Director, eRetail, Retail Media Networks

DirectorDirectorFull TimeRemoteLeadTeam 51-200Since 2017H1B No SponsorCompany SiteLinkedIn

Location

United States

Posted

10 days ago

Salary

$160K - $175K / year

Seniority

Lead

Bachelor Degree12 yrs expEnglish

Job Description

Director, eRetail, Retail Media Networks

OLIPOP PBC

• Develop and execute a comprehensive RMN strategy across platforms • Own the end-to-end relationship with the retail media and performance marketing agency • Lead strategy and execution for on-demand platforms • Optimize media investment to drive ROAS, incrementality, and full-funnel performance • Establish clear performance KPIs and test frameworks • Identify, test and scale new growth opportunities • Own the end-to-end digital shelf strategy • Partner with brand and creative teams to deliver compelling content • Partner closely with Sales, Marketing, Shopper, Supply Chain, Finance, and CX teams • Serve as a key digital stakeholder in omni-channel planning • Build, lead, and develop a high-performing eRetail and RMN team • Foster a culture of accountability, innovation, and collaboration

Job Requirements

  • 12+ years of experience working in e-commerce/omnichannel sales, cross-channel digital marketing, or related fields,
  • Strong working knowledge and proficiency of Google Analytics and Shopify
  • Strong competency in Excel.
  • Eagerness to approach digitally native channels to push towards profitability
  • Must have understanding of marketing and advertising capabilities across digital selling channels.
  • General understanding of how to appropriately forecast for these channels to maximize sales and mitigate OOS issues.
  • Obsession for understanding customer lives.
  • Ability to think rapidly and apply a growth mindset in a growing and changing environment.
  • Ability to build strong relationships and to collaborate effectively across functions and with third party vendors.
  • Bias for action, strong sense of immediacy, and drive to achieve
  • Strong planning, organization, and project management skills, along with excellent interpersonal, written/oral communication and presentation skills.
  • Experience working successfully with remote teams.

Benefits

  • Health insurance
  • Flexible work hours
  • Remote work options
  • Bonuses

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