• You plan, shoot and edit professional product videos • You edit video footage and optimize it for different platforms (e-commerce site, social media, ads) • You develop creative concepts and turn them into engaging video content • You optimize existing video material for better performance and increased reach • You collaborate with our marketing team to strengthen visual communication

• Create static and video creatives for Meta (Facebook & Instagram) and TikTok ads. • Produce static creatives through to final, ad-ready assets. • Edit and cut video footage, including subtitles and sound design. • Execute briefs and develop original creative concepts. • Create multiple variations for A/B testing. • Use AI tools for creative production.

• Raw footage edits • Work with whatever raw footage the client supplies - founder talking heads, studio shoots, product footage, B-roll, creator/UGC content, screen recordings, event footage - and cut it into paid ad formats • Sort and log raw footage quickly; identify the usable takes, hooks, and soundbites • Build multiple ad variations from a single shoot - different hooks, different angles, different lengths, different CTAs - so buyers have proper volume to test with • Nail the hook in the first 1–3 seconds - text overlays, B-roll, jump cuts, pattern interrupts • Add captions, text emphasis, broll, stock, screen recordings, and graphic elements that reinforce the message • Build motion-led ads from scratch when there's no raw footage - typography, animated elements, product motion, data-driven or text-driven concepts • Mix motion into UGC and VSL cuts where it strengthens the message (animated stats, callouts, product features, comparison frames) • Edit long-form VSL scripts into finished videos - pacing, visuals, B-roll, graphics, captions, music • Know how to keep a VSL moving so viewers don't drop off in the first 60 seconds • Produce shorter cutdowns of VSLs for ad use

• Création et montage de vidéos publicitaires pour nos clients, répondant aux exigences des plateformes numériques. • Réalisation de formats UGC / Snack content pour les réseaux sociaux, alliant créativité et impact visuel. • Production de contenu interne pour l’agence, contribuant à notre communication et image de marque. • Collaboration étroite avec les équipes marketing et créatives pour assurer la cohérence et l’alignement des messages. • Veille technologique sur les tendances et outils de montage vidéo.