• Own website strategy and roadmap, ensuring Cresta.com evolves alongside the growth of the business and marketing organization. • Spearhead the website CRO strategy, designing and running a continuous testing and experimentation program to improve conversion rates across key pages and user journeys, turning more visitors into MQLs and pipeline. • Manage web intake and prioritization, managing 5+ new weekly requests across stakeholders and maintaining a clear, transparent backlog and delivery plan. • Project manage internal stakeholders and external partners, working in lockstep with our web agency to scope, prioritize, QA, and ship high-quality work. • Oversee Webflow CMS operations, including page builds, updates, QA, publishing workflows, and governance standards. • Elevate website quality through improvements to messaging clarity, information architecture, template consistency, and overall user experience. • Lead website localization efforts, partnering with the International Marketing Manager to define requirements, manage implementation, and establish scalable workflows for multi-language site expansion. • Build website performance reporting and insights, partnering with Marketing Ops to ensure clean measurement across GA4, Looker dashboards, and downstream systems. • Proactively identify and evaluate new tools, technologies, and industry trends to improve site performance, administration, and competitive positioning.

• Own CRO strategy and experimentation roadmap across a portfolio of client accounts • Identify conversion bottlenecks and optimization opportunities using quantitative and qualitative research • Develop testing hypotheses informed by paid media performance, traffic intent, user behaviour, and funnel analysis • Plan, launch, manage, and analyze A/B and multivariate tests across landing pages and funnels • Collaborate with Paid Media teams to align landing page strategy with ad messaging, audience intent, and campaign goals • Work closely with the Paid Media and Development teams to execute experiments efficiently and accurately • Analyze test performance and translate findings into actionable recommendations and future testing opportunities • Manage testing prioritization across accounts based on impact, opportunity size, and business goals • Maintain organized experimentation documentation, reporting, and testing learnings • Contribute to CRO processes, frameworks, and operational improvements as the department scales • Identify opportunities to improve CRO workflows, experimentation processes, and operational efficiency through AI and automation • Use AI tools to accelerate research, hypothesis generation, analysis, documentation, and experimentation workflows

Role Description Administers all contract management processes, including coordination with relevant protocol, informed consent, institution, investigator, vendor, consultant, and customer agreement documents at a project level. - May lead (with supervision) multi-country projects including negotiating and preparing contracts, budgets, and related documents for participation in industry-sponsored clinical trials. - Provides support to SSUL to agree on country template contract and budget. - Produces site-specific contracts from country template. - Provides support in submissions for proposed contract and budget for site. - Provides support in negotiating budget and contract with site via Site Contracts Service Centre and SSUL with Sponsor until resolution of issues. - Performs quality control and arranges execution of CTAs as well as archival of documents into repositories and capture of metadata. - Reviews contracts for completeness and accuracy, and ensures that corrections are appropriately made and documented. - Provides support to business development and represents site contracts/Site Start-Up (SSU) at internal or customer meetings. - Works with Contract Managers and team members with the active project management of ongoing contract issues; performs follow-up on all outstanding contract issues. - Supports in generating amended contract and/or budget documents as necessary, preparing contract management documentation for projects, and streamlining the contract/proposal or internal processes; initiates and introduces creative ideas and solutions. - Works within the forecasted country/site contracting timelines, ensures they are complied with and tracks milestone progress in agreed upon SSU tracking system in real time. - Collaborates with internal and external legal, finance, and clinical operations departments, including communicating and explaining legal and budgetary issues. - Facilitates the execution of contracts by company signatories. - Maintains contract templates and site-specific files and databases. - Trains and mentors less experienced staff members on departmental Standard Operating Procedures (SOPs) and ensures quality of team work products. - Maintains and updates training material for site contract team. - Acts as a communication liaison between site contracts staff and internal and external customers. - Provides functional guidance and keeps internal and external teams aware of all contract statuses or pending issues. - Prepares correspondence as necessary. - Monitors basic financial aspects of the project and the number of hours/tasks available per contract; escalates discrepancies in a timely fashion. - Reviews and complies with Standard Operating Procedures (SOPs) and Work Instructions (WIs) in a timely manner, keeps training records updated accordingly and ensures timesheet compliance. Qualifications - BA/BS degree in Business Administration, Public Administration, Public Health, related field, or equivalent combination of education and experience. Advanced degree preferred. - High level of contracts management experience. - Experience in a contract research organization or pharmaceutical industry essential. - Strong knowledge of the clinical development process and legal and contracting parameters. - Strong computer skills in Microsoft Office Suite. - Customer focused and ability to manage challenging priorities and to remain flexible and adaptable in stressful situations. - Excellent understanding of clinical trial process across Phases II-IV and ICH GCP. - Good understanding of clinical protocols and associated study specifications. - Excellent understanding of clinical trial start-up processes. - Project management experience in a fast-paced environment. - Good vendor management skills. - Excellent written/oral communication, presentation, documentation, interpersonal skills as well as strong team-orientation. - Strong organizational skills with proven ability to handle multiple projects. - Quality-driven in all managed activities. - Strong negotiating skills. - Strong problem-solving skills. - Ability to mentor, lead and motivate more junior staff. - Demonstrate an ability to provide quality feedback and guidance to peers. - Contribute to a training and Quality assurance plan within SSU and update SOPs/WI. Benefits - We are passionate about developing our people, through career development and progression; supportive and engaged line management; technical and therapeutic area training; peer recognition and total rewards program. - We are committed to building an inclusive culture – where you can authentically be yourself. - We are continuously building the company we all want to work for and our customers want to work with. Company Description Over the past 5 years, we have worked with 94% of all Novel FDA Approved Drugs, 95% of EMA Authorized Products and over 200 Studies across 73,000 Sites and 675,000+ Trial patients. No matter what your role is, you’ll take the initiative and challenge the status quo with us in a highly competitive and ever-changing environment.

• Development and implementation of funnels and landing pages using tools such as Clickfunnels, Webflow, and Heyflow. • Planning and execution of A/B tests for landing pages and funnels. • Responsible for continuously improving conversion rates through data-driven decisions. • Confident use of common tracking tools and trackers. • Technical understanding of tracking technologies and independent implementation of these. • Analysis of performance metrics and derivation of optimization measures. • Independently inserting and adjusting tracking codes and scripts. • Close collaboration with the team of online marketers, media buyers, developers, and designers.