• Develop and execute a business-specific social media strategy centered on agents as the “product”, celebrating culture, success stories, and milestones. • Deliver strong, creative campaigns, understanding and aligning to social trends and industry insights. • Build unique agent-centered content to be used across agent-client platforms. • Create compelling content cross platforms (ie. Instagram, Facebook, LinkedIn, YouTube) aligned with agent lifecycle needs - from recruitment through leadership. • Partner with World Financial Group Marketing, Field Enablement, Transamerica Corporate Affairs and other teams to ensure messaging consistency and where needed alignment with corporate branding. • Develop and oversee influencer and ambassador programs, cultivating authentic agent voices and champions. • Monitor, moderate, and partner with community management to respond to social engagement, fostering community and mitigating reputation risks. • Track and report performance metrics (engagement, reach, sentiment, recruitment, pipeline contribution) to guide optimization. • Collaborate with creative services to build reusable, branded templates and toolkits for agent use. • Partner with multicultural marketing leads to ensure content reflects World Financial Group’s and Transamerica Financial Advisors’ diversity and inclusivity. • Support field leaders with content strategies that amplify recognition events, campaigns, and local initiatives. • Coordinate with PR and content teams on integrated push/pull content that drives trust and transparency in World Financial Group and Transamerica Financial Advisors. • Provide training and support to agents on compliant social media use and personal brand building. • Work collaboratively with governance and compliance teams to build content for multiple brands in accordance with company standards. • Keep current on new technologies, medium updates, and emerging trends/opportunities.

AlGooru is searching for outstanding Growth talents! We're hiring a Senior Media Buyer Who Are We ❓ 📚 AlGooru is the leading private tutoring platform in Saudi. We're the first licensed by the National E-Learning Center (NELC), and we're renowned for providing tech-enabled tailored educational support to students of all ages and levels (K-12, university, and professionals). 🪙 We've been backed by various local, regional, and international investors including Constructor Capital, Plug & Play Ventures, Techstars, KAUST, Hub71, family offices, and others. 💡 A Fun Fact about AlGooru is that its name derives from “Guru,” a Sanskrit word meaning a mentor, guide, expert, or master. The Role Highlights 💡 Main Responsibilities: - Strategizing and executing digital campaigns to recruit and activate customers across all stages of the sales funnel (new user acquisition, current user activation, optimizing drop-offs), and achieving overall sales targets. - Optimizing campaigns for maximum return on investment (ROI) by analyzing data and implementing data-driven strategies. - Leading the development and execution of a comprehensive measurement framework to track campaign performance and measure success against KPIs. A Day In Your Life: Campaign Strategy & Execution: - Develop data-driven performance marketing strategies aligned with overall business goals. - Plan, execute, and manage paid advertising campaigns across various digital channels (Search Engine Marketing (SEM), Display Advertising, Social Media Advertising, etc.). - Conduct A/B testing to optimize campaign elements for improved performance (targeting, messaging, creatives). - Collaborate with the creative team to ensure consistent brand messaging across campaigns. Data Analysis & Reporting: - Implement and maintain a robust measurement framework to track campaign performance. - Analyze campaign data to identify trends, opportunities for improvement, and areas for optimization. - Regularly generate reports to communicate campaign performance to stakeholders, including key performance indicators (KPIs) and return on ad spend (ROAS). - Translate data insights into actionable recommendations to improve campaign performance. Campaign Management & Optimization: - Continuously monitor campaign performance and make adjustments as needed to optimize results. - Identify and troubleshoot campaign issues to ensure smooth campaign delivery. - Stay up-to-date on industry trends and best practices in performance marketing.

AlGooru is searching for outstanding Growth talents! We're hiring a Senior Media Buyer Who Are We ❓ 📚 AlGooru is the leading private tutoring platform in Saudi. We're the first licensed by the National E-Learning Center (NELC), and we're renowned for providing tech-enabled tailored educational support to students of all ages and levels (K-12, university, and professionals). 🪙 We've been backed by various local, regional, and international investors including Constructor Capital, Plug & Play Ventures, Techstars, KAUST, Hub71, family offices, and others. 💡 A Fun Fact about AlGooru is that its name derives from “Guru,” a Sanskrit word meaning a mentor, guide, expert, or master. The Role Highlights 💡 Main Responsibilities: - Strategizing and executing digital campaigns to recruit and activate customers across all stages of the sales funnel (new user acquisition, current user activation, optimizing drop-offs), and achieving overall sales targets. - Optimizing campaigns for maximum return on investment (ROI) by analyzing data and implementing data-driven strategies. - Leading the development and execution of a comprehensive measurement framework to track campaign performance and measure success against KPIs. A Day In Your Life: Campaign Strategy & Execution: - Develop data-driven performance marketing strategies aligned with overall business goals. - Plan, execute, and manage paid advertising campaigns across various digital channels (Search Engine Marketing (SEM), Display Advertising, Social Media Advertising, etc.). - Conduct A/B testing to optimize campaign elements for improved performance (targeting, messaging, creatives). - Collaborate with the creative team to ensure consistent brand messaging across campaigns. Data Analysis & Reporting: - Implement and maintain a robust measurement framework to track campaign performance. - Analyze campaign data to identify trends, opportunities for improvement, and areas for optimization. - Regularly generate reports to communicate campaign performance to stakeholders, including key performance indicators (KPIs) and return on ad spend (ROAS). - Translate data insights into actionable recommendations to improve campaign performance. Campaign Management & Optimization: - Continuously monitor campaign performance and make adjustments as needed to optimize results. - Identify and troubleshoot campaign issues to ensure smooth campaign delivery. - Stay up-to-date on industry trends and best practices in performance marketing.

Who we are: Tinuiti is the largest independent full-funnel marketing agency in the U.S. across the media that matters most, with $4 billion in digital media under management and more than 1,200 employees. Built for marketers who demand growth and accountability, Tinuiti unites media and measurement under one roof to eliminate waste—the biggest growth killer of all—and scale what works. Its proprietary technology, Bliss Point by Tinuiti, reveals the truth around growth and waste, and how to capitalize on it. With expert teams across Commerce, Search, Social, TV & Audio, and more, Tinuiti delivers measurable results with brutal simplicity: Love Growth. Hate Waste. We support 100% remote work for this role! We’d love to hear from you if: Research shows that while men apply to jobs when they meet an average of 60% of the criteria, women and other marginalized folks tend to only apply when they check every box. So if you think you qualify, but don't necessarily meet every single point on the job description, please still get in touch. As a Marketplaces Specialist, you will support the execution and optimization of marketing campaigns within the commerce media ecosystem. You will leverage your growing expertise to drive client success through effective campaign management, performance tracking, and collaboration with internal teams. Key Responsibilities: Client-Centric: - Build, drive, and optimize successful Search & DSP marketing campaigns within your specialty and channel (Walmart, Target, Kroger, ABSCO, Costco, etc.) to meet and exceed client goals, measured by campaign performance metrics such as conversion rates and ROI. - Foster rapport with clients through weekly interactions via phone, email, and in-person meetings (as needed), striving for a Client Satisfaction score of 9 or above and Client Retention of 95% or above. ​ Product-Led: - Integrate Tinuiti’s product and technology suite into campaign activations, focusing on achieving key client metrics and channel-specific success. - Maintain comprehensive knowledge of relevant commerce media platforms applicable to your book of business, proactively educating clients on program updates and benefits. - Maintain annual certifications for relevant commerce media platforms, ensuring expertise and compliance. ​ Data & Measurement Data-Driven: - Analyze campaign data to extract actionable insights and support optimization efforts, using analytics tools to track performance and identify opportunities for improvement. - Communicate holistic strategy behind your clients’ KPIs by interpreting trends and leveraging cross-channel data/insights within your purview. ​ Channel Specific Expertise & The Tinuiti Way: - Proactively assess and diagnose opportunities for improvement, implementing changes to achieve growth, retention, and profitability targets for your clients. - Identify new marketing opportunities and ways to repurpose existing strategies to optimize brand awareness and drive sales volume across commerce media platforms. - Demonstrate thought leadership within your vertical/channel and the broader commerce media landscape, contributing insights internally and externally. ​ Owner Mindset: - Effectively prioritize and manage time across clients, partner relationships, and internal initiatives, ensuring timely delivery of tasks and objectives. - Contribute to a culture of continuous improvement by experimenting with new strategies and tools, measured by the implementation of innovative solutions and client feedback. ​ Ways of working and values: - Greatness attracts Greatness: Seek feedback, hone craft, embrace new tools and AI. - Clients grow, we grow: Lead with precision, innovation, and proof. - Culture of ownership: Act with speed, reduce waste, and own outcomes end‑to‑end. ​ Professional & Technical Qualifications: - 2-3 years of experience in commerce media roles with a proven track record of executing successful campaigns with monthly budgets of $70k+. - Familiarity with commerce media platforms such as Walmart, Target, Kroger, ABSCO, Costco, etc. - Familiarity with Skai highly preferred. locations USA - Remote time type Full time posted on Posted Yesterday job requisition id R26_297 Who we are: Tinuiti is the largest independent full-funnel marketing agency in the U.S. across the media that matters most, with $4 billion in digital media under management and more than 1,200 employees. Built for marketers who demand growth and accountability, Tinuiti unites media and measurement under one roof to eliminate waste—the biggest growth killer of all—and scale what works. Its proprietary technology, Bliss Point by Tinuiti, reveals the truth around growth and waste, and how to capitalize on it. With expert teams across Commerce, Search, Social, TV & Audio, and more, Tinuiti delivers measurable results with brutal simplicity: Love Growth. Hate Waste. We support 100% remote work for this role! We’d love to hear from you if: Research shows that while men apply to jobs when they meet an average of 60% of the criteria, women and other marginalized folks tend to only apply when they check every box. So if you think you qualify, but don't necessarily meet every single point on the job description, please still get in touch. As a Commerce Media Senior Specialist, you will support the execution and optimization of marketing campaigns within the commerce media ecosystem. You will leverage your growing expertise to drive client success through effective campaign management, performance tracking, and collaboration with internal teams. Key Responsibilities: Client-Centric: - Build, drive, and optimize successful DSP marketing campaigns within your specialty to meet and exceed client goals, measured by campaign performance metrics such as conversion rates and ROI. - Foster rapport with clients through weekly interactions via phone, email, and in-person meetings (as needed), striving for a Client Satisfaction score of 9 or above and Client Retention of 95% or above. Product-Led:: - Integrate Tinuiti’s product and technology suite into campaign activations, focusing on achieving key client metrics and channel-specific success. - Maintain comprehensive knowledge of relevant commerce media platforms applicable to your book of business, proactively educating clients on program updates and benefits. - Maintain annual certifications for relevant commerce media platforms, ensuring expertise and compliance. Data & Measurement Data-Driven: - Analyze campaign data to extract actionable insights and support optimization efforts, using analytics tools to track performance and identify opportunities for improvement. - Communicate holistic strategy behind your clients’ KPIs by interpreting trends and leveraging cross-channel data/insights within your purview. Channel Specific Expertise & The Tinuiti Way: - Proactively assess and diagnose opportunities for improvement, implementing changes to achieve growth, retention, and profitability targets for your clients. - Identify new marketing opportunities and ways to repurpose existing strategies to optimize brand awareness and drive sales volume across commerce media platforms. - Demonstrate thought leadership within your vertical/channel and the broader commerce media landscape, contributing insights internally and externally. Owner Mindset: - Effectively prioritize and manage time across clients, partner relationships, and internal initiatives, ensuring timely delivery of tasks and objectives. - Contribute to a culture of continuous improvement by experimenting with new strategies and tools, measured by the implementation of innovative solutions and client feedback. Ways of working and values - Greatness attracts Greatness: Seek feedback, hone craft, embrace new tools and AI. - Clients grow, we grow: Lead with precision, innovation, and proof. - Culture of ownership: Act with speed, reduce waste, and own outcomes end‑to‑end. Professional & Technical Qualifications: - 3-5 years of experience in commerce media roles with a proven track record of executing successful campaigns with monthly budgets of $70k+. - Familiarity with commerce media platforms such as Amazon, Walmart, Criteo, etc. preferred. - Familiarity with tools such as Skai, Helium10, Pacvue, and Analytic Index preferred. The hiring salary range for this role is $60,000 - $70,000. We also offer an incentive pay program (RevShare) comprising a monthly variable revenue payment opportunity and a discretionary annual performance bonus. Hiring salaries are determined through interviews and a review of education, experience, knowledge, skills, abilities of the applicant, parity with other team members, and alignment with market data. We will provide more information on our benefits, incentive pay, and equity upon request. Disclosure as required by the Colorado Equal Pay for > Equal Work Act, C.R.S. § 8-5-101 et seq. FLSA Classification: Exempt We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation. Benefits: Unlimited PTO: At Tinuiti, we believe you deserve time to rest, recharge, and enjoy life unplugged. When you prioritize time for yourself, you're able to bring your best self to work. That’s why we offer unlimited paid time off, a fully remote environment, and flexibility to take the time you need, when you need it. On top of that, we provide 20 paid holidays, including multiple long weekends, to ensure you have dedicated time to step away and disconnect. We're proud to offer above-industry standard work-life balance, consistently rated as one of the most loved benefits by Tinuitians year after year. Healthcare: Medical, Dental, Vision, Life & Disability, Flex Spending Accounts Retirement: Match up to 4% of your contributions at 100% Perks and Wellness: Fringe, Forma, Unlimited Telemedicine and Teletherapy available at no cost, Thankful giving, Equity Parental Leave: Birthing parents receive 16 weeks of leave with 100% pay (partners 12 weeks) after the birth or adoption of a child. Learning and Development: On-demand learning, mentorship program, leadership and management development programs and resources Disclaimer: This description has been designed to indicate the general nature and level of work performed by employees within this position. The actual duties, responsibilities, and qualifications may vary based on assignment or group. Tinuiti is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, gender, sexual orientation, gender identity or expression, religion, national origin, marital status, age, disability, veteran status, genetic information, or any other protected status.