Role Description Are you a digitally savvy marketer who thrives at the intersection of creativity, data, and technology? SCP Hospitality is seeking a Digital Marketing Manager to support and enhance our digital presence across a growing portfolio of purpose-driven properties. This role is ideal for someone who loves rolling up their sleeves—building and optimizing website experiences, executing SEO strategies, and leveraging AI tools to drive efficiency and innovation. You’ll play a key role in ensuring our digital touchpoints are engaging, on-brand, and performance-driven. What You’ll Do: - Website Management & Execution - Build and update website pages across properties using WordPress - Maintain website content, including copy, images, PDFs, and links - Perform ongoing QA to ensure functionality across devices and browsers - Leverage AI tools to streamline workflows and improve efficiency - SEO Execution & Optimization - Execute on-page SEO (metadata, headers, internal linking) - Support keyword research and content optimization using AI tools - Collaborate on ongoing SEO initiatives across properties - Content & Digital Support - Draft, refine, and format website content - Adapt internal content for web optimization and brand alignment - Ensure all content reflects SCP’s storytelling voice and standards - Analytics, Tracking & Optimization - Support campaign tracking (UTMs, tagging, GA4) - Monitor performance and identify trends and opportunities - Use AI tools to analyze data and surface actionable insights - Collaborate on optimization strategies - AI & Workflow Innovation - Utilize AI tools to enhance content creation, SEO, and workflows - Identify opportunities to scale and improve digital processes - Stay current on emerging trends in AI and digital marketing Qualifications - 4–6+ years of experience in digital marketing or web management - Strong experience with WordPress website builds and updates - Solid understanding of SEO fundamentals (on-page and local SEO) - Experience with GA4, UTM tracking, and performance analysis - Comfortable using AI tools to support content and workflows - Strong attention to detail with excellent QA skills - Highly organized with the ability to manage multiple projects - Collaborative and comfortable working in a fast-paced environment - Experience in hospitality, travel, or lifestyle brands is a plus Requirements - Bachelor’s degree in Marketing, Communications, Digital Media, or a related field (or equivalent experience) - Experience working with multi-location brands or managing multiple websites is a plus - Experience in hospitality, travel, or lifestyle brands is preferred - Portfolio or examples demonstrating website management, page builds, or SEO/content work is a plus Benefits - Flexible Time Off Policy + Holiday pay - Fully Remote Role / No office commute! - 10 weeks Parental Leave - Health Insurance (Medical, Dental, Vision + more) - 401k + Company Matching - Discounted Travel Perks across SCP properties Working Conditions - Must be able to sit for long periods of time. - Remote position must have a dedicated workspace and internet access.

Role Description The Digital Marketing Specialist | HubSpot and Digital Performance for the Americas is responsible for improving the performance of Kardex’s digital marketing channels, with a strong focus on: - Paid search - Website conversion - HubSpot operations management - Lead flow - Marketing analytics This role owns the paid search channel in collaboration with Kardex’s PPC agency, ensuring campaigns are aligned with regional marketing priorities, budget expectations, and lead generation goals. The Digital Marketing Specialist is also responsible for optimizing the inbound lead experience, helping ensure that prospects who engage with Kardex content, campaigns, and website pages are guided through a clear, effective, and measurable journey. The ideal candidate understands how digital channels, website strategy, marketing operations automation, reporting, and conversion rate optimization work together to support demand generation. This role will report directly to the Content Marketing Strategist and work closely with the Campaign Manager to provide data-driven insights, improve campaign performance, optimize web pages, and support lead nurturing strategies. This position requires hands-on HubSpot experience and a strong ability to analyze marketing performance, identify opportunities for improvement, and turn insights into action. The ideal candidate is organized, analytical, detail-oriented, and comfortable balancing multiple projects while supporting a collaborative regional marketing team. Qualifications - Bachelor’s Degree in Marketing, Communications, or related field - 5-8 years of experience in digital marketing, performance marketing, marketing operations, or inbound marketing - Hands-on HubSpot experience required, including experience with workflows, forms, lists, landing pages, lead management, reporting, and campaign tracking - Experience managing or supporting paid search programs, including collaboration with external PPC agencies - Strong understanding of conversion rate optimization, website performance, lead generation, and digital customer journeys - Experience with analytics and reporting tools such as HubSpot reporting, Google Analytics, Google Ads, Looker Studio, SEMrush, Salesforce, or similar platforms - Proficiency in Microsoft Outlook, Teams, Word, Excel, and PowerPoint a must - Experience in B2B marketing preferred; material handling, warehouse automation, manufacturing, or industrial marketing experience beneficial Requirements - Own the paid search channel for Kardex Americas, including collaboration with the PPC agency to monitor performance, review recommendations, manage priorities, and ensure alignment with regional campaign goals - Own conversion rate optimization efforts across the regional website experience, focusing on improving form performance, lead quality, page engagement, and funnel velocity - Evaluate the inbound lead journey and recommend improvements that help prospects move more effectively from website visit to form submission, nurture engagement, sales follow-up, and opportunity creation - Manage, implement, and troubleshoot key elements of the regional HubSpot instance, including workflows, forms, landing pages, lists, campaign tracking, reporting dashboards, and lead routing support - Support the Content Marketing Strategist and Campaign Manager with data-driven recommendations that inform content priorities, campaign strategy, landing page updates, and lead nurturing efforts - Analyze how leads move through Kardex digital channels, including website pages, forms, content offers, nurture programs, paid search campaigns, third-party channels, and sales handoff points - Monitor website and campaign performance to identify opportunities for optimization, including page structure, calls to action, form fields, conversion paths, and follow-up workflows - Support website page creation, updates, optimization, and reporting in collaboration with content, campaign, central marketing, and external partners - Develop and maintain marketing performance reports that clearly communicate results, trends, insights, and recommended next steps - Support cyclical performance reviews, including annual nurture program reviews, campaign performance audits, lead flow analysis, and channel reporting - Track and report on third-party channel marketing performance, including lead quality, engagement, conversion trends, and campaign contribution - Collaborate with central marketing on analytics, reporting, HubSpot alignment, website governance, and digital best practices - Help ensure marketing data is accurate, actionable, and consistently used to guide campaign and content decisions - Identify gaps in the digital customer experience and recommend practical improvements to support stronger engagement, lead quality, and sales readiness Benefits

Role Description Adobe’s Digital Strategy Group (DSG) works with C-level leadership at leading healthcare & life sciences companies to advise on digital strategy, customer experience, and next-gen innovation. As a leader in our healthcare practice, you will partner with Adobe’s largest, most strategic payor and provider customers. - Leverage industry expertise and demonstrated experience with digital solutions to advise on the value of technology in accelerating key business priorities. - Collaborate with internal and external experts to conduct analyses, develop insights, and deliver impactful recommendations. - Advise industry executives and utilize your experience to become a trusted advisor to clients. - Help shape Adobe’s industry vision and develop strategies to drive revenue growth. Qualifications - Extensive knowledge of the healthcare industry, having worked at or consulted leading payor &/or provider organization(s). - Deep understanding of key industry trends, business issues, strategic priorities, challenges, & opportunities within healthcare companies (e.g., Marketing/Media, Sales, Digital, IT). - Understanding of digital customer engagement & high-level marketing technology capabilities and concepts. - Ability to articulate business value of digital experience & marketing technology investments. - Proven track record of driving alignment with healthcare client executives around business transformation vision, strategy, roadmap & investment. - Experience interacting with SVP/C-Level stakeholders within healthcare organizations. - Experience developing & maintaining strong customer/client relationships. - High degree of intellectual curiosity and ability to absorb new concepts quickly. Requirements - Inform the HLS brand vision & messaging, engaging audiences in 1:few or 1:many presentations at industry events. - Support collaboration with product organization, informing capabilities and identifying future state industry needs and areas of investment. - Willingness to travel up to 30%. Benefits - Collaborate with genuine people in the industry. - Work on projects with real purpose. - Opportunity to share in the company’s success. - Unique Check-In approach for ongoing feedback.

• Support the EMEA Channel Marketing Team in digital marketing projects and channel-specific content programs • Assist in the creation and optimization of digital content, including product images, enhanced images, videos, and A+ content • Help improve digital shelf presence, online visibility, and omnichannel brand execution • Contribute to the implementation of the annual EMEA content creation and content syndication plan • Ensure digital assets are visible and accessible for Marketing and Sales teams across EMEA • Coordinate with agencies, global teams, content specialists, and external suppliers • Take responsibility for assigned tasks and driving them forward in an independent and structured way