• Build the channel-specific playbooks, policies, and content plans that align our social presence with CodeAI's marketing and mission goals. • Run "always on" cross-channel content calendars, blending original and curated content tailored to each platform and audience. • Keep us current and effective by tracking emerging trends, platform changes, and shifts in audience behavior, and folding what matters into our evolving strategy. • Lead and collaborate with an agency to sharpen strategic thinking and drive strong execution. • Grow CodeAI's online community through authentic conversations, timely responses, and proactive engagement — initiating discussions, responding to comments, escalating issues, and keeping the space positive. • Amplify executive presence and thought leadership at conferences, keynotes, and high-visibility events through strategic social coverage. • Develop and execute promotion for livestreams, webinars, workshops, and other live events — from pre-event buzz to live coverage to post-event recaps. • Identify, build, and nurture relationships with influencers, partners, organizations, and community groups to expand our reach and engagement. • Partner with designers, copywriters, and other in-house creators to produce engaging multimedia content. • Work with advertising and PR leads to advise on social advertising, influencer relations, and other opportunities to amplify our outreach. • Partner with the Marketing Analytics team to translate platform analytics into clear insights and action.

Role Description Our client is a growing boutique fitness business in California approaching $1M in revenue. As they scale, they need a skilled Media Buyer who can own our paid ad strategy end-to-end across Google and Meta, while also supporting local visibility through SEO. This is a hands-on role for someone who can build, optimize, and report on campaigns that drive real results. What You'll Do - Manage and optimize Google Ads and Meta Ads campaigns, including budget allocation and bidding strategy - Set up and maintain conversion tracking via Meta Pixel, Google Ads, GA4, and Google Tag Manager - Optimize our Google Business Profile and support local SEO efforts - Write compelling ad copy tailored to our audience (adults 30+) - Build and manage retargeting and lookalike audiences on Meta - Deliver clear performance reports with ROAS analysis and actionable insights Qualifications - Proven experience managing Google and Meta ad campaigns for US-based businesses - Hands-on proficiency with Meta Pixel, Google Ads conversion tracking, GA4, and GTM (required) - Experience with local SEO and Google Business Profile optimization - Strong copywriting skills for paid ads - Ability to build retargeting and lookalike audiences on Meta - Clear written communication in English - Experience working with service businesses or fitness/wellness brands is a plus Benefits - Remote Working for US Company - Exposure to new technology & trend - Competitive Salary

Role Description As a Paid Social Manager, you’ll be responsible for executing, managing, and optimising paid social campaigns across a portfolio of DTC e-commerce brands. You’ll work closely with Senior Paid Social Managers and Growth Executives to ensure campaigns are delivering against performance targets while continuously identifying opportunities to improve results. Qualifications - 2+ years of hands-on paid social experience within an agency or DTC e-commerce environment. - Strong working knowledge of Meta Ads Manager and TikTok Ads Manager. - Solid understanding of campaign structure, audience strategy, creative testing frameworks, and performance optimisation principles. - Comfortable analysing data across Triple Whale, Shopify, GA4, and platform reporting tools. - Demonstrates strong commercial awareness and understanding of core metrics driving e-commerce growth. - Able to communicate performance insights clearly and confidently. - Highly organised with strong attention to detail. - Proactive, solutions-focused, and motivated by continuous improvement and learning. - Collaborative team player who contributes positively to team culture. - Passionate about performance marketing and e-commerce growth. Requirements - Own the day-to-day management and optimisation of paid social campaigns across Meta and TikTok. - Monitor account performance daily, identifying opportunities for improvement. - Execute full-funnel campaign strategies across prospecting, retargeting, and retention activity. - Analyse performance data across various platforms to identify trends and risks. - Take ownership of performance reporting, ensuring data accuracy and meaningful insights. - Work closely with Creative Strategists to provide performance-driven feedback on creative assets. - Support client calls and performance reviews with accurate updates and insights. - Collaborate with team members to ensure account strategies are executed effectively. Benefits - Hybrid-first working model, with remote working and optional access to the London office. - 27 days of annual leave, plus Bank Holidays and your birthday off. - Work abroad for up to 30 days per year (T&Cs apply). - Company pension scheme designed for long-term future support. - Access to private health insurance after 6 months. - Life insurance cover alongside Smart Health wellbeing support services. - Healthcare cash plan covering dental, optical, and physiotherapy support. - Clear and structured progression plan for professional growth. - Annual salary reviews linked to performance and contribution. - Monthly incentives and a Kudos reward scheme. - Christmas performance bonus scheme. - Ongoing training and personal development opportunities. - Supportive and collaborative team environment focused on growth.

• Publish daily content across our channels (Telegram, X, Instagram, Threads, YouTube) — adapting the format to each platform, on time, every day. • Keep a simple content calendar so nothing slips, and schedule posts ahead. • Engage and moderate the community — welcome new members, answer questions, keep channels clean and on-tone. • Keep our membership storefront tidy: descriptions, links, and pinned posts up to date. • Run light growth experiments (hooks, CTAs, collabs/shoutouts) and help manage our affiliate/referral program. • Track the basics — followers, sign-ups, free-to-paid conversion — in a shared sheet, and flag what's working. • Make simple on-brand visuals when needed (Canva-level).