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Customer Marketing Manager
Location
Ohio
Posted
66 days ago
Salary
$90K - $120K / year
Seniority
Senior
Job Description
Customer Marketing Manager
Loop
• Create campaigns that deepen a merchant’s appreciation of our software by clearly communicating ROI, increasing feature adoption, and educating them on best practices. • Work cross functionally with marketing, account management, merchant success, and revenue operations to ensure alignment on target audiences, messaging, and campaign automation. • Create content across various marketing channels to execute your campaigns: email, landing pages, direct mail, advertising, webinars/workshops, etc. • Support in-person customer events by creating lists of desired attendees, strategies to drive RSVPs, and follow-up campaigns to reinforce content shared at the event. • Enhance the customer journey through marketing programs including recognition or celebration for key milestones. • Define, track, and report on campaign results and impact on NDR and renewal rates, and share insights across the business.
Job Requirements
- You’ve spent 3+ years in marketing at a B2B SaaS startup, with at least 2 years in a customer marketing role.
- Your experience with email marketing and list segmentation runs deep, and you’ve used marketing automation software like Hubspot and Pendo.
- You are able to stay focused and manage multiple projects in a fast-paced environment where priorities may shift.
- You’re a strong communicator no matter the medium - in-person or virtual - and are able to adapt to meet the needs of your audience.
- You have a strong attention to detail and admirable organization skills - others note this as a superpower of yours.
- You're comfortable using AI tools in your day-to-day work and can speak to how they've made you a stronger marketer.
- BONUS: You have experience working with Shopify, ecommerce, and/or the post-purchase ecosystem.
Benefits
- medical, dental, and vision insurance
- flexible PTO
- company holidays
- sick & safe leave
- parental leave
- 401k
- monthly wellness benefit
- home workstation benefit
- phone/internet benefit
- equity
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