• Your sole focus will be overhauling our existing customer communications, including our CRM, email, SMS, and in-app copy. • You will take our messaging from functional and direct to value-additive and relationship-driven. • You will work closely with our Product, Design, Growth, and Customer Insights team to understand how to build trust, engagement, and as a result, drive long-tail conversion. • As our tone of voice begins to take shape and we see success with lifecycle campaigns, your scope may expand as you take on driving customer growth and building brand affinity through producing other creative organic content (e.g. social media, etc).

• Lead creative direction for luxury interior design projects • Manage team output and quality control • Align closely with the founder’s vision and studio standards • Collaborate with internal teams to define and execute design strategy

• Define and drive the UX vision for key areas of the game, with an emphasis on Live Service and Meta Systems • Contribute hands-on to UX design, including user flows, wireframes, prototypes, and documentation • Develop scalable UX frameworks that support Live Service features, events, and ongoing content • Partner closely with Product and Design to align UX with feature goals, player needs, and business outcomes • Collaborate with Production, Engineering, Art, and other disciplines to deliver high-quality player experiences • Ensure strong cohesion across systems, navigation, information architecture, and interaction design • Establish UX principles, standards, and best practices for development and iteration • Support the growth and execution of a UX design team across relevant areas • Drive continuous improvement based on player data, usability feedback, and live performance

• Shape the design vision for key areas of the game, with a focus on Live Service systems and the broader player experience around retention, monetization, and seasonal content. • Contribute hands-on to feature designs, design documentation, and player-facing systems • Develop scalable frameworks for content, events, and systems that support long-term engagement • Partner closely with Product to align on features, goals, content, and operations • Collaborate with Creative, Product, and Franchise leads to shape the vision for seasons and their content • Work across Production, Engineering, Art, UX, and other disciplines to deliver high-quality features and content • Help establish processes and best practices for design development, iteration, and live operations • Support the growth and execution of a design team across systems, content, and other gameplay areas • Drive continuous iteration based on player data, feedback, and live performance