• Partner on JLL's multi-year content strategy with the Head of Process & Content to ensure it aligns with HR transformation objectives, technology roadmap, and employee experience targets • Define content maturity model and roadmap to move JLL from reactive content creation to predictive, data-driven knowledge management • Establish strategic content principles that balance employee autonomy, compliance requirements, and operational scalability across diverse global markets • Build comprehensive business cases demonstrating ROI of content investment through case deflection modeling, efficiency gains, and employee productivity impact • Design governance framework that defines decision rights, content ownership models, quality standards, and escalation protocols • Establish tiered accountability structure assigning strategic oversight, tactical execution, and operational maintenance across HR Centers of Excellence • Create content lifecycle management processes that ensure materials remain current as policies, systems, and regulations evolve • Apply AI-enhanced search optimization (semantic search, meta tagging) to help end users find meaningful content faster and with fewer clicks • Design and implement standardized content templates ensuring consistency across all knowledge articles, optimized for both human readability and AI parsing to improve Moveworks accuracy and search performance • Research the use of conversational AI and chatbot integrations (e.g., virtual agents within Workday) to automate FAQ resolution and reduce ticket volume

Role Description As a Creative/Content Director, you’ll set creative standards across video, photo, and influencer-driven content, review and elevate content quality, direct shoots, guide photographers and videographers, and coach creators so output matches brand vision. Responsibilities - Own creative quality across formats (short-form, long-form, photo, reels, stories), providing decisive, actionable feedback to creators and editors. - Direct production: lead pre‑production planning and ensure creative intent through post-production. - Coach and guide photographers, videographers, editors, and freelance directors to raise visual standards and consistency. - Shape influencer: brief creators, edit influencer footage, and advise on creative execution so influencer content aligns with brand voice and visual taste. - Collaborate with marketing, strategy, and analytics to ensure creative decisions support campaign KPIs and audience performance. - Build production playbooks and creative guidelines; hire and mentor a small content team. Qualifications - 4+ years in film production, advertising, or a content studio role with demonstrable production leadership and a strong portfolio of filmed/photo work. - Deep technical understanding of cinematography, lighting, lenses, and editing workflows. - Proven experience directing shoots and working hands‑on with photographers/videographers and editors. - Excellent visual judgment, storytelling sensibility, and an eye for composition, pacing, and color. - Comfortable briefing and shaping influencer/creator content and adapting creative direction across platforms (TikTok, Instagram, YouTube). - Strong communication and leadership skills; ability to give clear, kind, and actionable creative feedback. Nice-to-haves - Film school or equivalent production education preferred. - Experience with branded content campaigns, influencer programs, or creator networks. - Familiarity with platform trends, short-form video best practices, or VFX basics. - Portfolio that includes both directed shoots and influencer/UGC integrations. Compensation Compensation in USD. Growth Opportunity Opportunity to grow into Head of Content.

Role Description Für den deutschen Markt suchen wir ab sofort eine strukturierte, selbstständig denkende Person, die Content-Strategie nicht nur ausführt, sondern mitentwickelt. Du arbeitest 100% remote, mit flexibler Zeiteinteilung (4–8 Stunden täglich, Teilzeit oder Vollzeit) und direktem Draht zur Geschäftsführung. - Du recherchierst virale Trends, Formate und Hooks im deutschen Instagram-Markt und erstellst daraus Content-Listen (Reel-Konzepte inkl. Hooks) für unsere Accounts. - Du kommunizierst eigenständig mit unseren Creators und koordinierst laufende Absprachen. - Du kontrollierst die Content-Listen einer Kollegin im englischen Markt auf Qualität und gibst strukturiertes Feedback. - Du beobachtest Account-Performance und passt die Content-Strategie entsprechend an. Qualifications - Deutsch auf Muttersprachen-Niveau, gutes Englisch in Wort und Schrift. - Du verstehst, warum ein Reel viral geht. - Erfahrung mit Instagram über den privaten Account hinaus (eigene Projekte zählen!). - Selbstständige, proaktive Arbeitsweise — du wartest nicht auf Anweisungen. - Du arbeitest auf Freelance-Basis (Rechnung); Wohnsitz egal, gerne auch im Ausland. Benefits - 100% remote, flexible Zeiteinteilung, arbeite von wo du willst. - Langfristige Zusammenarbeit mit Entwicklungsperspektive. - Kleines Team, flache Hierarchien, direkter Draht zur Geschäftsführung.

• Choose content footage from the content library per the established editorial workflow • Edit videos featuring clear elimination moments, compelling gameplay, and on-brand presentation • Create static frames (still-image edits) from gameplay footage, following brand guidelines and the editorial workflow • Submit completed edits through the team's scheduling and publishing tool (Metricool) • Incorporate feedback across revision cycles • Complete assigned revisions within 48 hours of receiving feedback • Proactively flag unclear direction rather than submitting work that misinterprets prior notes • Maintain brand compliance per current brand guidelines • Attend scheduled editorial working sessions, pipeline reviews, and team syncs • Arrive on time with work prepared and accessible for review • Communicate absences with a minimum of 24 hours' notice