• Own the full sales cycle from prospecting and discovery through proposal, negotiation, and close for SMB and mid-market hospitals, community health systems, and physician groups (typically 50–500 bed facilities or organizations of equivalent complexity) • Build and manage a healthy pipeline through outbound outreach, conference attendance, partner referrals, and inbound leads • Engage key stakeholders including CMOs, CNOs, CIOs, Chiefs of Departments, IT Directors, and coding and quality leaders • Develop a genuine understanding of each prospect’s clinical workflows and operational challenges and connect Avo’s value to what matters most to them • Run structured, consultative discovery calls and product demonstrations tailored to each prospect’s priorities • Navigate mid-market procurement processes including contract reviews, security questionnaires, and budget conversations efficiently and professionally • Maintain accurate pipeline records and forecasting in HubSpot CRM • Collaborate with clinical success and product teams to ensure smooth handoffs and share customer feedback • Represent Avo at industry events, webinars, and conferences relevant to community hospitals and health systems

• Own the full enterprise sales cycle from prospecting and discovery through contract negotiation and close for health systems, hospitals, and large medical groups • Build and manage a robust pipeline through outbound outreach, conference presence, partner referrals, and inbound leads • Engage multi-stakeholder buying committees including CMOs, CNOs, CIOs, VP of Quality, and pharmacy and clinical leadership • Develop a deep understanding of each prospect’s clinical and operational challenges and articulate how Avo creates measurable value • Navigate complex procurement processes including RFPs, security reviews, legal negotiations, and multi-year contract structures • Collaborate closely with clinical success, product, and marketing teams to align sales strategy with customer needs and product roadmap • Contribute to sales collateral, case studies, and competitive positioning materials • Accurately forecast pipeline and report on activity in HubSpot CRM • Represent Avo at key industry conferences and customer advisory events

• Responsible for driving capital and consumable product portfolio sales that addresses respiratory surgical complications to the Operating Room area of care, as well as the C-Suite level of a hospital. • Lead territory opportunity development and activities that translate to accurate monthly, quarterly, and annual projections. • Maintain sole ownership of providing accurate forecasts to their Regional Business Manager each reporting period for their territory. • Identify, qualify, prepare, and execute effective sales strategies that maintain the existing base of business and support the close of competitive and revenue growth opportunities. • Probe, develop, and close all related product sales inquiries/leads with existing customers within assigned geographic territory. • Coordinate and collaborate with regionally aligned field sales team to drive incremental RMS revenue and achieve target sales goals. • Develop, negotiate, close, and manage profitable agreements. • Effectively utilize and update sales tools to accurately address trends in existing base of business, create call strategies, and to manage territory and strategic business plans. • Effectively deliver strategic messaging in a variety of settings, including trade shows, presentations, and board meetings. • Provide product feature and benefit application consultation, drive value messaging, as well as clinical support. • Lead the local team in the coordination and support of clinical evaluations and pre-sales support. • Conduct post-sales activities, including implementation, product education, in-servicing, and ongoing support. • Maintain and build customer relationships to understand, align, and support customer initiatives. • Maintain detailed level of knowledge of related products and applications. • Maintain a comprehensive understanding of related programs and value-added offerings. • Utilize Specialist and Clinical resources in an efficient and cost-effective manner to optimize sales process. • Inform Regional Business Manager and local area team members of new account opportunities. • Complete all assigned projects and administrative duties in a timely manner. • Consistently maintain all Vendor Credentialing requirements.

• Represent Medtronic CA Solutions as the point of contact for assigned accounts • Responsible for sales, service, clinical / tech support • Manage overall relationship between CAS and account • Conduct sales calls to promote, sell, and service Medtronic's CA Solutions’ products and services • Implement quarterly sales plan and achieve sales goals and objectives • Maintain knowledge of Medtronic CAS products and support sales efforts of same • Coordinate customer activities at all meetings as assigned • Complete administrative reporting as assigned (for example: expense reports, account profiles and analysis, daily planners, competitive updates, and inventory log) • Provide ongoing field intelligence reports on competitive activity, changes in markets, distribution, and pricing, as well as input on customer preferences and product features • Effectively utilize sales collateral to support promotional and territorial needs • Train and educate customers to gain incremental business and expand market