• Plan, build, and optimize Meta Ads campaigns across Facebook and Instagram • Directly manage campaign structure, audience targeting, creative testing, budget allocation, bid strategies • Monitor and optimize KPIs including: ROAS, CPA, CTR • Identify performance issues quickly and continuously improve campaign profitability and scalability • Build and manage email marketing campaigns, including: Automated flows, Broadcast campaigns, Segmentation, A/B testing • Operate platforms such as: Klaviyo, Omnisend, Mailchimp, GoHighLevel (GHL) • Create and edit visual assets for: Paid ads, Social media, Email marketing campaigns • Write ad copy, email content, and marketing messaging • Provide weekly reporting with clear performance insights and recommendations • Analyze campaign data and identify opportunities for scale and optimization

• Manage and execute digital marketing initiatives across multiple brands • Plan, build, and optimize Meta Ads campaigns across Facebook and Instagram • Manage campaign structure, audience targeting, creative testing, budget allocation, and bid strategies • Monitor and optimize KPIs including: ROAS CPA CTR • Identify performance issues quickly and continuously improve campaign profitability and scalability • Build and manage email marketing campaigns, including automated flows, broadcast campaigns, segmentation, and A/B testing • Create and edit visual assets for paid ads, social media, and email marketing campaigns • Write ad copy, email content, and marketing messaging • Provide weekly reporting with clear performance insights and recommendations • Analyze campaign data and identify opportunities for scale and optimization

• Plan, build, and optimize Meta Ads campaigns across Facebook and Instagram • Directly manage campaign structure, audience targeting, creative testing, budget allocation, and bid strategies • Monitor and optimize KPIs including ROAS, CPA, CTR • Build and manage email marketing campaigns, including: Automated flows, Broadcast campaigns, Segmentation, A/B testing • Provide weekly reporting with clear performance insights and recommendations

• Support and educate marketing and public relations programs and services • Develop, organize, implement, evaluate, and direct the facility’s public relations and marketing programs • Maintain and increase the facility’s census by providing the community with information about the facility’s programs, services, and practices • Establish rapport between departments for marketing and public relations effectiveness