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Growth Marketing Lead – Acquisition

Growth MarketingGrowth MarketingFull TimeRemoteSeniorTeam 11-50H1B No SponsorCompany SiteLinkedIn

Location

Ukraine

Posted

1 day ago

Salary

0

Seniority

Senior

EnglishBigQuery

Job Description

Growth Marketing Lead – Acquisition

toogeza

• Develop and own the marketing strategy with a primary focus on acquisition • Build a hypothesis roadmap — continuous experimentation, always testing • Establish frameworks for scaling what works and cutting what doesn't • Build acquisition funnels from scratch across key channels • Drive subscription conversion and revenue impact — not just traffic metrics • Manage freelancers across paid channels — task assignment and performance evaluation • Hire and onboard inhouse UAM as your first direct report • Coordinate cross-functional work with content, SEO, product and engineering to deliver marketing experiments • Work directly with founders on strategy and budget decisions • Build full-funnel reporting across all channels and traffic sources • Use data to make fast decisions on budget, creative, and audience strategy • Work with analytics tools to surface insights and drive action

Job Requirements

  • Experience in the B2B SaaS industry.
  • Hands-on experience with one or more acquisition channels (preferably PPC and SMM).
  • Strong management skills, including stakeholder, team, and project management.
  • Expertise in building funnels and conducting hypothesis testing.
  • Advanced command of various analytics tools (GA, BigQuery, Mixpanel, Amplitude, etc.) is essential.
  • Thinks in terms of business outcomes — revenue, ROMI, and profit, not just channel metrics.
  • Fluent in English.
  • A proven track record of building marketing strategies from zero would be a significant advantage.
  • Experience launching marketing channels from scratch and scaling them into sustainable drivers of user acquisition.

Benefits

  • Health insurance
  • Additional perks to be discussed during the interview

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