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Outforce

The future force of global offshore recruitment & outsourcing

Senior Digital Marketing Specialist

Digital MarketingDigital MarketingFull TimeRemoteSeniorTeam 201-500H1B SponsorCompany SiteLinkedIn

Location

United States

Posted

7 days ago

Salary

0

Seniority

Senior

Bachelor DegreeEnglish

Job Description

Senior Digital Marketing Specialist

Outforce

• Develop and execute comprehensive SEO strategies • Perform keyword research and competitive analysis • Optimize website content, metadata, headers, internal linking structures, and image tags • Implement local SEO strategies and optimize Google Business Profiles • Develop backlink and off-page SEO campaigns • Improve keyword rankings, organic traffic, and search visibility • Monitor SEO performance using Google Search Console, Google Analytics, and other SEO tools • Create, manage, and optimize Google Ads campaigns • Conduct keyword research and audience targeting • Monitor campaign performance and improve ROI • Implement conversion tracking and reporting • Optimize landing pages and lead generation funnels • Develop and manage campaigns across Facebook, Instagram, LinkedIn, and Twitter/X & Tiktok • Create engaging content and advertising strategies • Manage paid social media campaigns and audience growth initiatives • Utilize AI-assisted tools for content creation and campaign management • Prepare monthly performance reports for clients • Track website traffic, leads, conversions, phone calls, and form submissions • Analyze campaign performance and provide actionable recommendations • Present insights and strategies to clients clearly and professionally • Gather project requirements and marketing objectives • Provide strategic recommendations and campaign updates • Maintain strong client relationships through effective communication • Optimize Amazon product listings • Implement Amazon SEO strategies • Support Amazon advertising campaigns where applicable.

Job Requirements

  • SEO Expertise
  • Strong understanding of on-page and off-page SEO
  • Experience with local SEO and Google Business Profile optimization
  • Proven ability to improve rankings and organic traffic
  • Proficiency with Google Search Console and Google Analytics
  • Google Ads & PPC
  • Proven success managing Google Ads campaigns
  • Strong understanding of conversion optimization and ROI improvement
  • Experience with campaign reporting and performance analysis
  • Social Media Marketing
  • Experience managing both organic and paid social media campaigns
  • Understanding of audience engagement and social advertising strategies
  • Basic content creation and graphic design skills
  • Reporting & Communication
  • Ability to produce professional client-facing reports
  • Excellent verbal and written English communication skills
  • Strong client relationship management skills
  • Technical Skills
  • Experience using AI tools such as ChatGPT to improve marketing workflows and content development
  • Understanding of website performance metrics and digital marketing analytics
  • Nice-to-Have Skills
  • Amazon advertising experience
  • Basic video editing skills
  • Basic graphic design capabilities
  • Experience managing multiple client campaigns simultaneously
  • Familiarity with website development and landing page optimization.

Benefits

  • Competitive compensation package aligned with your skills and experience
  • Night differentials pay to help maximize your earnings
  • Comprehensive HMO coverage, including a free dependent on Day 1
  • Employee referral program with rewarding incentives
  • 20 days of annual leave, giving you flexibility to manage your time
  • Engaging team activities and events to keep work enjoyable
  • Build strong, high-impact connections with key stakeholders across the business
  • Take part in client engagement initiatives to elevate your professional experience.

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