• Design and develop scalable, maintainable web applications using PHP (v8+) and Laravel (v8–12) • Architect application features and champion best practices • Build interactive UIs using Livewire, Alpine.js, and Tailwind CSS • Develop and maintain RESTful APIs; integrate with external services • Handle queue systems and background processes (Redis, queues) • Ensure scalability, availability, and security across systems

• Be a key technical contact for Addingwell's partner agencies. • Support agencies through their integrations: onboarding, deployments, and advanced troubleshooting. • Create and maintain enablement resources (guides, FAQs, procedures) for partners. • Set up feedback loops between agencies and internal teams to identify recurring pain points. • Be the primary technical point of contact for technology partners (Google, Meta, etc.) and oversee integrations and certifications. • Ensure the quality and reliability of server-side integrations for Addingwell clients. • Investigate and resolve technical incidents (data collection, tagging flows, connectors). • Collaborate with engineering to prioritize fixes and improve resolution times. • Contribute to the evolution of internal tools, dashboards, and support processes. • Drive Addingwell's technical documentation strategy (internal and client-facing). • Write and maintain integration guides, API references, and troubleshooting procedures. • Work with Product and engineering teams to ensure content consistency and currency. • Relay field feedback (clients, agencies) to the Product team to influence the roadmap. • Participate in the design and rollout of new features, ensuring technical readiness for support. • Proactively propose improvements that enhance the client and partner experience.

• Design and develop scalable, maintainable web applications using PHP (v8+) and Laravel (v8–12) • Architect application features and champion best practices • Build interactive UIs using Livewire, Alpine.js, and Tailwind CSS • Develop and maintain RESTful APIs; integrate with external services • Ensure security, performance, and maintainability of applications • Monitor performance using logs and monitoring tools

• Design and develop scalable, maintainable web applications using PHP (v8+) and Laravel (v8–12) • Architect application features and champion best practices • Build interactive UIs using Livewire, Alpine.js, and Tailwind CSS • Develop and maintain RESTful APIs; integrate with external services • Handle queue systems and background processes (Redis, queues) • Design caching strategies for performance optimisation • Write and maintain unit, feature, and integration tests • Manage Git repositories and ensure clean version control practices • Set up and manage CI/CD pipelines (e.g. GitHub Actions, DeployHQ) • Maintain clear documentation and promote coding standards • Design database schemas, manage migrations, and optimise complex queries • Ensure scalability, availability, and security across systems • Monitor performance using logs and monitoring tools • Work with infrastructure teams to deploy and maintain systems • Translate business requirements into technical solutions • Participate in sprint planning, retrospectives, and backlog grooming • Communicate effectively across departments and time zones • Document architecture, APIs, and deployment procedures • Contribute to the long-term technical roadmap