• Senior Product Managers at Reason One own the product from strategy through delivery. • You'll develop a deep understanding of each client and their users, own the product roadmap, and ensure the work delivers the outcomes the client is investing in. • Partner with clients and stakeholders to define what the digital product needs to accomplish - for the organization and for its users - and establish the goals and success metrics (KPIs) that will measure it. • Conduct market research, competitive analysis, analytics reviews, and site audits to surface opportunities - both for initial product definition and for ongoing optimization of live digital experiences. • Develop and maintain the product roadmap, including delivery items, sprint breakdown, and milestones; for continuous innovation engagements, prioritize enhancements based on user data, client feedback, and business impact. • Define detailed product requirements and user stories for net-new features as well as iterative improvements to existing functionality. • Manage client expectations and product scope throughout project lifecycle. • Collaborate closely with the tech lead and dev team during implementation, providing product context and making scope decisions as they arise. • Post-launch, accountable for how the product evolves - synthesizing inputs from across the team to prioritize what gets improved, when, and why. • Work closely with Account Directors and Project Managers to maintain clear ownership across roles. • Collaborate with product management peers to push the practice forward. • Participate in Reason One’s B Corp mandate to improve our social and environmental impact.

This position involves guiding a team of 10 specialists aimed at enhancing workflow integration and promoting multi-product adoption. Assess and optimize the team of 10 specialists, including restructuring coverage and defining metrics. Design and implement a content strategy and programmatic engagement model (email campaigns, webinars, community engagement). Build and optimize dashboards through experimentation and automation for operational excellence. Ensure accessibility of adoption programs for customers throughout their journey, starting from Day 1. Collaborate with Onboarding, Customer Success, Product, Marketing, and Support for seamless customer journeys. Own and track multi-product adoption and workflow integration metrics. Drive measurable adoption lift and demonstrate ROI through data analysis. Foster a culture of experimentation while developing product knowledge and content creation skills within the team.

• Identify and clearly articulate customer problems, balancing agent and customer feedback with business needs • Define goals and success metrics for your product area and prioritize what to build to achieve them • Inform Zillow’s strategy by understanding customer needs, analyzing competitors, and staying current on industry and technology trends • Analyze qualitative and quantitative data on agent and customer performance to rapidly test, measure, and iterate on your team’s products • Coordinate across product, operations, and go‑to‑market teams to align product work with high‑level business strategy

• Own and evolve the end‑to‑end sales tools roadmap using proprietary Zillow data • Build and improve tools for customer‑facing insights on market trends and renter behavior • Lead the AI and automation strategy for sales workflows with Generative AI integration • Define and execute a buy‑vs‑build strategy for the sales technology stack • Collaborate with Engineering, Data Science, and other teams to design and launch tools • Evaluate product performance with a data‑driven, user‑centric approach • Identify and prioritize opportunities for efficiency improvements • Drive alignment across diverse stakeholders in a fully remote environment