• Defining outbound strategy for the Sales Development organization. • Provide strong leadership and strategic direction to the Sales Development team. • Coach and mentor SDRs and more junior Leaders, driving them and their teams to achieve outbound pipeline generation goals and aiding in their career progression. • Develop and implement effective programs to enhance SDR effectiveness and optimize results. • Collaborate closely with regional Sales Leaders and the Sales Development Leadership team to continually improve the quality and quantity of sales pipeline. • Work closely with the Growth, Revenue Operations, and Enablement, providing input on lead acquisition strategies, streamlining internal processes, and producing effective training materials. • Regularly report on key individual and team metrics to identify areas for improvement and refine our qualification and prospect engagement strategies for long-term, sustained success. • Proactively manage the performance of direct reports and advise on performance management of sub-teams, becoming actively involved as required. • Hire, onboard, and develop new SDR and Leadership talent. • Facilitate and foster a culture of high performance and continuous learning within the team.

• Defining outbound strategy for the Sales Development organization. • Provide strong leadership and strategic direction to the Sales Development team. • Coach and mentor SDRs and more junior Leaders, driving them and their teams to achieve outbound pipeline generation goals and aiding in their career progression. • Develop and implement effective programs to enhance SDR effectiveness and optimize results. • Collaborate closely with regional Sales Leaders and the Sales Development Leadership team to continually improve the quality and quantity of sales pipeline. • Work closely with the Growth, Revenue Operations, and Enablement, providing input on lead acquisition strategies, streamlining internal processes, and producing effective training materials. • Regularly report on key individual and team metrics to identify areas for improvement and refine our qualification and prospect engagement strategies for long-term, sustained success. • Proactively manage the performance of direct reports and advise on performance management of sub-teams, becoming actively involved as required. • Hire, onboard, and develop new SDR and Leadership talent. • Facilitate and foster a culture of high performance and continuous learning within the team.

Role Description We are seeking an exceptional, high-performing individual who thrives in a builder environment and continually looks for ways to elevate the business. In this role, you will help drive Color’s growth by initiating relationships with target customers and generating demand, demonstrating how Color can meaningfully improve health outcomes for their populations. How You'll Contribute - Leverage our advanced sales tools to deploy outbound lead campaigns including cold calling, email, and social media to engage and qualify employer prospects. - Initiate sales conversations with key decision makers at target companies and establish relationships with stakeholders to build solid partnerships. - Use Salesforce and other sales tools, build prospect lists, craft outbound messaging, and share results with the larger sales team. - Help break into new and existing markets by working with the Sales Directors. - Develop a strong demo pipeline for Business Development via phone and email communications. - Develop in-depth knowledge of the Color Health platform, programs, industry trends, and competition. Qualifications - 2+ years experience in sales and business development, ideally in a lead gen capacity that has been focused on employer sales. - The ability to maintain a work schedule that aligns with Eastern Time Zone business hours. - Proven track record of developing new relationships in a business setting. - Proven track record of building multi-million pipeline with qualified buyers. - Demonstrated ability to articulate complex concepts quickly and clearly. - Demonstrated strong persuasive capabilities on the phone to secure meetings. - Salesforce experience required. Nice to Have - Experience selling in employee benefits, or to HR personas, or in health-tech is a strong plus. - Salesloft experience a plus. Benefits - 💰 Competitive salary - ✨ Comprehensive medical, dental, vision, life, and disability benefits - 📈 401k match - 📝 Monthly phone and wifi stipend for employees, annual ergonomic stipend - 🏝 Generous vacation policy, paid holidays and company-wide recharge days - 🍼 Equal paid parental leave for birthing and non-birthing parents - Free cancer screening and prevention resources for employees and their adult dependents Base Salary Range $52,000 - $80,000/year + eligible additional sales incentive compensation based on performance. The actual base pay is dependent upon many factors, such as: work experience, market data, skills, geographic location, and business need. The base pay range is subject to change and may be modified in the future. This role may also be eligible for equity and benefits. Equal Employment Opportunity Color prohibits discrimination and harassment of any type and affords equal employment opportunities to employees and applicants without regard to race, color, religion, sex, gender identity, sexual orientation, national origin, disability status, protected veteran status, or any other characteristic protected by law. Color conforms to the spirit as well as to the letter of all applicable laws and regulations. We are also committed to providing reasonable accommodations for qualified applicants with disabilities in our recruitment process.

Role Description The Channel Leader is responsible for developing and executing channel strategies that drive business growth, operational efficiency, and customer satisfaction. This role has a primary emphasis on digital channel performance while supporting broader channel initiatives as business needs evolve. This role is responsible for transforming the channel ecosystem through data-driven insights, customer journey optimization, cross-functional alignment, and technological innovation. The position leverages analytics, customer behavior insights, and performance measurement to identify growth opportunities, improve customer engagement, conversion, and business results across channels. Essential Duties - Channel Strategy and Optimization: - Evaluate existing distribution channels, identifying areas for improvement, and developing comprehensive channel strategies to align with company goals. - Lead efforts to understand market trends, customer needs and preferences, and the competitive landscape. - Develop and execute channel roadmaps aligned with business objectives. - Data-Driven Insights: - Design and drive analytical evaluation of channel performance, customer behavior, conversion trends, and financial impact. - Analyze customer journeys, funnel metrics, abandonment trends, acquisition performance, and operational outcomes to identify optimization opportunities. - Utilize analytics platforms such as Google Analytics, customer behavior and session replay tools such as Mouseflow, reporting systems, and data-querying capabilities including SQL to identify customer friction points, develop actionable insights, optimize user experiences, and influence strategic decisions. - Partner with business and technology teams to define measurement frameworks, reporting, and experimentation strategies that improve channel performance and customer experience. - Customer Journey & Funnel Optimization: - Lead efforts to identify and remove friction points throughout the customer lifecycle to improve conversion, engagement, and retention. - Evaluate customer behavior patterns and digital interactions to recommend enhancements that improve business performance and customer experience. - Drive continuous optimization through testing, measurement, and performance monitoring across customer touchpoints. - Establish and monitor key funnel metrics and business outcomes to ensure alignment with strategic growth objectives. - Identify, prioritize, and execute growth opportunities through customer acquisition, conversion, retention, and channel optimization initiatives. - Own and influence key digital and channel performance metrics, ensuring optimization efforts translate into measurable improvements in growth, customer experience, operational efficiency, and financial performance. - Define, track, and optimize key funnel metrics including conversion rate, bounce rate, stage drop-off, customer acquisition efficiency, and other performance indicators that drive measurable business outcomes. - Cross-functional Leadership: - Lead cross-functional collaboration across Retail, Operations, Finance, Credit, ePMO, IT, Marketing, and other key stakeholders to ensure channel strategies are seamlessly integrated and effectively executed across the organization. - Performance Management: - Develop and implement Key Performance Indicators (KPIs) to track channel success and measure the effectiveness of optimization strategies. - Establish benchmarks and reporting cadences for digital funnel performance, translating metric trends into executive-level recommendations and prioritized action plans. - Support executive decision-making through the development and presentation of data-driven insights, recommendations, and performance updates. - Omnichannel Integration: - Leverage technology and automation to streamline activities and synchronize funnel optimization with operations across different channels. - Compliance and Risk: - Ensure all channel activities are in compliance with financial regulations, company policies, and industry standards. - Partner with Legal and Compliance teams to monitor risk and drive audit readiness. Qualifications - Bachelor’s degree or equivalent relevant working experience. - Minimum 10 years of experience in financial services, channel management, product management, business optimization, analytics, or related disciplines. - Excellent communication and presentation skills, with the ability to clearly articulate and influence ideas to stakeholders at all levels. - Strong business acumen and data-driven decision-making skills, including the ability to analyze large data sets and translate findings into actionable business strategies. - Demonstrated ability to develop reporting, dashboards, KPIs, and executive-level insights through data analysis and performance measurement. - Experience with digital analytics and customer behavior tools such as Google Analytics, Mouseflow or similar session replay platforms, reporting and data visualization tools, and SQL or equivalent data-querying capabilities. - Proven success leading strategic initiatives, product enhancements, or channel optimization efforts that drive measurable business results. - Demonstrated ability to drive business to improve financial performance. - Strong project management skills with relevant experience driving results in matrix/cross-functional organizations. - Demonstrated ability to synthesize data from multiple sources, identify trends, develop executive-level recommendations, and drive business actions that improve channel performance. - Proficient in Microsoft Office programs. - Ability and willingness to consistently live and embrace our core values of accountable, inclusive, transparent, and focused.