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Performance Creative Strategist
Location
Germany
Posted
17 days ago
Salary
0
Seniority
Mid Level
No structured requirement data.
Job Description
Performance Creative Strategist
Moruga Cacao
Role Description Wir suchen eine kreative Person, die unsere Creative Pipeline verantwortet und neue Wege findet, die Geschichte von Moruga in unseren Werbeanzeigen zu erzählen. In dieser Rolle entwickelst du storygetriebene Konzepte für Social Media Ads und Content Formate, die Menschen wirklich anschauen wollen – von kurzen Hook-basierten Creatives bis hin zu edukativen Formaten im Stil kleiner Education-Stories. Du denkst Storytelling first, verstehst aber gleichzeitig, welche Mechaniken Creatives im Performance Marketing erfolgreich machen. Deine Aufgabe ist es, sicherzustellen, dass jede Woche neue, hochwertige Creatives (Video & Static) entstehen, getestet werden und unsere Paid-Social-Kanäle kontinuierlich mit frischem Content versorgt werden. Du arbeitest dabei eng mit unserem Media Buyer, Marketing Lead, Cutting Agentur und Gründer zusammen und bist zentral dafür verantwortlich, dass unsere Ads nicht nur performen – sondern auch kreativ herausstechen. Qualifications - Starker kreativer Instinkt und Gespür für gutes Storytelling - Erfahrung im Social Media oder Performance Content - Gutes Verständnis für Paid Social - Starkes Gefühl für Storytelling, Hooks und Dramaturgie - Erfahrung mit Video-Content und Creative Production - Fähigkeit, Ideen in klare Briefings zu übersetzen Requirements - Entwicklung von Creative Konzepten für Werbeanzeigen - Aufbau und Steuerung der Creative Pipeline - Analyse und Iteration von Creatives - Content- und Trendanalyse Benefits - Wichtige Frage zur Bewerbung: Welche Brand hat deiner Meinung nach Performance Marketing heute wirklich verstanden und fährt „Creative First“ richtig stark und warum? - Bewerbung einreichen - Ausgewählte Kandidat:innen erhalten im nächsten Schritt eine kleine Challenge - Digitales Kennenlernen - Vertragsunterzeichnung, wenn alles passt Company Description Moruga ist eine moderne Kakaomarke, die die Welt des Kakaos neu denkt. Wir beziehen reinen, sortenreinen Kakao direkt von Kleinbauern in Lateinamerika und verwandeln ihn in hochwertigen Trinkkakao – eine natürliche, belebende Alternative zu Kaffee. Unser Antrieb ist es, die Magie, Wissenschaft und Kultur des Kakaos in die moderne Welt zu bringen. Moruga steht für Transparenz, Design und Tiefe – und schafft eine globale Bewegung rund um Kakao-Kultur: achtsam, rebellisch und verbunden mit Mensch und Natur.
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Collaborate with sales teams to create innovative branded content proposals, generate insights-driven ideas, produce compelling presentations, and facilitate teamwork to secure new revenue opportunities and enhance brand partnerships.
Media Buyer — Meta Lead Gen & Creative Strategy
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JerryJerry helps you save money on car expenses. Named a LinkedIn 2021 Top Startup.
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