• Lead and manage products, ensuring exceptional end-user experiences • Collaborate with cross-functional teams to understand customer needs, identify market opportunities, and develop growth strategies. • Build and shape a high performing product team • Conduct market and customer research to identify opportunities and challenges in diverse verticals • Define clear product requirements based on a deep understanding of customer needs • Work with GTM teams to develop sales strategies and marketing campaigns • Analyze performance metrics to measure the success of product launches.

• Define and drive a multi-year strategy and roadmap for Storefront Platform theming and merchandising tools (templates, components, style tokens, page builders, personalization) that differentiate retailer experiences and scale across partners. • Lead customer discovery with major retailers; translate brand and merchandising requirements into scalable, secure platform capabilities with clear guardrails, balancing flexibility with performance, accessibility, and SEO. • Own end-to-end execution across 5+ teams: write crisp PRDs, prioritize backlogs, sequence launches, and drive outcomes through metrics such as adoption, time-to-launch, conversion lift, and attach rate; run experiments and controlled ramps. • Partner with Design to evolve a storefront design system and WYSIWYG tooling, and with Engineering to define APIs/SDKs and internal tools that accelerate implementation and reduce ongoing maintenance. • Serve as the point person for executive and cross-functional communication; align stakeholders across R&D and Commercial, surface trade-offs, de-risk timelines, and ensure retailer commitments land on time with quality.

• Define and drive a multi-year strategy and roadmap for Storefront Platform theming and merchandising tools. • Lead customer discovery with major retailers; translate brand and merchandising requirements into scalable platform capabilities. • Own end-to-end execution across 5+ teams: write PRDs, prioritize backlogs, sequence launches. • Partner with Design to evolve a storefront design system and tools. • Serve as the point person for executive and cross-functional communication.

• Execute what needs to be built and why it needs to be built for roadmap planning purposes across customer-facing platforms, backend systems, CRM tools, and risk management systems in alignment with company priorities and executive direction. • Partner closely with engineering leadership, technical program management, operations, and executive stakeholders to align on priorities, business requirements, and execution planning. • Drive product discovery, requirement gathering, workflow design, and feature definition across multiple departments and business functions. • Translate complex operational, trading, and business requirements into clear product specifications, business logic, and development priorities. • Contribute to prioritization discussions across product initiatives by balancing business impact, scalability, operational efficiency, customer experience, and technical considerations. • Improve internal processes and platform workflows through automation opportunities, tooling improvements, and system enhancements. • Work closely with support, compliance, finance, and trading operations teams to identify operational pain points, inefficiencies, and product improvement opportunities. • Participate in sprint planning, product planning discussions, release coordination, and stakeholder communication to ensure alignment between business objectives and development efforts. • Define and monitor KPIs, platform usage metrics, operational performance indicators, and customer experience metrics to support product decision-making. • Collaborate with BI and analytics teams to improve reporting visibility, operational insights, and data-driven decision-making capabilities. • Conduct ongoing competitor and industry research across prop trading, brokerage, fintech, and trading technology markets to identify product gaps, opportunities, and emerging trends. • Monitor competitor platforms, features, pricing models, user experience, and operational workflows to help inform product recommendations and strategic direction. • Participate in both short-term and long-term product roadmap planning aligned with business priorities, operational efficiency, platform scalability, and customer experience goals. • Continuously evaluate and recommend roadmap adjustments based on company objectives, customer feedback, analytics, operational needs, and market developments. • Work closely with executive leadership and the CTO to help define what should be built and why, while partnering with the technical program management and engineering teams on execution planning and delivery coordination.