Role Description This position is working with our Teaching Services department from your home office anywhere within the United States. Our state-certified virtual teachers manage online instructional programs for students around the country and across the globe. Teachers communicate regularly with students to ensure that each student successfully completes their instructional program. This is a work from home position. Primary Responsibilities - Support the instructional program with synchronous and asynchronous web conferencing sessions using Class Zoom. - Complete all grading by providing prompt, high-quality, personalized feedback on assignments. - Communicate with students and other teachers on a regular basis to update pacing plans/schedules for students as required. - Use data to monitor successful completion of assignments and facilitate appropriate interactions with students that encourage consistent interaction with the course(s). - Review curriculum and determine course modifications that will promote student achievement for those requiring accommodations through IEPs or 504 plans. - Consult with team members and administrators to develop alternate enrichment activities and lesson modifications to increase student understanding and promote success for struggling or at-risk students through differentiation. - Develop a general knowledge of the curriculum and a detailed knowledge of the courses for which you are responsible. - Communicate regularly with students, using phone, Chat and our WebMail system. - Adhere to all policies regarding protecting students' well-being and personal information, including following FERPA and Copyright & Fair Use laws. - Keep student performance and participation information up-to-date by grading assessments in a timely manner, and logging all student and parent contacts. - Hold regular office hours (minimum of 3 hours per week). - Utilize a variety of communication tools in the online environment to effectively build relationships and promote student success with students, partner teachers, colleagues, and other stakeholders. - Foster community and use a welcoming, warm online voice that is inviting and supportive towards students and families. - Other duties as assigned. Based on potential student enrollment changes, this position will work until the end of each semester of the 2026-2027 school year. At that time, the school and department leadership will evaluate the status of this position and could extend it for the following enrollment period or school year if they deem it necessary. Full-time positions are eligible for most employee benefits, including medical, dental, and vision. Pearson Virtual Schools is focused on providing a flexible work environment to its employees, including the ability to work from home on a regular basis in most positions within the United States. We believe that flexibility in work/life balance is a critical part of our culture and employee satisfaction, and we are proud to provide to our employees the ability to work from anywhere within the United States. In exchange, we require that employees have the appropriate means to work remotely, including adherence to our work at home policies regarding home office setup, including but not limited to privacy of records, technology standards, equipment standards and expectations. The following equipment will be provided to you by the company as a full-time employee: - Laptop - Headset - 2nd monitor The following equipment will need to be provided by you, as the employee, when working from home: - Mouse - Keyboard - Reliable high-speed internet Qualifications - Highly qualified and certified to teach Social Studies with a valid state teaching certificate in the following states: TX, MI, and PA. - Must have completed traditional teacher preparation program (not alternative certification) at an accredited college or university. - Bachelor's degree. - Ability to obtain certification in other states as requested. Requirements - Provide feedback to students in a timely manner and grade assessments within the required timeframe. - Attend check-in meetings with your supervisor twice per month (or as scheduled). - Able to work a full-time shift that covers core business hours, from 10 am - 4 pm Eastern time. Capabilities - Demonstrated ability to work well in fast-paced environment that requires significant flexibility, effective prioritization of tasks, self-direction, and creativity. - Understanding of IEP/504 plans and how they can be implemented in a virtual setting. - Strong technology skills (proficiency with Microsoft Office programs or Google Apps is preferred). - Excellent verbal and written communication skills. - Excellent attention to detail and strong time management and organizational skills. - Customer focused approach and commitment to student achievement.

• Lead social media planning and execution, ensuring alignment with overall brand voice, strategy, and business objectives • Partner with cross-functional stakeholders (marketing, product, creative) to translate priorities into effective social campaigns • Act as a bridge between business goals and creative execution by shaping briefs and guiding content development • Manage day-to-day social operations including: • Content calendar planning • Copywriting and publishing • Community engagement and light moderation • Identify and leverage cultural trends, platform updates, and creator ecosystems to enhance engagement • Create and curate content at scale, including user-generated content (UGC), creator features, and community highlights • Monitor and analyze performance metrics, contributing to reporting and optimizing campaigns based on insights • Support campaign planning tied to major initiatives (e.g., education-focused marketing efforts, industry events) • Maintain consistent, high-quality presence across social platforms

Role Description The Paid Media Lead is the internal owner of paid media performance across EIM’s portfolio of university partners and programs. This role does not execute campaigns directly, but instead serves as the strategic liaison between EIM and its paid media agency partner, ensuring campaigns are aligned to enrollment goals, program strategy, and performance expectations. This individual is responsible for translating business goals, audience insights, messaging priorities, and enrollment objectives into clear strategic direction for the agency while holding external partners accountable for optimization, reporting, and performance outcomes. The role sits at the intersection of channel strategy, product marketing, enrollment forecasting, and operational execution. The Paid Media Lead must be highly analytical, proactive, and outcome-oriented, with the ability to connect marketing performance to enrollment impact and communicate recommendations clearly across stakeholders. Responsibilities - Paid Media Strategy & Performance Oversight - Own the internal paid media performance strategy across programs, ensuring campaigns align with enrollment priorities and business goals. - Monitor channel performance against key KPIs including CPL, lead quality, application conversion, and enrollment contribution. - Identify performance trends, risks, and optimization opportunities, bringing strategic recommendations to internal stakeholders and agency partners. - Translate agency reporting into clear, enrollment-focused insights and narratives for business leaders, PMMs, and senior leadership. - Surface enrollment forecast risks tied to paid media performance with enough lead time to support course correction. - Agency Relationship Management - Serve as EIM’s primary day-to-day relationship owner with the paid media agency partner. - Lead recurring agency performance and optimization meetings, driving accountability, decisions, and follow-through. - Ensure agency partners receive complete and accurate program context including audience insights, positioning, enrollment targets, creative direction, and launch timelines. - Hold agency accountable to agreed optimization cadences, testing strategies, reporting standards, and performance expectations. - Escalate performance concerns proactively and manage the relationship against outcomes, not activity alone. - Budget & Channel Stewardship - Partner with the Director, Channel Marketing to manage budget allocation across channels, programs, and enrollment priorities. - Review media investment recommendations and advocate for reallocations based on performance data and business impact. - Maintain visibility into pacing, budget utilization, and forecasted spend risks. - Support strategic channel planning and recommendations across paid search, paid social, display, video, and emerging channels. - Cross-Functional Collaboration - Partner closely with Product Marketing Managers to align paid media strategy with positioning, audience segmentation, and program lifecycle stages. - Collaborate with Creative Services and CRO/UX functions to ensure messaging, landing page experiences, and funnel performance are optimized end-to-end. - Participate in enrollment forecasting and business planning conversations, contributing paid media pipeline insights and performance context. - Serve as the internal point of coordination for paid media-related requests, prioritization, and communication flow. Qualifications - 3–5 years of experience in paid media, performance marketing, growth marketing, or digital marketing. - Experience managing or collaborating closely with external agencies or vendors in a performance marketing environment. - Strong understanding of paid media platforms including Google Ads and Meta Ads Manager. - Ability to analyze campaign performance data and translate findings into strategic recommendations and business implications. - Strong organizational, communication, and stakeholder management skills. - Ability to manage multiple priorities while maintaining focus on outcomes and operational clarity. Preferred - Experience in higher education, healthcare, or another enrollment-driven industry. - Familiarity with CRM and marketing automation platforms such as Salesforce and Marketing Cloud. - Exposure to attribution modeling, conversion optimization, and multi-touch reporting frameworks. - Experience working in matrixed or cross-functional marketing organizations.

• Schedule, publish, and optimize content across social media platforms, including LinkedIn and Instagram • Maintain and manage social content calendars and campaign timelines • Monitor social channels and support community engagement efforts, including responding to comments and messages as appropriate • Assist in maintaining consistent brand voice and messaging across platforms • Partner with content, PR, digital, events, and design teams to support social promotion needs and campaigns • Adapt blogs, webinars, newsletters, reports, events, and other marketing assets into engaging, social-first content • Write engaging social copy aligned to platform best practices and audience behavior • Identify relevant social trends, conversations, and engagement opportunities to enhance content strategy • Track and report on social media performance metrics, including engagement, impressions, follower growth, clicks, and web traffic • Support recurring social reporting and performance summaries • Use data and insights to help optimize content performance and audience engagement • Partner with internal stakeholders across marketing and business units to support campaigns and initiatives • Assist with employee advocacy and thought leadership promotion efforts • Help coordinate publishing schedules and campaign execution across teams