• Develop strategies to drive customer acquisition and retention. • Create CRM and loyalty roadmaps. • Maximize customer engagement through personalized CRM programs. • Assist in selecting appropriate CRM and CDP platforms. • Analyze user behavior to design tailored strategies. • Work and collaborate with cross-functional experts.

• Be a media planner, establishing a channel mix to support clients’ goals. • Be an analyst, digging through data to pull out meaningful insights. • Be a leader, facilitating thoughtful conversations and critical thought across teams. • Be a consultant providing knowledgeable counsel to our clients. • Work collaboratively with channel specialists to drive day-to-day media strategy, outline test parameters, dissect results. • Understand how media strategy impacts the client’s business and integrate this knowledge into collaborative sessions. • Be the primary (autonomous) Growth Strategist responsible for managing all day-to-day responsibilities of Strategy on a mix of key, assigned clients. • Creation and maintenance of quarterly roadmap and effectively make budget and media mix recommendations based on business performance relative to identified KPIs. • Ongoing reporting on performance of media and offering recommendations to support clients’ goals. • Confidently leverage post-purchase survey data to drive top-of-funnel recommendations. • Establish key business KPIs and translate them into relevant in-platform targets. • Drive ongoing, proactive collaboration with specialists to problem-solve, drive stronger performance. • Lead client calls and serve as the primary points of contact for ongoing client needs. • Support senior team members in best practice refinement and development.

• Launching, managing, and optimising Paid Social Ads campaigns • Structured creative testing and reporting • Scaling campaigns based on performance data and business goals • Collaborating with creative and strategy teams to align messaging and performance • Managing budgets, pacing, and daily account health • Ensuring compliance with Meta Ads policies and ad approvals • Creating clear, insightful reports for internal and client use • Participating in internal strategy calls to provide tactical recommendations

The Senior Manager, Digital Experience & Growth Journeys owns the end‑to‑end customer journey across web and in‑product surfaces, from initial awareness through consideration, activation, and revenue‑generating engagement. This role goes beyond website management to orchestrate scalable, self‑serve, and product‑led experiences that drive conversion velocity, pipeline influence, and product outcomes. Operating at the intersection of web, product, content, growth, and GTM, this leader uses behavioral insights, funnel diagnostics, and AI‑enabled optimization to continuously improve how customers discover, evaluate, activate, and adopt our products across global markets. Key Responsibilities End‑to‑End Customer Journey Ownership - Own and optimize the full digital customer journey, spanning awareness, consideration, evaluation, trial, activation, and sales engagement. - Design cohesive experiences across marketing web, in‑product touchpoints, trials, demos, and self‑serve flows, ensuring continuity from first visit to product usage. - Translate GTM strategy into clear journey architectures that support both no‑touch / PLG motions and sales‑assisted pathways. Funnel Performance, Diagnostics & Insights - Define what “engagement” means within our GTM model and operationalize it through measurable behaviors (e.g., progression, activation, depth of use, conversion velocity). - Lead funnel diagnostics across traffic sources, content, journeys, and product touchpoints to identify friction, drop‑off, and growth opportunities. - Use qualitative and quantitative insights (behavioral data, experimentation, feedback loops) to inform continuous optimization. Product‑Led & Self‑Serve Growth - Partner closely with Product and Growth teams to design self‑serve journeys, activation flows, and product‑led pathways that increase adoption and expansion. - Ensure web and pre‑product experiences meaningfully feed trials, demos, onboarding, and in‑product engagement. - Contribute to PLG strategy by aligning digital experiences with activation, retention, and usage outcomes. AI‑Ready, Search‑Forward Digital Experience - Evolve the web experience for the next generation of discovery, including answer‑engine optimization (AEO), AI search readiness, structured content, and schema strategy. - Lead initiatives around AI‑powered personalization, automated content structuring, and predictive journey optimization to scale relevance and performance. - Ensure digital surfaces are optimized for both human users and machine‑driven discovery (search, assistants, copilots). Global, Multi‑Market Optimization - Own international web and journey considerations, including regional SEO/AEO, localization strategy, and market‑specific optimization. - Balance global consistency with regional relevance to drive performance across priority markets. Cross‑Functional Leadership & Alignment - Act as a connective leader across web, product, content, campaigns, brand, and analytics to deliver a unified digital experience. - Partner with Sales and Marketing leaders to ensure digital engagement meaningfully supports pipeline creation, acceleration, and product adoption. - Influence roadmaps, priorities, and investment decisions through data‑backed insights and clear articulation of impact. What Success Looks Like - Improved conversion velocity across key funnel stages (visit → engagement → activation → revenue impact). - Clear linkage between digital engagement and pipeline, trial, demo, or product usage outcomes. - Scalable, self‑serve journeys that reduce friction and increase activation without added sales touch. - Strong global performance driven by localized, search‑optimized, AI‑ready digital experiences. - Trusted partnership across product, growth, marketing, and sales teams. Qualifications - 8-10+ years leading digital experience, content, growth, or web strategy in a B2B or product‑led environment. - Proven experience owning complex, multi‑stage customer journeys tied to business outcomes. - Deep understanding of PLG motions, self‑serve funnels, and activation metrics. - Strong analytical mindset with hands‑on experience using funnel analysis, experimentation, and behavioral insights. - Experience operating at global scale with localization and regional optimization. Preferred Experience - Experience with AI‑driven personalization, structured content systems, or predictive optimization. - Familiarity with modern SEO evolving into AEO and AI search ecosystems. - Background partnering closely with Product and Growth teams on in‑product experiences. Application Process If you thrive in a fast‑paced environment and you are eager to make a significant impact in the field of accessibility, we would love to hear from you! This is a full‑time, salaried position offering a competitive benefits package, including bonus opportunities, generous paid time off, paid holidays, and a range of programs designed to support employee well‑being and work‑life balance. Interested in immediate consideration? Please submit your resume to be considered for this role. Level Access is committed to workforce diversity and is an Equal Opportunity Employer. We are dedicated to providing reasonable accommodations throughout the hiring process. Level Access uses artificial intelligence (AI) tools to support and enhance our recruitment and hiring processes. These tools may assist with activities such as résumé screening, skills assessments, interview scheduling, and communication These tools are designed to assist our recruiters and do not make final hiring decisions. All AI-assisted processes are subject to human review and candidate information is handled in accordance with our Privacy Policy and applicable regulations. To learn more about how we collect and use personal data, please review our Privacy Statement (https://www.levelaccess.com/privacy-statement) and our Trust Center (https://trust.levelaccess.com).