractual, board and other meetings, to keep high priority accounts in excellent standing. • Provides solution deployment and implementation support. • Ensures continued innovation, development, and execution of ongoing business strategies with a clear vision for long-term opportunities with Accounts. • Provides regular forecasts by customer and product/service and contributes to strategy planning and budget processes. • Partners with resources of OEC (Product, Customer Support, other) to ensure quality and customer satisfaction. • Assists in managing relationships with third party business partners. • Partners with OEC’s Product group to define local and regional business needs as it relates to product requirements; provides detailed information to tailor solutions to meet local market needs. • Develops top line sales through implementing business development plans within the international market to meet or exceed Company strategy and business goals. • Monitors data currency and provides reports to both OEC and the Accounts regarding performance and results. • Keeps informed on markets and competition servicing assigned markets including automotive and other industrials. • Develops presentations and additional support collateral in conjunction with Marketing and utilizes information when developing new opportunities for business and sales growth; pursues opportunities that appear unique to each assigned account in terms of marketing and operations. • Develops proposals and negotiates terms and conditions in collaboration with leadership, when implementing contractual agreements.