Creative Strategist

Location

Philippines

Posted

20 days ago

Salary

0

Seniority

Senior

English

Job Description

Creative Strategist

EU

• Develop high-converting direct response ad concepts for Meta, TikTok, and other paid channels • Create strong angles, hooks, and messaging frameworks for a mature female audience • Translate product benefits into emotion-driven, problem-solution ads • Continuously generate new concepts while iterating on proven winners • Analyze performance data (hooks, retention, CTR, CPA, ROAS) • Identify winning creatives and patterns • Create structured iterations to scale winners • Write clear, actionable briefs for UGC creators and editors • Guide creators on tone, structure, objections, and delivery • Work closely with media buyers to align creative & performance • Collaborate with brand and marketing teams to ensure consistency

Job Requirements

  • Proven experience as a Creative Strategist for D2C brands
  • Strong background in direct response advertising
  • Deep understanding of Meta & TikTok ad creatives
  • Experience scaling ads (not just launching them)
  • Strong copy instincts (hooks, headlines, CTAs)
  • Data-driven mindset with creative intuition
  • Ability to move fast, test fast, and learn fast

Benefits

  • Competitive salary
  • On-time and reliable payments
  • Opportunity to work with a fast-growing global e-commerce brand
  • Long-term growth opportunities

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