• Own the end-to-end media activation strategy for all brand marketing campaigns across Sports Betting and Online Casino products • Design and deliver innovative, insight-driven media plans that elevate brand impact while driving measurable business outcomes • Ensure media activation strategies are thoughtfully aligned with brand positioning, creative strategy, and product marketing priorities • Own the media testing roadmap in close partnership with the Analytics department, coordinating test designs, KPI priorities, and follow-through on data insights and takeaways • Design and prioritize media channel tests across all major marketing objectives including Brand awareness and consideration, customer acquisition efficiency, and customer retention and lifetime value impacts • Lead the brand vs. performance media balance, ensuring optimal investment across upper- and lower-funnel channels contingent on our respective business goals in each state and line of business • Develop and manage a structured testing roadmap to refine channel mix, sequencing, and spend allocation over time • Own and strengthen the working relationship between the Media team and Integrated Marketing, Brand Strategy, and Creative teams • Act as a strategic partner to creative teams, ensuring media activation enhances and amplifies creative effectiveness • Partner with internal teams and external agencies to ensure operational efficiency, compliance, and scalability

• Deliver high-quality professional services org across multiple geographies • Lead pilot projects that showcase AI, ensuring cost efficiency • Oversee and inspire cross-functional teams across diverse geographies • Elevate partner skills globally by co-delivering advanced technical workshops • Champion a culture that innovates in Conversational AI solutions • Lead/optimize/improve bookings and efficiency of Professional Services team • Partner with Regional and Global leads on hiring decisions • Represent the company and build strong relationships with customers • Full P&L ownership for PS organization • Driving the integration of AI technology into service delivery

• Reporting to the Vice President for Development and External Affairs, the Policy Director will develop and promote state and federal public policy that assists students in graduating on time from two-year and four-year colleges, and that closes institutional performance gaps by race/ethnicity, generation status, gender, and household income background. • The candidate will demonstrate expertise in policy levers at the institutional, state, and federal levels and will be responsible for the direction of public policy initiatives. • The selected Policy Director will lead the implementation of a newly developed state and federal public policy agenda and design and implement policy tracking processes to highlight the extent to which CCA student success reforms take hold per-college/-system/-state, as well as nationally. • Collaborate with Complete College America Alliance Policy Leads to build buy-in and/or co-author public policy recommendations that align with state and/or national trends and address individual Alliance member's specific political contexts. • Engage with the CCA Policy and Advocacy Committee of the CCA Board of Directors, CCA Policy Leads, CCA Fellows, and other affiliates – as well as with D.C.-based advocacy partners – to incorporate diverse perspectives and input into the successful execution of the CCA public policy agenda. • Partner with Alliance leads and other CCA staff on reports and publications that highlight national trends shaping student success and college completion efforts. • Oversees the generation of project reports for funders, senior organizational leadership, and the CCA Board of Directors, ensuring accuracy and timeliness.

• Drive sales and profit growth by leading a team • Develop a proactive team accountable for customer experience • Conduct daily/weekly communication with Business Partners • Manage expenses and direct activities across 10 districts • Maintain business literacy about the region and company financial position