• Act as a strategic operations partner to Sales, Business Development, Marketing, Customer Success, and Delivery leaders • Lead requirements discovery and solution design for reporting, analytics, and operational workflows for accurate scoping & strong project management • Proactively identify gaps and risks across pipeline health and go-to-market execution to improve data inputs that inform forecasting. • Influence prioritization and planning through data-backed insights and recommendations • Own the design, maintenance, and evolution of core commercial dashboards and reporting (funnel performance, pipeline health, bookings, win/loss, territory performance, BD activity, etc.) • Analyze trends and anomalies to surface actionable insights for senior Revenue and Operations stakeholders • Ensure consistency, accuracy, and reliability of metrics used in forecasting, performance management, and strategic planning • Partner with Business Intelligence and Finance to align definitions, reporting logic, and data sources • Monitor and diagnose data flow issues across Marketing, Sales, Customer Success, Delivery, and Finance systems • Independently identify and lead improvements to revenue and Business Development processes, workflows, and automation • Own CRM and revenue system data governance, including standards, audits, and ongoing quality improvement • Partner with Business Systems and technical teams to scope, test, and roll out system enhancements • Document and maintain operational processes, workflows, and system configurations with a focus on scalability • Translate complex operational concepts into clear guidance for Commercial teams • Support enablement efforts for new tools, reporting, and process changes • Coach and inform less experienced team members on best practices in reporting, systems, and revenue operations • Proactively provide feedback and recommendations that drive continuous improvement across the org • Lead discrete Revenue Operations initiatives from problem definition through execution and adoption • Manage timelines, dependencies, and stakeholder communication for cross-functional projects • Balance multiple workstreams while maintaining a high bar for quality and follow-through

• Own global services revenue operations for Veeva’s professional services and business consulting teams, spanning the end-to-end order-to-cash lifecycle—from contract and order review through invoicing and revenue support • Lead, coach, and develop a high-performing team of 4+ revenue analysts, fostering a culture of accountability, curiosity, and continuous improvement • Serve as a trusted advisor to Veeva’s 1,500+ person services organizations, providing guidance on billings, revenue, and operational best practices • Oversee month-end close activities, including Statement of Work reviews, invoice creation, and validation of data accuracy and completeness across systems • Drive process excellence through documentation, standardization, and thoughtful change management as the business scales • Identify and implement automation solutions (e.g., Alteryx, Sigma, Gemini) to reduce manual effort, improve accuracy, and enable data-driven decisions • Partner cross-functionally with Finance, Accounting, Systems, and Services leadership to support growth initiatives and system evolution • Support quarterly reviews and annual audits by partnering with external auditors and internal stakeholders

• own the entire revenue lifecycle—from collections and ancillary income to home pricing, lender partnerships, and rent increase execution • monitor portfolio financial performance, uncover opportunities for optimization, and execute initiatives that boost NOI and operational efficiency • establish and enforce collections standards that ensure compliance with all state and local landlord-tenant laws • oversee eviction workflows with precision, minimizing revenue leakage while maintaining legal and ethical standards • identify and launch new, scalable ancillary revenue streams that align with our business model and regulatory requirements • build and maintain robust reporting and analytics for all revenue functions, turning data into actionable strategies • use predictive analytics to forecast risks, prioritize initiatives, and guide strategic revenue planning

• Serve as the primary analytics partner to GTM leadership • Deliver high-impact analyses and dashboards • Define, govern, and track GTM key performance indicators (KPIs) • Write optimized Structured Query Language (SQL) queries, build and maintain data build tool (dbt) models • Design, develop, and own dashboards in Salesforce and Looker • Partner with Data Engineering to build scalable data solutions • Lead analytics initiatives from scoping through delivery • Work directly with GTM executives to diagnose process bottlenecks • Maintain clear documentation