• Engage consumers and share key product messages at sampling activations and events • Identify seeding opportunities and build a strong network in the community • Set up and tear down event site elements • Maintain an accurate and organized product and asset inventory at local Nutrabolt storage facilities • Work hand in hand with sales team to identify, set up and execute demo opportunities in key accounts • Interact with and educate customers by providing samples and conducting product demos (when applicable) • Occasionally participate in Distributor Sales Meetings and market blitz/crew drive activities in your territory, possibly others • Submit timely reports through current CRM tool, Repsly • Report & track hours in real time • Maintain product training goals and certifications

• lead a Field Marketing Team to execute samplings, events, demos, and retail merchandising • develop local strategic plans to reach consumers through planning, scheduling and field-level execution • support our beverage distribution partners and sales teams by creating brand awareness in market • drive consumers to purchase, and execute local market plans • recruit, train, monitor, and lead a Field Marketing team within your assigned market • oversee day-to-day operational duties • understand key market trends in the local community • identify opportunities & propose strategic initiatives to the regional marketing manager • be a spokesperson and product expert, interacting with & educating consumers at scheduled sampling opportunities & events • manage all on-site activations • act as a cross-functional liaison of in-market activations • occasionally participate in Sales Meetings • oversee accurate reporting in our CRM tool (currently Repsly) • manage and operate company vehicles • manage inventory of marketing materials • track team accruals as well as personal corporate credit card budgeting

• Developing local strategic plans to reach consumers through planning, scheduling and field-level execution to authentically connect them to the C4 brand • Supporting our beverage distribution partners and sales teams by creating brand awareness in market, driving consumers to purchase, and executing local market plans • Recruiting, training, monitoring, and leading a Field Marketing team of within your assigned market • Overseeing day-to-day operational duties • Understanding key market trends in the local community • Identify opportunities & propose strategic initiatives to the regional marketing manager • Be a spokesperson and product expert, interacting with & educating consumers at scheduled sampling opportunities & events • Managing all on-site activations • Act as a cross-functional liaison of in-market activations • Occasionally participating in Sales Meetings • Overseeing accurate reporting in our CRM tool (currently Repsly) • Managing and operating company vehicles • Manage inventory of marketing materials • Track team accruals as well as personal corporate credit card budgeting

Role Description TrueCar is looking for a Director, OEM Marketing Partnerships to own the day-to-day execution of our OEM promotional programs and help build the next generation of OEM consumer engagement models in our marketplace. This role sits at the center of how automotive brands show up on TrueCar, through: - Showcase environments - Digital advertising - Configuration experiences - Sponsored incentive programs - TC Awards You will work within a strategic framework set by senior leadership and own the execution: - Managing partner relationships - Driving program delivery - Tracking performance - Identifying expansion opportunities Qualifications - OEM or automotive marketing background - Digital advertising fluency - Execution track record - Organized and proactive - Clear communicator - Collaborative by default Requirements - Manage active OEM promotional programs end-to-end - Monitor performance against contracted deliverables - Assist in pitch preparation and proposal development - Identify expansion opportunities within existing partner relationships - Own the reporting cadence for active programs - Work with product and operations teams for roadmap requests - Keep leadership informed of blockers, risks, and wins Benefits - TrueCar does not accept unsolicited agency submissions. - If you are based in California, we encourage you to read this important information for California residents linked here.