Role Description We’re looking for an ambitious Paid Search Media Buyer who wants more than simply managing campaigns. You’ll be joining a high-performance team focused on scaling some of the UK’s most exciting consumer brands. You’ll have significant ownership over client performance and will play a key role in shaping acquisition strategy across Google Ads. This role is ideal for someone who combines strong technical platform expertise with commercial thinking and a genuine passion for growth. Google Ads Strategy & Execution - Build, manage and optimise campaigns across Search, Shopping, Performance Max, YouTube and Demand Gen. - Conduct regular account audits and strategic reviews. - Create testing roadmaps focused on scaling performance and improving efficiency. - Identify opportunities to improve account structure, audience targeting, bidding strategies and budget allocation. - Continuously optimise campaigns using platform data, attribution insights and commercial performance indicators. - Ensure campaigns are aligned with agreed KPIs and growth objectives. Data, Measurement & Analysis - Analyse Google Ads, GA4, Shopify and attribution platform data to drive decision-making. - Produce actionable insights and recommendations that influence client growth strategies. - Monitor performance trends and proactively identify risks and opportunities. - Ensure accurate tracking, attribution and reporting frameworks are maintained. - Leverage AI tools and automation to improve workflow efficiency and campaign performance. Testing & Innovation - Build structured experimentation frameworks across campaigns, audiences, creative assets and landing pages. - Establish clear hypotheses, testing methodologies and success criteria. - Document and communicate learnings across the wider team. - Stay ahead of industry developments, platform updates and emerging acquisition opportunities. Operational Excellence - Maintain exceptional account organisation, structure and hygiene. - Ensure campaigns are launched accurately and efficiently. - Manage multiple client accounts whilst maintaining consistently high standards. - Contribute to process development and operational improvements as Launch With Us continues to scale. Qualifications - 3+ years of experience managing Google Ads for e-commerce brands. - Proven track record managing six and seven-figure annual advertising budgets. - Strong expertise across Search, Shopping and Performance Max. - Experience working within a performance marketing agency or high-growth DTC brand. - Strong understanding of e-commerce metrics including CAC, MER, NC-ROAS, LTV and AOV. - Familiarity with Shopify, Triple Whale, Northbeam and GA4. - Experience using AI tools to enhance campaign management and operational efficiency. - Excellent analytical and problem-solving skills. - Strong written and verbal communication skills. Benefits - Performance-based rewards: Monthly team incentives and annual Christmas bonus. - Recognition programme: Kudos system for dining, shopping, and lifestyle rewards. - Structured career progression with transparent advancement criteria and annual reviews. - Opportunities to shape agency strategy and contribute to leadership initiatives. - Access to industry-leading tools, training, and AI-powered workflows.

Role Description Du willst einen monatlich deutlich sechsstelligen Media Spend über mehrere Kanäle in fünf Ländern steuern – und dabei eine dynamische D2C-Brand an die Marktspitze führen? Wir suchen eine datengetriebene, skalierungserfahrene Persönlichkeit, die Google auf Senior-Level übernimmt und strategisch über alle Paid-Kanäle mitdenkt. - Standort: Remote oder Zürich - Start: Per sofort oder nach Vereinbarung - Pensum: 70–100 % - Kompensation: Kompetitives Gehalt, bis zu 28 Urlaubstage Aufgaben - Google Ads – Hands-on (ca. 60 %) - Du verantwortest Strategie, Umsetzung und Optimierung unseres grössten Paid-Kanals – Google Ads mit einem monatlich deutlich sechsstelligen Budget. - Du erstellst, analysierst und optimierst Kampagnen über Search, Shopping, Performance Max und YouTube – Kampagnenarchitektur, Feed-Optimierung und Bidding-Logik auf hohem Niveau. - Hohe Warenkörbe (Ø 800–1’500+ CHF), längere Entscheidungszyklen, möbelspezifische Customer Journeys – das ist kein Standard-E-Commerce. - Systematische A/B-Tests (Ad Copy, Landing Pages, Bidding, Audiences), tiefgehende Datenanalyse, klare Massnahmen zur ROAS-Optimierung. - Konsolidierung des aktuellen Setups (Mix aus Agentur und intern) in eine skalierbare Inhouse-Infrastruktur. - Tracking, Attribution & Daten (ca. 20 %) - GA4, Server-Side Tracking (GTM Server), Enhanced Conversions, Consent Mode – du stellst sicher, dass unser Tracking sauber läuft. - Aufbau und Pflege von Reporting für Management und Team. - Cross-Channel-Attribution verstehen und für Budgetentscheide nutzen. - Strategischer Überblick Paid Media (ca. 20 %) - Strategischer Überblick über Meta, Display, TV und weitere Netzwerke – Sparring-Partner für Budget-Allokation und Qualitäts-Check. - Koordination von Agenturen und Freelancern für Kanäle, die nicht inhouse laufen. - Neue Performance-Marketing-Kanäle identifizieren und erfolgreiche Ansätze skalieren. Qualifications - 3–5+ Jahre Erfahrung im Performance Marketing mit Schwerpunkt Google Ads und signifikanten Budgets (sechsstellig pro Monat). - E-Commerce-Erfahrung mit hohen Warenkörben (Möbel, Premium-/Luxury-Produkte o. ä.) – du verstehst längere Entscheidungszyklen und komplexe Attribution. - Deep Expertise in Google Ads: Search, Shopping, Performance Max, YouTube – Kampagnenarchitektur, Feed-Optimierung, Bidding-Strategien auf Senior-Level. - Extrem zahlengetrieben und liebst datenbasierte Optimierung – GA4, Heatmaps, Attributionsmodelle sind dein tägliches Werkzeug. - Tracking-Kompetenz: GA4, Server-Side Tracking, Enhanced Conversions, Consent Mode – du kannst ein Tracking-Setup beurteilen und optimieren. - Selbstständig, proaktiv und strukturiert – du übernimmst den Kanal und machst ihn besser. - Deutsch fliessend (Anzeigentexte beurteilen, Team-Kommunikation); Englisch gut. Requirements - Nice-to-have: Erfahrung mit Meta Ads, Media Mix Modelling, Marketing-Automatisierung, Google Ads Scripts, Python oder SQL. Benefits - Signifikantes Budget: Monatlich deutlich sechsstellig auf Google – du spielst nicht im Sandkasten. - Verantwortung ab Tag 1: Du gestaltest aktiv das Wachstum eines der spannendsten E-Commerce-Unternehmen der Schweiz. - Direkter Zugang zu Geschäftsführung & Entscheidern – kurze Wege, schnelle Entscheidungen. - Remote-First in Deutschland oder Hybrid in Zürich (Büro direkt am HB), Showrooms in Zürich & Frankfurt. - Kompetitives Gehalt, optional Bonus, bis zu 28 Urlaubstage. - Gestaltungsfreiheit: Inhouse-Aufbau, Tool-Auswahl, Testing-Frameworks – Raum für neue Ideen und Experimente. - ofinto-Arbeitsplatz-Setup: Stuhl + Tisch – natürlich. - Entwicklungspfad Richtung Head of Paid Media / VP Growth.

• Develop and oversee multi-channel programmatic media strategies including Display, OLV, CTV, DOOH, Audio, and Native. • Identify third-party data segments, manage audience lists, and curate publisher lists. • Negotiate and implement direct and private marketplace (PMP) deals with media partners. • Manage the entire campaign lifecycle, including setup, trafficking, QA, and launch within DSPs such as DV360 and Amazon DSP. • Monitor campaign pacing, ad verification, brand safety, and viewability daily to ensure flawless execution. • Execute continuous optimization through bid adjustments, targeting refinement, and A/B testing. • Interpret and report on attribution models to illustrate the impact of programmatic tactics on the full funnel. • Optimize campaigns through data-driven insights and performance tracking while highlighting key metrics, trends, and actionable recommendations. • Leverage Google Analytics, Looker Studio, and Marketing Cloud Intelligence to track, measure, and report on the success of paid media campaigns. • Collaborate with the immediate team and cross-departmentally on marketing strategies aligned with client business goals. • Work cross-functionally with AdOps, SEM, and Paid Social teams to ensure integrated media strategies.

Analyze and share program performance data, collaborate on improvement initiatives, and facilitate projects to enhance service quality, ensuring accurate documentation and data integrity to drive measurable outcomes for children and families.