• Owning and executing the digital go-to-market strategy for Placetel AI in France • Taking responsibility for the local website (content, structure, UX, conversion optimization) • Planning, executing, and optimizing digital marketing campaigns (paid search, paid social, SEO, email) • Localizing messaging, value propositions, and content for the French market • Driving improvements across the full digital funnel, from first touch to lead or trial conversion • Analyzing traffic, lead quality, conversion rates, and campaign performance to identify growth opportunities • Collaborating closely with central teams (product, UX/UI, performance marketing, analytics) and external agencies • Supporting local product launches, feature rollouts, and go-to-market initiatives • Ensuring strong brand consistency while adapting to local market needs • Working data-driven, running tests, and continuously optimizing performance

Role Description Als Online Marketing Manager (Mensch) verantwortest du den rechtzeitigen Kampagnenstart, die Aussteuerung und Optimierung digitaler Kampagnen und sorgst für eine reibungslose technische Umsetzung über alle relevanten Systeme und Partner hinweg. - Kampagnenmanagement: Du setzt digitale Kampagnen operativ um von der Anlage bis zur Auslieferung inklusive technischer Setups und Messungen. Durch kontinuierliche Performance-Analysen identifizierst du Optimierungspotenziale und entwickelst die Kampagnen laufend weiter. - Schnittstellensteuerung: Dabei arbeitest du eng mit Beratung, Planning und AdOperations sowie mit den Expert Teams Paid Search, Paid Social und Programmatic zusammen und stellst eine reibungslose Abstimmung im Kampagnenprozess sicher. - Technische Umsetzung: Von dir werden optimale Abläufe zwischen Vermarktern, AdServern (Google Campaign Manager & Adform) und Third-Party-Anbietern (z. B. Nielsen, IAS & DoubleVerify) gewährleistet. - Werbemittelabstimmung: Die Koordination der Abstimmung mit Kreativagenturen zur Produktion der geplanten Werbemittel wird von dir übernommen. - Monitoring & Pacing: Stets behältst du die Kampagnenauslieferung im Blick, intervenierst bei Auffälligkeiten oder niedriger Performance und kontrollierst das Pacing, um die gebuchte Auslieferung sicherzustellen. - Performance & Pacing: Anhand relevanter KPIs analysierst du die Kampagnenperformance, leitest daraus Learnings ab und entwickelst Optimierungsansätze zur Steigerung der Ergebnisse. Qualifications - Ein abgeschlossenes Studium oder eine Ausbildung in Marketing, Medien, Wirtschaft oder einem verwandten Bereich. - Erfahrung im Online-Bereich, idealerweise als Ad-/Kampagnen-Manager. - Kenntnis der wichtigsten Online-KPIs und Reporting-Erfahrung. - Kenntnisse zu Third-Party-Tracking-Möglichkeiten sowie HTML/CSS-Grundkenntnisse. - Gute Office-365-Kenntnisse (insbesondere Excel, PowerPoint und Outlook) und analytisches Verständnis. - Eine zuverlässige, selbstständige und strukturierte Arbeitsweise. - Sehr gute Deutschkenntnisse in Wort und Schrift. Requirements - Organisiert, zuverlässig, sorgfältig. Benefits - Work-Life-Balance: Mit unseren flexiblen Arbeitszeiten & Remote Work gestaltest du deinen Alltag so, wie er zu dir passt. Außerdem kannst du Überstunden ausgleichen. - Vacation mode on: Du erhältst 30 Urlaubstage plus einen flexiblen Tag – zusätzlich sind der 24. und 31.12. frei. - Wellbeing first: Gesundheitsleistungen, attraktive Altersvorsorge sowie Mental Health Awareness Days stellen deine Gesundheit in den Mittelpunkt. - Practice makes perfect: Entfalte dich mit unseren vielfältigen Weiterbildungen und nutze unsere internen Karriereprogramme für deine Entwicklung im WPP-Netzwerk. - More than just a job: Dich erwarten unvergessliche Events, Mitarbeitendenrabatte und weitere Highlights wie das Job Ticket, Wellhub oder das Job Bike. - Be yourself: Bei uns ist jede:r herzlich willkommen - Vielfalt und Chancengleichheit liegen uns am Herzen.

Role Description We are seeking an experienced Digital Marketing Specialist to lead and execute digital marketing strategies focused on the Indian market, with a strong emphasis on Meta advertising and content-driven growth. Key Responsibilities - Plan and execute digital marketing campaigns targeting the Indian market - Manage and optimize Meta Ads (Facebook & Instagram) performance - Create engaging content to boost brand awareness and lead generation - Analyze campaign results and improve marketing strategies Qualifications - Minimum 2 years of experience in digital marketing and Meta Ads management - Familiarity with Canva or Adobe Creative Suite tools - Based in India with strong understanding of local market trends - Fluent in English Benefits - Work in a client-focused and collaborative environment - Develop strong performance marketing skills - Be part of a supportive and professional team - Clear career growth opportunities based on performance

Title: Digital Growth Lead Location: Barangaroo NSW 2000 Australia Job Description: Work TypeFull time Positions1 Position Job no: XBKYJ Category: Enterprise & Government Join a powerhouse of brands that connect customers, businesses and communities. Bring your boldness and stand out in an organisation that supports you to shine. Access to awesome perks like a free mobile and home internet plan! Bring your ‘you’ to TPG Telecom, and help us build meaningful relationships and support vibrant, connected communities. We’re better and bolder together. TPG Telecom started with a belief that we can make things better for Australians. We believe in the power of meaningful relationships to support vibrant, connected communities where everyone belongs. It’s our why; our reason to exist. Now, we’re proud to be one of Australia’s leading mobile and internet providers. We’re not just redefining telco, we’re changing its course. And you play a role in that. A big one. The opportunities are plenty for those who are ready to accept the challenge. Could that be you? Your opportunity: Own and scale Vodafone Business’s digital channel as a core growth engine, accountable for driving digital sales, conversion, and customer acquisition through a full-funnel, experimentation-led approach. This is not a campaign execution role — it is a growth leadership role, with end-to-end ownership of how demand is converted into revenue. You will operate at the intersection of marketing, product, data, and technology to design, optimise, and scale high-performing digital journeys. As part of a lean, high-performing and high-priority growth team, you will have significant autonomy to shape strategy and execution. We are looking for someone who thrives in a dynamic, fast-paced environment, brings a strong bias for action, and has the tenacity to challenge, test, and continuously improve performance. Responsibilities Digital funnel growth ownership - Own the digital growth engine, defining and optimising the end-to-end funnel - Drive measurable improvements in key performance metrics: conversion rates, digital sales, blended CPA & CAC Experimentation & CRO leadership - Establish and lead an efficient, scalable experimentation program across key pages and journeys of the digital funnel - Apply hypothesis-driven testing to unlock conversion opportunities - Embed a test-and-learn culture across the team Digital product & experience optimisation - Own key digital journeys (plan selection, onboarding, checkout) - Partner with key digital and marketing peers to deliver high-impact improvements - Act as the “voice of performance” in backlog prioritisation Data, tracking & performance infrastructure - Ensure robust measurement frameworks across GA4, tagging, and conversion tracking; leveraging event-based data to identify performance drivers - Partner with Martech & Analytics (across Consumer & Business) to ensure data integrity and actionable insights SEO & scalable growth channels - Own SEO strategy and performance (technical + on-site) - Identify and scale new growth levers (e.g. organic, CRO, personalisation) - Work closely with the Acquisition team to define and optimise content to drive efficient organic traffic Cross-functional growth leadership - Lead the Digital Growth team including Marketing Automation Manager - Establish strong cross-functional collaboration across Acquisition & Growth; Martech & Automation; Digital Experience & Analytics to drive alignment and rapid execution around growth priorities Knowledge & Experience - 10+ years in digital growth, eCommerce, or performance marketing roles - Proven experience owning full-funnel digital growth and revenue outcomes - Strong experience in CRO and experimentation frameworks, and funnel optimisation and user journey design - Deep understanding of GA4 event-based tracking and performance measurement, digital marketing channels and traffic quality drivers - Experience working with/in: - Martech ecosystems (Salesforce, AEM, CDP preferred) - Product, IT/engineering, marketing and analytics teams in agile environments - Strong commercial acumen — able to connect performance to revenue outcomes - Agile squad ways of working and fast-paced environments driving high-velocity of output and outcomes What's in it for you? - Flexible hybrid way of working (from home and office) - ‘Stay Connected Mobile’ – Access to a free mobile plan - ‘Stay Connected NBN’ – Access to a free, high‑speed NBN plan (up to 500 Mbps) - ‘Your Leave’ - an additional 4 days of leave to be used whenever you like - every year - Access to TPG Learning Hub platform and internal development opportunities - Access to Corporate Partner Discounts Come join us and build a better future. Apply today. Don’t meet every single requirement? That’s OK! At TPG Telecom, we’re all about creating an accessible workplace where everybody feels safe to bring their authentic self to work - regardless of background. If you think this role is a great fit for you but some of the qualifications don’t align with your experience, we still encourage you to apply - you might just be the perfect candidate for a similar role with us! Learn more about life at TPG Telecom here. TPG Telecom also acknowledges the Gadigal People of the Eora Nation as the Traditional Custodians of lands and waterways where this office can be found in Barangaroo. Our Talent Acquisition Team and Hiring Managers kindly request no unsolicited resumes or approaches from Recruitment Agencies. TPG Telecom is not responsible for any fees related to unsolicited resumes. #LI-Hybrid #LI-LO1 IND2