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HighlightTA

Your on-demand talent team.

Senior Content Marketing Manager

Content Marketing ManagerContent Marketing ManagerFull TimeRemoteSeniorTeam 1-10Since 2024H1B No SponsorCompany SiteLinkedIn

Location

United States

Posted

85 days ago

Salary

$108K - $132K / year

Seniority

Senior

Bachelor Degree5 yrs expEnglishWordPress

Job Description

Senior Content Marketing Manager

HighlightTA

• You’ll own the narrative around how customers use Zipline and turn those experiences into compelling proof points. • Build real relationships with Customer Success, Sales, and Account Managers to surface the right stories at the right time. • Run interviews and manage relationships with customers, both on-site and virtually. • Shape raw customer experiences into polished case studies, testimonials, and narratives. • Repurpose customer stories into blogs, webinars, social proof snippets, and sales assets. • Own the strategy and execution of Zipline’s webinar program, including audience development and speaker sourcing. • Repurpose webinars into clips, blog content, newsletter features, and social posts. • Develop thought leadership content across formats and keep stakeholders aligned on priorities. • Measure performance across channels and use that data to make editorial decisions.

Job Requirements

  • 5–7 years in B2B content marketing, with a portfolio that shows range-case studies, thought leadership, multi-channel campaigns.
  • Strong writing and editing chops, with the range to nail Zipline’s voice across all kinds of formats and channels.
  • Natural project management instincts: you keep things moving, flag issues early, and never need to be chased.
  • Comfortable with ambiguity: you ask good questions, propose solutions, and keep things moving forward. You don’t just produce content; you understand why it matters and know when to say no.
  • Curious about AI and excited to experiment with how it can make content work better (and faster).
  • A low-ego, team-first attitude. You build trust easily and make the people around you better.
  • Familiarity with the frontline teams and/or retail, retail tech, or B2B SaaS space is nice to have.
  • Hands-on experience with webinar or podcast production, product marketing experience, and SEO/AEO/GEO concepts is nice to have.
  • Hands-on experience building audiences or communities is nice to have.
  • Comfortable with tools like WordPress, HubSpot, Google Analytics, and social scheduling platforms is nice to have.

Benefits

  • Remote-first culture: Join a high performing, fully remote team and work where you're comfortable
  • Stock Options: Get meaningful ownership in a fast-growing, venture-backed company shaping the future of retail.
  • Time off: Flexible time-off policy giving you the freedom to take breaks you need, with a monthly coffee-shop stipend and a one-month fully paid sabbatical after five years.
  • Benefits: World-class medical, dental, and vision policies.
  • Team Connection: Annual company off-sites in fun locations.
  • Volunteering: Every quarter, Zipliners get a paid day off to volunteer for a nonprofit of their choice.
  • Learning: Unlimited access to Udemy Business account.
  • Great humans, great work: Work with kind, collaborative teammates who value diversity and meaningful work.

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