• Створення креативів: розробка статичних та відеокреативів для performance-маркетингу • AI-driven підхід: активне використання AI-інструментів для генерації ідей, створення креативів та пришвидшення продакшену • Генерація гіпотез: участь у брейнштормах та пошук нових візуальних підходів, що покращать метрики

• Gather technical and product-specific requirements, create dialogs and flows, and build prototypes in order to create expressive, scalable, and intuitive conversational content for Voicebots, Virtual Assistants, and omnichannel conversational interfaces, creating consistent, innovative experiences across channels • Contribute to the development of conversational UI, interactions, and visual tone, and help establish voice and conversation design best practices to ensure a consistent brand experience for all end-users that aligns with organizational content principles. • Facilitate human-centered experience and product changes using data gathered from how users interact with our conversational products, while balancing the needs of our business partners and suggested edits from senior subject experts. • Foster collaboration across multiple teams to solve challenging, and at times, emotional healthcare needs with human-centered design thinking, and communicate solutions with language and storytelling that is on brand. • Deliver thoughtful and complete user needs analysis, with clearly prioritized and defined user workflows to inform development and architectural requirements. • Partner with research insight teams to assess user behavior and language, uncover hidden needs, summarize insights, and communicate them to drive continuous improvement as well as test prototypes with end-users. • Champion Conversation Design as a practice, driving cultural change without fear of challenging the status quo and reimagining customer experiences across channels. • Continuously grow your depth of knowledge and apply it to evolve or craft new product opportunities.

• Create high-impact pitch decks, one-pagers, and brand presentations for internal strategy and external pitches. • Convert data, insights, and strategic direction into visually compelling and persuasive narratives. • Organize and visualize research, trend reports, and competitive insights in a clear and branded format. • Provide visual structure and flow to complex ideas and business strategies. • Demonstrate strong understanding of graphic design and packaging principles to guide deck visuals. • Use knowledge of layout, typography, hierarchy, and brand systems to elevate the quality of visual storytelling. • Collaborate with creative and marketing teams by offering research-backed visual references and design support. • Source relevant inspiration, examples, and competitor visuals to inform pitch deck and planning documents. • Conduct independent research on market trends, design strategies, packaging innovations, and branding techniques. • Support go-to-market planning with visual presentations and content structuring. • Analyze brand/market research and turn strategic findings into visual direction. • Stay on top of emerging creative trends, formats, and tools to improve deck and presentation outputs.

• Develop & Maintain Our Design System • Champion Accessibility & Performance • Connect Design and Engineering • Leverage Modern Tooling