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Lead Surge is a remote company based in MA. Remote applicants in CST or EST timezones will be considered. Lead Surge strives to ensure a diverse and inclusive workplace where all individuals are treated with respect and dignity. We are committed to creating an environment free from discrimination and harassment, and we celebrate the unique perspectives and backgrounds that each team member brings to our organization. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.
Conversion Copywriter
Location
United States
Posted
105 days ago
Salary
0
No structured requirement data.
Job Description
Conversion Copywriter
Lead Surge LLC
This description is a summary of our understanding of the job description. Click on 'Apply' button to find out more. Role Description LeadSurge is looking for a direct response Conversion Copywriter with a proven track record in the B2C space. We need a writer who lives and breathes high-converting copy and knows how to trigger immediate action across both digital and traditional marketing touchpoints. - Developing authentic, persuasive copy for: - Digital Channels: High-intent Google Ads (Demand Gen), landing pages, and video - Traditional Media: Direct mail and print campaigns - Focus on conversion-oriented channels; does not include brand or social media management or copy. What you'll do: - Performance Strategy (75% Digital): Develop high-converting copy for Google Ads (Demand Gen), search, video, and landing pages. - Direct Response (25% Print): Create compelling copy for direct mail, newspapers, marriage mail, and inserts. - Creative Innovation: Consistently pitch "breakthrough" ideas, testing new hooks and angles to combat market fatigue. - Funnel Optimization: Proactively audit funnels and propose copy experiments to drive real lift without the need for handholding. - AI Integration: Leverage AI-driven tools to accelerate research, ideation, and iteration while maintaining high-quality standards. - Cross-Functional Collaboration: Partner with the Creative Director and digital team to ensure all messaging aligns with client KPIs and lead generation goals. Qualifications - 5 to 7 years as a direct-response or conversion copywriter, preferably within the home improvement or B2C sectors. - Deep understanding of the nuances between writing for Google ads versus social media. - A track record of using Conversion Rate Optimization (CRO) principles to drive specific user actions. - Proficiency in AI-assisted writing tools and digital marketing platforms. - Bachelor’s degree in Marketing, Advertising, English, Journalism, or a related field. - Ability to deliver error-free work under tight deadlines while managing multiple projects. Benefits - Competitive compensation - Flex PTO with generous holiday schedule - 401k with outstanding 4% company match - Long-term, short-term disability and life insurance - Comprehensive health, dental and vision benefits - 10 Weeks Paid Parental Leave - Monthly technology stipend - Professional development funds
Job Requirements
- 5 to 7 years as a direct-response or conversion copywriter, preferably within the home improvement or B2C sectors.
- Deep understanding of the nuances between writing for Google ads versus social media.
- A track record of using Conversion Rate Optimization (CRO) principles to drive specific user actions.
- Proficiency in AI-assisted writing tools and digital marketing platforms.
- Bachelor’s degree in Marketing, Advertising, English, Journalism, or a related field.
- Ability to deliver error-free work under tight deadlines while managing multiple projects.
Benefits
- Competitive compensation
- Flex PTO with generous holiday schedule
- 401k with outstanding 4% company match
- Long-term, short-term disability and life insurance
- Comprehensive health, dental and vision benefits
- 10 Weeks Paid Parental Leave
- Monthly technology stipend
- Professional development funds
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Acumed LLC As a part of the global industrial organization Marmon Holdings—which is backed by Berkshire Hathaway— you’ll be doing things that matter, leading at every level, and winning a better way. We’re committed to making a positive impact on the world, providing you with diverse learning and working opportunities, and fostering a culture where everyone’s empowered to be their best. Location: Kansas City, Kansas Job Scope The Mobil e Lab Specialist (M ) is a self-motivated, proactive professional seeking exposure and experience on the front lines of Medical Education. The M is responsible for coordination efforts within the assigned territory through Acumed’s mobile lab program. The M travels throughout their territory executing training initiatives, managing their mobile lab, and collaborating with cross-functional teams to ensure success of the mobile lab program. The M takes ownership of training milestones, managing internal resources, ensures communication remains consistent, and internal processes and requirements are followed under the supervision of the Duties/Responsibilities Execute on Acumed’s corporate Clinical Education and Annual Marketing Plan strategy within assigned territory Plan, coordinate, and execute Clinical Demonstration Labs. Document all training interactions on all products through the established portals Proactively identify territory-specific training needs Responsible for assigned mobile lab unit. Maintain and replenish mobile lab in accordance with company procedures Deliver clear, consistent communication to department heads and teammates Demonstrate diplomacy and patience when it comes to challenging situations with internal and external teams and stakeholders Demonstrate superior prioritization skills and ability to change focus rapidly within a given day Perform other routine and non-routine functions as assigned by management Collaborate with other members of the Acumed team to continuously improve mobile lab operational performance Ability to handle themselves professionally in high-stress situations with key stakeholders including but not limited to sales leadership, sales representatives, and surgeon customers Qualifications Bachelor’s Degree in science, communication, education, marketing, clinical anatomy or related field preferred Passion for learning and education Foundational knowledge in anatomy and physiology preferred Excellent written and verbal communication and presentation skills Individual must be seeking development and growth opportunities within the company Ability to work independently and collaboratively in a cross-functional and team-oriented environment Balance time and attention toward both logistics and execution of tasks at hand Be comfortable with significant travel >70% Strong working knowledge of Microsoft Office 365 suite including Excel, Word, Power Point, Outlook Has ability to develop creative solutions to problems Can “own” and “operate” a mobile lab environment/small business unit culture Valid Driver’s license with a clean driving record In order to qualify for this position, applicant must live in designated territory. Credentialing Required: The responsibilities of this position include frequent surgery visits/observations. The incumbent will be required to obtain hospital-required credentials. Following receipt of a conditional offer of employment, candidates will be required to complete additional job-related screening processes as permitted or required by applicable law We are an equal opportunity employer, and all applicants will be considered for employment without attention to their membership in any protected class. If you require any reasonable accommodation to complete your application or any part of the recruiting process, please email your request to careers@marmon.com, and please be sure to include the title and the location of the position for which you are applying.


