• Provide deep expertise in molecular diagnostics (germline and somatic), next-generation sequencing (NGS) and multigene panels, and laboratory billing practices (CPT/HCPCS, PLA codes, stacking) • Act as the primary clinical partner to CST analysts to translate clinical intent into prepay-editable rule logic • Lead or co-lead development of Coding Validation (CV) edits, and postpay data-mining concepts across laboratory and genetic testing • Present rule logic and strategy to payer clients; translate complex genetic testing concepts into clear clinical narratives and financial impact/savings opportunity

• Purchase and manage email lead generation campaigns from publishers, newsletter operators, and lead providers. • Identify, negotiate, and optimize direct media buying opportunities in the finance and investment space. • Develop and scale lead generation campaigns across: • Google Ads • YouTube Ads • Meta (Facebook & Instagram) • LinkedIn • Native advertising platforms • Additional paid acquisition channels • Build and manage retargeting campaigns to maximize conversion rates and improve lead quality. • Monitor campaign performance and optimize for CPL, CPA, lead quality, and ROI. • Conduct audience testing, creative testing, and landing page optimization. • Analyze traffic sources and lead performance to identify opportunities for scaling. • Work closely with sales and operations teams to ensure lead quality meets business objectives. • Manage advertising budgets and allocate spend across channels based on performance. • Track and report on campaign metrics and provide recommendations for improvement.

Role Description We are seeking an experienced Media Buyer to drive email lead generation campaigns in the financial and investment sector. The ideal candidate will have a strong background in performance marketing, direct media buying, and lead acquisition, with a focus on generating high-quality investor and financial services leads. You will be responsible for sourcing leads through direct purchases from publishers and lead providers, as well as building and optimizing lead generation campaigns across paid media channels. This is a highly performance-oriented role with clear metrics tied to lead quality, volume, and acquisition costs. Key Responsibilities - Purchase and manage email lead generation campaigns from publishers, newsletter operators, and lead providers. - Identify, negotiate, and optimize direct media buying opportunities in the finance and investment space. - Develop and scale lead generation campaigns across: - Google Ads - YouTube Ads - Meta (Facebook & Instagram) - LinkedIn - Native advertising platforms - Additional paid acquisition channels - Build and manage retargeting campaigns to maximize conversion rates and improve lead quality. - Monitor campaign performance and optimize for CPL, CPA, lead quality, and ROI. - Conduct audience testing, creative testing, and landing page optimization. - Analyze traffic sources and lead performance to identify opportunities for scaling. - Work closely with sales and operations teams to ensure lead quality meets business objectives. - Manage advertising budgets and allocate spend across channels based on performance. - Track and report on campaign metrics and provide recommendations for improvement. Qualifications - 3+ years of experience in media buying, performance marketing, or lead generation. - Proven experience generating leads in financial services, investing, fintech, insurance, or related verticals. - Experience purchasing leads or negotiating direct media buys with publishers and list owners. - Strong hands-on experience with Google Ads, Meta Ads, and YouTube advertising. - Experience building and optimizing retargeting campaigns. - Strong understanding of conversion tracking, attribution, pixels, and analytics platforms. - Analytical mindset with the ability to make data-driven decisions. - Excellent negotiation and relationship management skills. - Comfortable working in a fast-paced, performance-focused environment. Preferred Qualifications - Existing relationships with finance, investment, or business newsletter publishers. - Experience with email marketing and newsletter sponsorships. - Knowledge of affiliate marketing and lead generation networks. - Experience with marketing automation and CRM platforms. - Understanding of compliance and advertising regulations within financial services. Success Metrics - Volume of qualified leads generated. - Cost per lead (CPL). - Cost per acquisition (CPA). - Lead-to-customer conversion rates. - Return on advertising spend (ROAS). - Growth and scalability of acquisition channels. Benefits - Competitive base salary. - Performance-based bonus structure tied to results. - Opportunity to work with significant advertising budgets. - High degree of ownership and autonomy. - Fast-growing business operating in the financial and investment sector. - Career growth opportunities as the acquisition function expands.

Title: Part-Time Lead Generation Specialist Location: Bunker Hill United States ID 2026-65447 Category SSAs Employment Type Part-Time Job Description: Company Name ARS-Rescue Rooter Overview Pay: $20 per hour + commissionTypical Earnings: $20 - $30 per hour with incentives Schedule: FT- Weekend FlexibilityLocation: Bunkerhill, TX Part-time opportunities available American Residential Services (ARS) is the nation's largest provider of residential HVAC, plumbing, and electrical services, with more than 7,000 professionals and over 45 years of experience helping homeowners improve comfort, efficiency, and reliability in their homes. We're hiring Lead Generation Specialists to work inside major home improvement retail locations. This is a sales role focused on customer engagement, lead generation, and appointment setting by introducing customers to our home comfort solutions, energy-saving upgrades, and indoor air quality services. What We Offer: - Weekly pay via direct deposit - Uncapped Commission paid on top of hourly rate - Paid training - Career path into HVAC Sales Advisor roles - Flexible part-time and full-time schedules Full-time employees also receive: - Insurance available after 31 days - Low-cost medical (as low as $5/week) - Dental, vision, HSA/FSA - 401(k) with company match - Paid time off + holiday pay - Company-paid life insurance Responsibilities As a Retail Sales Associate, you will engage with homeowners while they shop and introduce them to ARS heating, cooling, and home comfort solutions. This is a high-energy sales role focused on customer engagement, lead generation, and appointment setting. - Start friendly, face-to-face conversations with shoppers about home comfort, energy efficiency, and indoor air quality - Act as a Brand Ambassador by educating customers on ARS heating and cooling services and home improvement solutions - Generate leads and schedule free in-home consultations - Enter customer information and book appointments for ARS specialists - Represent ARS with a professional and positive in-store presence - Support in-store promotions alongside retail management and ARS team members Qualifications What We're Looking For - Outgoing personality and willingness to speak with shoppers - Retail, kiosk, Door-to-Door, or sales experience preferred (not required) - Ability to stand and walk during shifts - Weekend and some holiday availability - Reliable transportation - Clean, professional appearance representing the ARS brand - Ability to attend weekly in-office meetings - Employment is contingent on a background check in accordance with applicable law - This posting provides details on potential compensation ranges and possibilities. These amounts are not guaranteed and should in no way be construed as an offer. *Sign-On Bonuses only available for roles that have them advertised; amounts are depending on experience and will be paid out according to an offer letter addendum. American Residential Services is an Equal Opportunity Employer. We do not discriminate based on race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or other protected characteristics. For more information about how we collect and use personal information, see our privacy policy here: https://www.ars.com/privacy-policy.