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Media Buyer Specialist

Social Media ManagerSocial Media ManagerFull TimeRemoteMid LevelTeam 1-10H1B No SponsorCompany SiteLinkedIn

Location

United States

Posted

8 days ago

Salary

0

Seniority

Mid Level

No structured requirement data.

Job Description

Media Buyer Specialist

Paired

Role Description Our client is a growing boutique fitness business in California approaching $1M in revenue. As they scale, they need a skilled Media Buyer who can own our paid ad strategy end-to-end across Google and Meta, while also supporting local visibility through SEO. This is a hands-on role for someone who can build, optimize, and report on campaigns that drive real results. What You'll Do - Manage and optimize Google Ads and Meta Ads campaigns, including budget allocation and bidding strategy - Set up and maintain conversion tracking via Meta Pixel, Google Ads, GA4, and Google Tag Manager - Optimize our Google Business Profile and support local SEO efforts - Write compelling ad copy tailored to our audience (adults 30+) - Build and manage retargeting and lookalike audiences on Meta - Deliver clear performance reports with ROAS analysis and actionable insights Qualifications - Proven experience managing Google and Meta ad campaigns for US-based businesses - Hands-on proficiency with Meta Pixel, Google Ads conversion tracking, GA4, and GTM (required) - Experience with local SEO and Google Business Profile optimization - Strong copywriting skills for paid ads - Ability to build retargeting and lookalike audiences on Meta - Clear written communication in English - Experience working with service businesses or fitness/wellness brands is a plus Benefits - Remote Working for US Company - Exposure to new technology & trend - Competitive Salary

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