• Garantizar que la migración de PrestaShop a Shopify Plus no pierda tráfico orgánico • Plan de migración SEO: mapeo de URLs PrestaShop → Shopify, redirecciones 301 • Datos estructurados para las fichas de pieza • SEO on-page a escala para catálogos enormes • Monitorización de posicionamiento antes/después de cada migración • Estructurar contenido y datos para que el catálogo sea citable por motores generativos

• Uploading blogs and ensuring proper formatting and optimisation. • Fixing technical SEO issues such as 404 errors, broken links, and crawl errors. • Implementing and optimising metadata (titles, descriptions) and on-page elements (internal links, headers, FAQs) across client websites. • Conducting keyword research to identify opportunities for client content. • Keyword mapping against information architecture optimisation. • Setting up content calendar and content briefs. • Monthly technical checks and improving website performance metrics. • Gathering data for monthly reporting meetings. • Collaborating with team members to execute broader SEO strategies.

• SEO 중심 콘텐츠의 제작, 최적화, 게시를 지원합니다. • 현지 인사이트, 키워드 리서치(네이버 키워드 툴 포함), SEO 툴을 활용해 주요 페이지의 트래픽·가시성·참여도를 높이는 콘텐츠 기회를 발굴합니다. • 주요 영문 페이지를 한국어로 현지화합니다. • 외부 웹사이트 및 파트너를 탐색하고, 맞춤형 메시지로 Outreach를 진행합니다. • SEO 성과 지표를 정확하게 문서화·추적하고, 결과를 관련 이해관계자들에게 공유합니다. • 검색-전환 경험을 개선할 기회를 선제적으로 발굴합니다.

• Own and execute the full organic growth roadmap — from keyword strategy and technical SEO through content production and digital PR. • Partner with product, compliance, design, growth, and communications teams to translate complex crypto and fintech topics into content people search for and publications cite. • Lead technical SEO across the platform — site architecture, crawlability, page speed, schema markup, internal linking, Core Web Vitals, and Local SEO across the company's kiosk footprint. • Maintain the SEO tooling stack — GSC, GA, SEMrush/Ahrefs, Screaming Frog — and report on performance with data-driven, actionable insights. • Develop and execute content strategy across blog, landing pages, and educational guides — writing and editing high-quality, SEO-optimized content. • Run regular content audits — refreshing, consolidating, or sunsetting underperforming pages to maintain a lean, high-performing content library. • Partner with the Communications team on data-led digital PR campaigns — supplying original research, industry data studies, and newsworthy assets designed to earn backlinks.