• Set post-funding lifecycle strategy end-to-end from first payment through payoff, refinance, top-up, second loan, and adjacent products. Anticipate where the portfolio and competitive landscape are heading and bring a defensible, data-backed point-of-view on where the next dollar of LTV comes from proactively. • Make the next-best-offer calls of which product, channel, and moment to surface, and to whom, grounding them in behavioral signal (on-time payments, paydown, income, credit evolution) and real cohort and propensity models with Data Science rather than instinct, while balancing risk-adjusted return against customer response. • Treat LTV, repeat-borrow rate, and portfolio yield as the P&L levers they are. Own them as primary metrics, connect them to CAC and funnel economics with Finance and Credit & Risk, and make the trade-offs that actually move performance. • Reframe the payoff moment, a natural exit, into our most valuable re-engagement event. Build the re-acquisition workflow that activates as a loan approaches and crosses payoff, plus pre/post-payoff and win-back programs that convert it into the next product fit. • Operate confidently in ambiguity as the portfolio expands. Own lifecycle activation for new products (marketplace relaunch, deposit and partner cross-sell), run the lifecycle stack across HubSpot (post-SFMC migration), and apply AI for next-best-action, propensity scoring, and journey optimization where it earns its place. • Optimize acquired leads across Happy Money and partner products. Own lead scoring, qualification frameworks, and routing logic — ensuring the right prospects reach the right journeys at the right time. Integrate predictive data signals into lead prioritization and channel optimization. • Hold an honest, evidence-first perspective. Prove what works with rigorous experimentation (holdouts, incrementality), learn fast from what fails, and let results change the strategy and tactics. • Drive a disciplined operating cadence with weekly/monthly reviews, budget pacing, and quarterly LTV/retention/repeat-origination forecasts. Make complex segmentation and next-best-action logic legible to senior leaders and clear roadblocks across functions without defaulting to escalation. • Turn routine servicing touch points into brand and growth moments (reminders, milestones, payoff celebrations) with Communications, Servicing, Product, and CX, while protecting attribution, tracking, and dashboard integrity building trust in the numbers. • Build the capability, then the team. Operate first as a force multiplier across analysts, data scientists, martech/agency partners, and AI agents, knowing when to leverage each, then stand up and lead the lifecycle team as scope expands, holding a high bar for talent and for what reaches customers. • Keep a sharp external point-of-view. Track lifecycle and retention moves at peer lenders (SoFi, Upgrade, LendingClub, Best Egg) and adjacent fintechs and translate them into roadmap implications, acting with urgency rather than waiting for consensus.

• Lead Circ’s brand, marketing, communications, and product marketing efforts. • Shape Circ’s market narrative and build awareness. • Support commercial growth and help establish Circ as a category leader. • Develop strategy while also creating content, launching campaigns, supporting events, managing agencies, and driving day-to-day execution. • Conduct market research, white space analysis, competitive analysis, and opportunity identification. • Manage external agencies, contractors, and creative partners across various marketing disciplines.

• Own marketing execution at a fast-growing tech company — campaigns, content, demand gen, and events • Lead and develop a team of marketing professionals, building their skills alongside your own • Turn the company’s strategic priorities into real programs with measurable results and a clear owner: you • Build a content engine that keeps Five Nines top-of-mind with our ideal clients • Enable the sales team with the materials they need to win — and get credit for the pipeline it drives • Work in a HubSpot-centered environment with access to modern tools and AI-powered workflows • Be part of a company where marketing is seen as business-critical, not a support function

Role Description Thoroughbred Express Auto Wash is seeking a driven, organized, and creative Marketing Assistant to support companywide marketing initiatives across multiple districts and states. This position plays a key role in executing events, creating content, managing social platforms, supporting sponsorships, and assisting in campaign performance tracking. The ideal candidate is highly organized, comfortable traveling, creative in content development, detail-oriented with analytics, and aligned with Thoroughbred Express' culture and CORE values. They are also someone who is able to travel to locations in Indiana, Kentucky, West Virginia, & Ohio regularly to attend events and gather organic on-site content. This role reports to the Marketing Director and works closely with district leaders, site managers, and executive leadership. Key Responsibilities - Event Travel & Coordination - Attend grand openings, customer appreciation events, community partnerships, and company functions as assigned. - Assist with planning and logistics, including vendor coordination, promotional materials, setup, and teardown. - Capture photo and video content during events. - Represent Thoroughbred Express professionally at all off-site engagements. - Travel required; company covers approved travel expenses including mileage/gas, meals, and hotel accommodations when applicable. - Content Creation - Capture high-quality photos and videos at sites and events. - Edit and produce short-form and long-form content for marketing use. - Assist in drafting and editing social media posts, newsletters, internal communications, and promotional materials. - Maintain brand consistency across all content (visual and written). - Coordinate with site managers to generate organic, location-specific content. - Social Media Management - Schedule and publish content across company platforms. - Monitor comments and messages, responding professionally and in alignment with company standards. - Track engagement metrics and performance data. - Assist in growing reach, followers, and engagement organically. - Identify trending opportunities that align with company branding. - Sponsorship & Community Coordination - Assist in evaluating sponsorship requests and community event opportunities. - Maintain sponsor relationships and track deliverables. - Coordinate logo placements, promotional benefits, and event representation. - Provide recommendations to leadership on potential sponsorship investments. - Public Relations Support - Draft press releases and media communications. - Maintain and update media contact lists. - Coordinate outreach for new store openings, community initiatives, and major company announcements. - Support reputation management efforts when necessary. - Campaign Support - Assist with planning and executing marketing campaigns including grand openings, membership drives, text marketing initiatives, and seasonal promotions. - Track campaign performance and report results. - Coordinate internal communication to ensure operational alignment with marketing efforts. - Data Analysis & Reporting - Compile campaign and social media data into organized reports. - Provide performance insights and recommendations for optimization. - Track ROI on sponsorships and promotions when applicable. - Assist in developing dashboards and recurring marketing performance summaries. - Partnerships & Collaboration - Coordinate with influencers, ambassadors, vendors, and external partners. - Ensure collaborative initiatives are executed professionally and on schedule. - Support cross-department collaboration between marketing, operations, and leadership. Qualifications - Bachelor's degree in Marketing, Communications, Business, or related field preferred (or equivalent experience). - 1–3 years of marketing, content creation, or social media experience preferred. - Strong written and verbal communication skills. - Proficiency with social media platforms and scheduling tools. - Basic knowledge of photo and video editing software. - Ability to travel as required. - Strong organizational skills and attention to detail. - Self-starter with the ability to manage multiple projects simultaneously. Benefits - Salary: $45,000 per year (Full-Time, Salaried). - Company-paid travel expenses for approved events. - Growth opportunities within a fast-expanding multi-state organization. - Exposure to executive leadership and cross-functional strategy. - 401K & Health Insurance Offered (80% Company Covered Health Insurance). What Success Looks Like - Events are well-coordinated, well-documented, and professionally executed. - Social media engagement and reach steadily improve. - Campaigns are organized, measurable, and aligned with operational goals. - Sponsorships are strategically evaluated and tracked. - Marketing efforts directly support membership growth and brand recognition.