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Authentic8

The Silo Web Isolation Platform from Authentic8 enables anyone, anywhere, on any device to utilize the web without risk.

Senior Growth Marketing Manager

Growth MarketingGrowth MarketingFull TimeRemoteSeniorTeam 51-200H1B SponsorCompany SiteLinkedIn

Location

United States

Posted

15 days ago

Salary

$155K - $180K / year

Seniority

Senior

Bachelor Degree5 yrs expEnglishCyber Security

Job Description

Senior Growth Marketing Manager

Authentic8

• Build a smarter, faster demand engine, architecting and executing a full-funnel strategy to drive sustainable growth. • Own and optimize the entire customer lifecycle, from initial awareness and acquisition to customer activation, retention, and expansion. • Design and execute persona-based and use-case-based campaigns that speak directly to the unique needs of prospective customers. • Develop and manage targeted marketing campaigns for our existing customer base to increase product adoption, drive upsell/cross-sell opportunities, and cultivate brand advocates. • Leverage AI to enhance every stage of the funnel, from improving segmentation and targeting, to accelerating campaign production and testing, to optimizing lead nurture and reporting. • Build and manage a sophisticated email marketing engine for both prospects and customers, including AI-powered nurture programs and campaigns that drive revenue. • Champion a culture of continuous, data-driven improvement by constantly analyzing campaign performance, user behavior, and cohort data to identify optimization opportunities across the entire lifecycle. • Collaborate closely with Product Marketing, Content Marketing, Product Management, Sales, and Customer Success teams to ensure a cohesive customer experience and tight alignment on growth initiatives.

Job Requirements

  • A "player-coach" mindset. You are equally comfortable setting the high-level growth strategy and rolling up your sleeves to execute campaigns, analyze data in GA4, and build reports in Salesforce.
  • 5+ years of experience in demand generation, growth marketing, or performance marketing, preferably within the cybersecurity or enterprise SaaS industry.
  • Bachelor's degree in Marketing, Business, Communications, or related field
  • A genuinely AI-first marketer. You are deeply performance-oriented and have hands-on experience using AI tools to fundamentally improve segmentation, targeting, campaign production (copy, graphics, etc.), testing, lead nurture, reporting, and funnel optimization.
  • Experience marketing to technical audiences like CTI, SOC, and OSINT professionals. You understand how to craft compelling messages that resonate with their specific needs and pain points.
  • A proven track record of building and scaling successful full-funnel marketing programs that have demonstrably impacted not only lead generation but also customer retention and expansion (LTV).
  • Deep, hands-on expertise with the modern B2B marketing tech stack, including LinkedIn Campaign Manager, Google Ads, Reddit Ads Manager, GA4, Salesforce, Semrush, and Marketo (or a similar marketing automation platform).
  • A relentless "test-and-learn" mindset and a high degree of comfort operating in a fast-moving, dynamic environment.
  • A highly analytical and data-driven approach. You have a passion for marketing attribution and cohort analysis, and you use data to make and justify decisions.

Benefits

  • medical
  • dental
  • vision
  • flexible PTO
  • a 401k program
  • stock options

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