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Blueprint

We deliver the right information, to the right person, at the right moment.

Director/Sr. Director, Discoverability

DirectorDirectorFull TimeRemoteSeniorTeam 501-1,000Since 2013H1B SponsorCompany SiteLinkedIn

Location

United States

Posted

45 days ago

Salary

$175K - $260K / year

Seniority

Senior

10 yrs expEnglish

Job Description

Director/Sr. Director, Discoverability

Blueprint

• Own the full domain migration strategy — design and sign off on the redirect and canonical architecture before any content is built on URLs that will need to move • Deploy llms.txt, robots.txt, and Schema.org structured data across all web properties to establish direct LLM citation infrastructure • Build sameAs schema linking Blueprint and other Bryan Johnson brands as the same entity. • Seed LLM authority for new brands now — own the 'Immortalism,' 'Warriors and Caretakers,' and 'Don't Die' semantic spaces in training data before the brand launches • Manage the YouTube transcript pipeline (1,012 videos, 390M views) — convert to indexed HTML at 50 pages/week with brand-agnostic URL structure • Oversee Wikipedia strategy — Don't Die philosophy article submission and Bryan Johnson biographical article updates via disclosed COI editor • Manage Wikidata entity migration — add new brands as a founded-by relationship and create linked entity before the domain migration • Brief and manage all specialist contractors and vendors: technical SEO engineer, content writer, transcript pipeline engineer, schema vendor, LLM tracking vendor, Wikipedia consultancy, PR agency • Run the weekly LLM citation tracking protocol • Manage and grow the discoverability team over time as Blueprint scales

Job Requirements

  • 10+ years of experience in SEO, growth, or digital media
  • Has personally managed a major domain migration in the GEO era — knows how 301s, canonical tags, sameAs schema, and Wikidata migrations work in practice, not just theory
  • Has shipped an llms.txt and tracked LLM citation pattern changes as a result
  • Strong understanding of how LLMs are trained and how citation authority accrues
  • Experience managing cross-functional teams of contractors, freelancers, and vendors simultaneously
  • Experience with AI search visibility platforms (Profound, Otterly.AI, or equivalent)
  • Comfortable operating in a fast-paced environment with high standards and minimal bureaucracy

Benefits

  • Salary Range: $175-260k + equity + benefits

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