Role Description Playfly Sports is looking for a Manager, Corporate Partnerships to join our team at Penn State University. The candidate must be driven and coachable to execute the Playfly Sports Properties revenue model and to understand the distinctive relationship with the university athletics. This role will work with the VP of Corporate Partnerships to pitch and close enterprise partnership agreements and generate incremental sponsorship revenue to meet and exceed individual and team goals. - Assist in developing and executing a sales plan - Identify potential sponsors for the university sports property through networking with university stakeholders and business partners, researching local, regional, and national companies - Work with Playfly Sports Properties and the university sports property VP of Corporate Partnerships to create sales inventory, revenue projections, and overall sponsorship strategy for the university athletics assets - Develop sales presentations for new marketing partners by incorporating research, category dynamics, and a clear understanding of partner’s marketing goals - Create sales proposals and draft/negotiate contracts - Develop key marketing objectives with clients via thorough needs assessment and a collaborative sales process - Entertain and cultivate sponsors in non-game related settings - Prepare end-of-year recaps for sponsors - Represent the university sports property, the university, and Playfly Sports Properties in a professional manner - Research sports sponsorship industry and stay current with relevant market trends and conditions - Understand and leverage Playfly business units in order to leverage new business areas, leads, and categories - Prospect, meet, and close new and renewal corporate sponsorships - Other job-related duties as assigned Qualifications - Bachelor’s degree required - 5 years of direct sales experience in sponsorship sales/corporate partnerships within collegiate or professional sports - Experience with integrated and “conceptual” sales - Ability to generate and present ideas/concepts succinctly and provide creative solutions to prospects/clients - Outstanding communication skills are essential for interactions with clients, operational leaders, and other senior executives - Demonstrated professional sales presentation skills Requirements - Ability to lift up to 50 lbs. - Ability to sit, stand, and walk-up stairs - This role takes place in an office setting and is a sedentary role - Be available for game days and evening athletic events and coaches shows - Be available to travel for client presentations - Frequent travel Company Description Playfly Sports is the full-service, leading sports marketing and media company that enables brands to engage with sports fans on a local, regional, and national level through scaled linear, digital, and experiential assets. Playfly Sports drives outcome-based solutions into 90-million households via more than 7,800 live U.S. broadcasts of MLB, NBA, and NHL games; and influences sports fans of all ages through the management of college and high school multimedia rights, uniform branding, and high-profile sports sponsorship platforms. Playfly Sports has the unique ability to partner, innovate, and advance the aspirations of athletes, brands, academic institutions, and sports fans across the U.S. Playfly Sports is Powered by Partnership. Visit Playfly Sports online at playfly.com.

• Own a portfolio of customer relationships from onboarding through renewal, ensuring adoption, satisfaction, and retention. • Act as a trusted advisor by providing strategic recommendations that align influencer programs with customer business goals. • Lead strategic business reviews (SBRs) and campaign wrap reports, delivering insights that shape future strategy. • Oversee influencer campaign delivery from kickoff through reporting, ensuring content quality, on-time execution, and alignment to KPIs. • Partner with customers on post-sale strategy, sharing best practices and actionable insights to optimize performance. • Manage budgets, contracts, and deliverables with precision, providing transparent updates and proactive issue resolution. • Project manage campaigns by delegating executional tasks to Coordinators/Co-Ops, while serving as a mentor and coach. • Collaborate cross-functionally with Sales, Strategy, Research, and Product teams to deliver seamless client experiences. • Represent the customer and influencer voice internally, escalating insights and feedback to shape platform and service improvements. • Analyze campaign performance data to generate actionable insights for customers and internal teams. • Identify risks and opportunities early, providing proactive solutions to drive stronger results.

• Drive direct sales engagements into SLED accounts within your assigned territory. • Create and implement territory plans to achieve deployments of Fortinet solutions to a set of assigned, existing accounts and new logo prospects, within your assigned territory. • Develop executive relationships with key buyers and influencers and leverage these relationships to achieve quarterly sales goals. • Coordinate with internal teams to deliver winning contract bids, proposals, RFI/RFP responses, and Statements of Work. • Negotiate terms of business with clients to achieve mutually beneficial results and long-term partnerships. • Build and promote the Company’s position as the worldwide leader in Unified Threat Management.

• Meet and exceed projected sales goals based on territory quota established by sales management for the given territory • Use, on a daily basis, a disciplined approach to selling to uncover and meet customer needs. Full understanding and implementation of CVI sales platform • Maintain territory call cycle; minimum 6 customer meetings per workday • Quickly and accurately meet customer needs. Return customer phone and email inquiries within 24 hours • Regularly complete and update comprehensive profiling of all customers; understand customers business • Formulate and execute an effective call cycle plan to grow territory business; Prepare and present account business plans for minimum “top 25” customers, as well as quarterly growth plans • Develop new business within geographic territory • Maintain technical proficiency with CVI products and competitive products • Keep current with industry trends and analysis; i.e., Health Product Research data • Integrate and train customer office on the CVI suite of technology and value-added products and services; sell value-added tools to enhance customer experience with CVI • Develop customer marketing plans and promotions to grow business; monitor to insure return on investment • Use the CRM tool and reports daily to analyze product, account sales and overall territory growth • Participate in provincial and regional optical shows when requested • Submit all administrative reports on a timely basis (call reports, expense reports, ROI reports, etc.)