(Senior) Advertising Manager

Location

Germany

Posted

21 days ago

Salary

0

Seniority

Lead

No structured requirement data.

Job Description

(Senior) Advertising Manager

MOVESELL GmbH

Role Description In deiner Rolle als Senior Advertising Manager bist du nicht nur für die operative Kampagnensteuerung verantwortlich, sondern auch für die strategische Weiterentwicklung deiner Accounts. Du erkennst Potenziale, entwickelst skalierbare Advertising-Strategien und gestaltest so aktiv das Wachstum unserer Kund:innen mit. Dabei arbeitest du eng mit unseren Berater:innen zusammen und übernimmst Verantwortung für Budget, Performance und fachlichen Fortschritt. Darüber hinaus hast du die Möglichkeit, den Bereich Advertising bei MOVESELL aktiv mitzugestalten: - Etablierung neuer Standards - Aufbau von internem Know-How - Weiterentwicklung unserer Advertising und Formate Bei MOVESELL arbeiten wir als Team zusammen und begegnen uns und unseren Kund:innen auf Augenhöhe. Flache Hierarchien, agile Prozesse und ein dynamisches Umfeld schaffen Raum für Ideen, persönliche Weiterbildung und entspannte Team-Events. Qualifications - Tiefgehende operative Erfahrung mit Sponsored Products, Sponsored Brands, Sponsored Display und Sponsored TV – inkl. Targeting-Strategien (Auto/Manuell, ASIN, Retargeting, Interessen etc.) - Nachgewiesene Verantwortung für hohe Budgets in komplexen Accounts oder Portfolios - Ausgeprägtes Amazon-First-Mindset – kein klassischer Google-/Meta-Performance-Marketer - Internationale Kampagnenerfahrung in mindestens fünf europäischen Marktplätzen, idealerweise auch USA - Fundierte Kenntnisse in Sponsored Display, STV und idealerweise DSP - Sehr gute Excel-Kenntnisse (Pivot, PowerQuery, ggf. VBA) sowie tiefes Analyseverständnis (z. B. ROAS/ACOS/TACOS) - Verhandlungssicher in Deutsch und Englisch – in Kundengesprächen und interner Wissensweitergabe - Idealerweise Erfahrung mit Tools wie BidX, Helium 10, Amazon Marketing Stream, Amazon Marketing Cloud (AMC), Looker / Data Studio - Fähigkeit und Wille, Wissen ins Team zu tragen – durch Coaching, Guidelines, interne Sessions - Ganzheitliches, strategisches Verständnis von Advertising im Kontext von Marken- und Business-Zielen - Eigenverantwortliches Arbeiten, strukturierte Projektsteuerung und ausgeprägter Qualitätsanspruch - Sicheres Auftreten in Kundenterminen, auch mit A-Brands und in komplexen Präsentationssituationen Requirements - Du betreust anspruchsvolle Sponsored Ads Accounts operativ und strategisch – auf höchstem Niveau - Du verantwortest Budgets, analysierst Performance datengetrieben (SKU-, Keyword-, Zielgruppen-Ebene) und entwickelst smarte Optimierungsstrategien - Du steuerst internationale Kampagnen (Pan-EU & idealerweise USA) und nutzt gezielt Reichweitenformate wie Sponsored Display, Sponsored TV und DSP - Du bringst dein Wissen aktiv ins Team ein – ob in Form von Coachings, Guidelines oder internen Best Practices - Du denkst Kampagnen immer im Kontext übergeordneter Marken- und Business-Ziele - Du arbeitest eng mit anderen Bereichen (Consulting, Tech, Creative) in Kundenprojekten zusammen - Du präsentierst deine Strategien überzeugend – in Kundenterminen, Pitches und Workshops Benefits - Grown-Up-Feeling & echtes Miteinander - Flexibilität, die zu deinem Leben passt - Mentale & körperliche Gesundheit im Fokus - Tägliches Frühstück – wir sorgen für deinen Energie-Boost - Teamevents, die wirklich Spaß machen - Dein persönlicher Entwicklungsplan - Modernes Office mit Fördeblick & Raum für Ideen - Flache Hierarchien & kurze Entscheidungswege

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