SkinSpirit logo
SkinSpirit

Premier destination for medical aesthetics & skincare and #1 provider of Botox® and dermal filler in the nation.

Marketing Technology Manager

Marketing OperationsMarketing OperationsFull TimeRemoteSeniorTeam 201-500Since 2003H1B No SponsorCompany SiteLinkedIn

Location

California

Posted

12 days ago

Salary

$115K - $130K / year

Seniority

Senior

Bachelor Degree3 yrs expEnglish

Job Description

Marketing Technology Manager

SkinSpirit

• Lead recurring reviews of marketing automation processes with internal stakeholders and functional leaders to identify areas for improvement, optimization, and innovation • Track, analyze, and report on marketing campaign performance to inform strategic decisions • As the marketing technology subject matter expert, configure and manage the software stack to ensure seamless execution of campaigns and strategies. • Ensure compliance with data privacy regulations and other relevant regulatory requirements such as GDPR, CCPA and ADA while monitoring best practices within marketing operations • In cases where additional configuration support is required, evaluate, engage, and manage consultants who are software subject matter experts • Translate business needs into system requirements and ensure that these are clearly communicated to and understood by IT, consultants and/or software vendors • Develop and execute test plans to ensure newly implemented features are functioning as intended • Provide training and mentoring to marketing staff on best practices and using new features • Monitor system performance, quickly identify and resolve software/process problems and provide regular system performance trend reports • Proactively evaluate upcoming software releases for potential impacts to production environment and new feature adoption opportunities • Maintain a prioritized list of SkinSpirit specific feature requests submitted to software vendors and negotiate the business case for them to be built • Project manage the implementation of any new software, including evaluation, contract negotiation, implementation and ongoing renewals • Collaborate with cross-functional teams to align marketing initiatives and facilitate continuous improvement • Ongoing optimization of the marketing software budget by managing licenses, usage, and value for investment ensuring spending is aligned with strategy and objectives • Conduct market research and competitive analysis to stay ahead of industry trends and inform marketing strategies

Job Requirements

  • Bachelor’s degree required
  • 3-5+ years of hands-on experience with HubSpot; strong technical expertise required
  • Proficiency in Google Analytics (GA4)
  • Expertise in Google Tag Manager
  • Experience with marketing attribution management
  • Experience managing and maintaining digital marketing systems to ensure legal compliance (e.g., cookie consent tools) with familiarity in GDPR, CCPA, and ADA compliance
  • Experience with data privacy platforms such as Osano or OneTrust preferred
  • Experience managing the configuration of a variety of marketing technologies including WebFlow, EventBright and other modern marketing platforms
  • Experience project managing marketing tool implementations from beginning to successful completion
  • High proficiency with Excel, Power BI and/or other business intelligence tools to discover impactful process insights and evaluate system performance
  • Detail-oriented with excellent problem-solving and organizational skills
  • Excellent verbal and written communication skills with the ability to influence others
  • Ability to be efficient and productive in a fast-paced environment
  • Ability to work independently and as part of a team
  • Consistently demonstrates good judgment, strong character, ethics, and high standards of performance

Benefits

  • generous employee discounts
  • Friends & Family discounts
  • beautiful working environment with a stellar team
  • paid holidays
  • 401k plan with a company match program
  • Medical insurance for full-time employees
  • Vision insurance for full-time employees
  • Dental insurance for full-time employees

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