• Assist with daily publishing across social media platforms, including Instagram, X, Facebook, Reddit, YouTube Shorts, and LinkedIn • Support The Dispatch’s Reddit strategy and community engagement efforts through post distribution, subreddit research, and active participation • Identify, clip, edit, and publish compelling quotes and moments from Dispatch podcasts, videos, and editorial content across social platforms • Support execution-heavy workflows tied to content creation and distribution • Monitor social media trends relevant to politics, news, and culture to help identify opportunities for audience growth and engagement • Assist with social media analytics and performance tracking • Support internal projects and operational workflows that contribute to expanding The Dispatch’s social media presence and reach

Role Description We are seeking a creative and strategic Social Media Manager to join our team. In this role, you will be responsible for developing, managing, and optimizing social media strategies that increase brand awareness, audience engagement, and online presence across multiple platforms. The ideal candidate is passionate about digital trends, content creation, and community engagement. You will collaborate with internal teams to create compelling campaigns, monitor performance metrics, and ensure all social media efforts align with the company’s brand and marketing objectives. This position requires strong communication skills, creativity, organization, and the ability to manage multiple projects in a fast-paced environment. Key Responsibilities - Develop and execute social media strategies across platforms such as Instagram, Facebook, LinkedIn, TikTok, and X - Create, schedule, and publish engaging content including posts, stories, videos, and campaigns - Monitor social media channels and engage with followers, comments, and direct messages - Track and analyze social media performance metrics to optimize engagement and growth - Collaborate with marketing, design, and content teams to ensure brand consistency - Stay updated on social media trends, platform updates, and competitor activity - Manage paid social media campaigns and assist with audience targeting strategies - Create content calendars and maintain organized posting schedules - Support influencer collaborations, partnerships, and online community initiatives - Monitor brand reputation and respond appropriately to customer feedback or inquiries Qualifications - Proven experience in Social Media Management, Digital Marketing, or a similar role - Strong understanding of major social media platforms and best practices - Excellent written and verbal communication skills - Experience with content creation, copywriting, and social media scheduling tools - Familiarity with analytics platforms such as Meta Business Suite, Google Analytics, or similar tools - Basic knowledge of graphic design or video editing tools such as Canva or Adobe Creative Suite is a plus - Strong organizational and time-management skills - Ability to analyze campaign performance and make data-driven decisions - Creative mindset with strong attention to detail - Ability to work independently and collaboratively within a team environment Requirements - Experience managing social media for brands, agencies, or growing businesses - Knowledge of paid advertising campaigns on Meta, LinkedIn, TikTok, or similar platforms - Experience with influencer marketing and community management - Bachelor’s degree in Marketing, Communications, Public Relations, or a related field preferred Core Competencies - Creativity and innovation - Communication and relationship-building - Organization and multitasking - Adaptability and problem-solving - Analytical thinking and attention to detail - Accountability and collaboration

Role Description This position owns the day-to-day execution and optimization of performance campaigns across paid social and digital advertising platforms. You are the person in the trenches building campaigns, testing audiences, rotating creatives, and squeezing every dollar of budget toward one outcome: First-Time Depositors. This is an early-career role designed for someone who has gotten their hands dirty running real campaigns—not just observing them—and is ready to own a channel with clear accountability. You are hungry, detail-oriented, and you find genuine satisfaction in watching a well-structured campaign outperform expectations. Core Responsibilities - Campaign Management - Build, launch, and manage paid campaigns across Meta, TikTok, Snapchat, Reddit, and other relevant paid social platforms. - Own campaign structure end-to-end: audience segmentation, ad sets, bid strategies, budget pacing, and creative rotation. - Monitor campaign performance daily and make optimization decisions with speed and precision—bids, budgets, audiences, and creative swaps. - Ensure campaigns are always pacing correctly against budget and FTD targets; flag deviations early and act on them. - Testing & Optimization - Run structured A/B tests on audiences, creatives, copy, and landing pages—with clear hypotheses and documented results. - Maintain a testing calendar to ensure continuous experimentation without sacrificing performance stability. - Identify underperforming segments and reallocate budget toward what works, fast. - Creative & Collaboration - Brief the Brand & Creative team on ad creative needs based on performance data—you know what the platforms need and what's converting. - Give precise, data-backed feedback on creative iterations: not "this doesn't work" but "this audience responded 40% better to this format." - Collaborate with the SEO & Web Acquisition Analyst to ensure paid traffic lands on optimized, high-converting pages. - Work with the BI Lead to validate conversion tracking and ensure FTD attribution is accurate across all platforms. - Reporting - Report on paid media performance weekly: FTDs, CPA, CTR, ROAS, and spend pacing by platform and campaign. - Surface insights proactively—anomalies, trends, and opportunities—without waiting to be asked. Qualifications - 2–4 years of hands-on experience managing paid social campaigns, ideally in a B2C or performance-focused environment. - Direct, working experience with at least two of the following platforms: Meta Ads Manager, TikTok Ads Manager, Snapchat Ads, Reddit Ads. - Understanding of core campaign mechanics: campaign structures, audience targeting, bidding strategies, and creative formats per platform. - Basic analytical skills: able to read performance data, identify patterns, and translate them into optimization actions. - Attention to detail—small errors in campaign setup cost real money and you know it. - Comfortable working in a fast-paced environment where priorities can shift and speed matters.

• Content Production: Design and publish compelling multimedia content, including reels, short-form videos, and professional graphics. • Account Management: Oversee daily channel operations, ensuring a consistent and professional brand voice. • Community Engagement: Serve as the primary point of contact for our audience by managing comments and messages promptly and professionally. • Production Coordination: Lead video shoots for student testimonials and instructor features, ensuring high-quality output for YouTube and other channels. • Performance Tracking: Monitor growth metrics and provide actionable reports to optimize our social strategy.