• Drive consistent product revenue by managing inbound demand, executing high-activity outbound campaigns, and ensuring fast, accurate order fulfillment • Conduct outbound prospecting to schools, districts and agencies • Execute targeted email and LinkedIn outreach campaigns • Follow up on inbound leads and enquiries • Schedule and lead virtual product demonstrations and webinars • Prepare quotes and provide tailored product recommendations • Manage opportunities, activities and notes within the CRM • Achieve quarterly and annual product revenue targets • Execute segmented outbound campaigns by industry or programme focus • Manage and track all product-related leads • Respond to inbound enquiries within 24 hours • Convert qualified leads into quotes and confirmed orders • Respond to product enquiries promptly and professionally • Manage procurement lists, compliance documentation and order processing • Prepare estimates and process customer orders • Track deliveries and provide proactive customer updates • Confirm delivery and gather post-sale feedback • Develop in-depth knowledge of STEM product offerings • Stay informed on product updates and industry trends • Support development of product proposals • Collaborate with Sales and Marketing on campaigns and messaging

• Sign new customers that match Forto’s ideal customer profile to drive volume and gross profit. • Own your pipeline: prospect, qualify, and convert leads through outbound outreach and in-person selling. • Run effective discovery: deeply understand customer needs and how Forto can solve them. • Build long-term partnerships: manage and grow the customers you win, identifying upsell and cross-sell opportunities. • Lead business reviews with key customers to align on performance, future needs, and expansion potential. • Collaborate cross-functionally with Operations, Finance, and Product to ensure a seamless and positive customer experience.

• Exceed assigned sales quota and pipeline building objectives within the assigned territory • Understands and can effectively manage a complex selling process from qualification to closure • Proactively builds and executes on a robust strategic territory plan • Build relationships with target accounts in the assigned territory to secure strong competitive positioning • Work with business development to qualify, identify and follow-up on inbound leads in a timely manner through marketing campaigns and other market outreach efforts • Generate and nurture qualified leads; this includes: identifying, prioritizing, and following up on contacts and targets as part of your territory plan • Understands and can articulate the value of all HCHB solutions and services, interoperability and operational benefits of HCHB to agencies • Demonstrate key features of the software solution, including the use of client stories to drive the value of HCHB • Coordinate the product specialist team to deliver winning product demonstrations to qualified prospects • Deliver an accurate sales forecast as well as other activities-based updates to sales leadership • Document activities in SalesForce.com to capture relevant information about each prospect, aiding the sales process and management reporting capabilities • Manage the RFP process for your assigned accounts • Coordinate and participate in site-visits, reference calls, contract negotiations and financial proposals/ROIs • Maintains positive relationships with current clients including C-Level executives • Coordinate client case studies and important user stories with marketing • Participate in trade shows and conferences in assigned territory

• Manage and expand relationships with wholesale partners and key installer customers. • Actively pursue new business opportunities and support major projects in the region. • Represent Resideo at trade shows, local events and customer training sessions. • Deliver product presentations and technical workshops for distributors and end users. • Support regional sales campaigns and marketing initiatives in alignment with the national strategy. • Generate demand through point-of-sale (POS) initiatives and regional promotions. • Maintain accurate customer and project data in our CRM system. • Collaborate with internal teams on inventory planning, customer service and performance tracking.